The document discusses strategies for attracting an audience to a magazine. It describes using a brightly colored logo, including a competition on the front page to attract fans of a band, and highlighting two provocative quotes from a band interview to intrigue readers. It also discusses briefly summarizing an article on the contents page and highlighting the two main stories to quickly show readers which bands are featured. The document concludes by reflecting on learning that Microsoft Publisher limited creativity while Comic Life and Adobe Fireworks allowed for more experimental designs and advanced image editing.