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After reading the article of Apple Tree, please summarize the
key issues and your opinion on each valuation approach.
How can you estimate firm's cost of equity (minimum rate of
return that investors require in the market) from PE
(price/earnings ratio)? What does it mean? How is it related to
valuation process?

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After reading the article of Apple Tree, please summarize the key .docx

  • 1. After reading the article of Apple Tree, please summarize the key issues and your opinion on each valuation approach. How can you estimate firm's cost of equity (minimum rate of return that investors require in the market) from PE (price/earnings ratio)? What does it mean? How is it related to valuation process?