The document discusses requirements for building a customizable OpenACS application to suit multiple customers. It evaluates several architectural approaches: 1) Copy-paste-modify is error-prone. 2) User exits can add code dynamically but may become complex. 3) Storing everything in the database provides flexibility but adds significant upfront work. 4) Extending the ad_form templating system allows default and custom configurations if fields can be defined dynamically. The best approach balances flexibility, transparency and initial effort.