This document discusses developing apps for smart TVs. It describes Wuaki TV, a premium TVOD and SVOD service available on multiple platforms including TVs, PCs, tablets and consoles. Wuaki TV has expanded internationally and developed a "generic app" to reduce development costs and time to market for their smart TV apps, as there are no standards across TV brands and each year SDKs change. It outlines Wuaki TV's typical app stack and challenges in testing, building and deploying their app across different TV manufacturers and standards.