C o m m 3 0 0 D i g i t a l I m a g i n g • F a l l 2 0 1 5
1
hybrid course overview
Students in the Digital Imaging hybrid course will master principles of digital photography
and post-processing skills to capture, edit, prepare, size and optimize images for professional
presentation in print and web media. Expertise in photography and image editing are equally
vital in most related careers. Digital imaging skills can give the edge to applicants in many
fields because of the high demand. Students in this course will meet in the classroom once a
week where they will often have hand-on learning experiences.Access to a DSLR camera is
highly recommended. Students may check out DSLR camera gear once a week to complete
assignments, on a first-come first-serve basis.The prerequisite for this course is Comm 130
Visual Media so students will understand basic design principles.
learning outcomes
1. Understand DLSR camera functions and principles of light, focus, composition and
creativity to produce effective visual communication for targeted audiences.
2. Learn to use auxiliary lighting equipment to produce creative, quality images that need
less post-production enhancement.
3. Practice and apply image editing, sizing and optimization skills in industry-standard
software for print and web applications.
4. Publish and promote images through a weekly Wordpress blog, custom hardbound
photobook, fine art print and social media channels.
5. Practice the Learning Model through advance preparation, hands-on learning activities
with formative feedback, peer review and student tutorials.
6. Expand mastery of the design and typography principles, and acquire versatile digital
imaging expertise to serve the Lord and Savior Jesus Christ.
bannack ghost town
The highlight of the course is a day-long, required photo excursion to Bannack GhostTown
in Montana, a well-preserved, uncommercialized gold mining town.The rich history, old
buildings, artifacts and landscape provide excellent opportunities for hands-on learning.
materials: Access to a DSLR camera (Some available for limited 24-hr checkouts)
Photo Excursion: $45 To cover travel bus, park fees, tours; dinner, models
Fine Art Print: $16 One 16x24 large format print, mounted on foam core
Photobook: $20+ Hardbound photobook
Required ebook: $18 Custom Images: Subscribe: www.customimages.carynesplin.com
course projects
Project 1: Photo Blog (spans 8 weeks)		 120 points
Blog Comments				 21 points	
Project 2: Fine Art Print		 		25 points
Project 3: CustomTutorial 			 	 50 points
Project 4: Photobook Portfolio (drafts, critiques, presentation)	 75 points
11 Activities / Syllabus Quiz + M.Skills Final	 119 points
				 Total Points: 411 points
D I G I TA L
weekly blog comments
Students will view six classmate blogs, and comment on three different posts each week
by leaving a meaningful paragraph and linkback. Students will report their weekly blog
comments in I-Learn.
project 1: photo blog
Students will set up a blog during the first week of the semester. Existing blogs started in Comm
100 or 130 may be used if a separate category tab is setup to show all posts from this class. See
instructions in I-Learn, or get help from a lab assistant. Project 1: Photo Blog will span the first
eight weeks. Students will create blog posts each week in their WordPress blog to share their
weekly photography and editing assignments. The only time past photos may be posted is in
the first week. This blog will serve as a portfolio to practice SEO, (Search Engine Optimization)
showcase skills and projects for future employment.
hybrid course design
Students meet in class once a week for two hours for instruction, hands-on learning,
demonstrations, student tutorials and group critiques. All course deadlines are setup in a
consistent weekly pattern with consistent deadlines.The course Schedule on the last page of
this syllabus is the “go-to-guide” for this course and should be consulted frequently. It takes
precedence over I-Learn, due to the problems that can occur there.The Schedule shows point
values, deadlines and topics to be covered in class.
Students will submit weekly complete activities and links to their blog posts in I-Learn. Some
printed projects will be turned in at the start of class. Students will complete most activities on
their own time, since this is a hybrid course, but a few activities will be completed and submitted
in class. Students may get assistance in the lab from experienced lab assistants.
coursework
Students complete four main projects, detailed below. Each week of the course has a theme
with a weekly activity for students to learn new skills and demonstrate their learning.There is a
Sylllabus Quiz at the start of the course and a Mastery Skills Final at the end.
project 2: tutorial
Each student will take a turn creating and presenting a custom photography or editing tutorial
using their own images.The student tutorials will coincide with the topics covered in class.
Students will sign up for a tutorial topic and date in I-Learn at the start of the semester. The
tutorial will consist of at least seven steps, with at least two screen shots, and a well designed
layout. Students will create a blog post and submit aYouTube video tutorial (screen capture),
slide presenation, or Prezi, and a well-designed print layout.
project 3: fine art print
Students print and present their best 16x24 image from the P1 Photo Blog as a large format Fine
Art Print. Some will be selected to display in frames in the Spori halls.
project 4: photobook
Students use their best images from P1 Photo Blog to design and publish a custom 20-page
photobook. Instructions and samples are available in I-Learn. Each student will submit pdfs of
their pages for group and instructor critique prior to publishing their book. Students will present
their final photobook on the last day of class, which is required for a passing grade in the course.
2
D I G I TA L
photographics society: www.byuiphotographics.org
Membership and attendance in the BYU-I Photographics Society weekly meetings is strongly
encouraged. Students who attend the weekly meetings find it to be an excellent companion
to Comm 300, especially since this is a hybrid course with reduced classroom time.Advanced
students and guest experts teach the latest skills with cameras, photography and image-editing
software. Students are also required to enter at least one photographic contest during the
semester. One of the three main Photographics Society contests will qualify.
deadlines • attendance
In accordance with Comm. Dept. policy, late work will not be accepted.This policy prepares
students to meet important deadlines in careers. Many photographers procrastinate or spend
too long making decisions and consequently lose important accounts. Remember that projects
are not complete until they are delivered before deadline in the manner requested by the client.
This means blog posts must be commplete before the link is placed in I-Learn, as required.
client simulation
To prepare students for real-world client experiences, projects will be graded from a specific
rubric on a specific time schedule. Students should pay attention to the details of the
assignment just as they would to a client request. Effective visual communicators notice details,
and learn to make decisions quickly. In this course, the client is the instructor. Submitting work
before the deadlines without excuses will help prepare students for future client experiences.
disabilites • ethics
In compliance with applicable disability law, qualified students with a disability may be entitled
to “reasonable accommodation.” Students must disclose to the teacher any special need she/
he may have before the end of the first week of class. Students are expected to observe the
BYU-Idaho Honor Code.All work must be original. Copyright laws will be strictly observed and
violations may result in project or course failure, depending on the seriousness of the violation.
courtesy policy
Students are expected to follow the Courtesy Policy, used in allVisual Comm courses, to foster
more professional communication. Employers tell us that many interns and recent graduates
lose their chance for successful employment because they complain about insignificant issues.This
behavior also shows up when students complain about grades. Some fight unsuccessfully for a
few points, then end up losing opportunities and other unrealized benefits.
Students are rewarded five bonus “courtesy points” to compensate for grading errors and
subjectivity, provided they follow the expectations of the policy. Students may appeal a grade
if they feel there was an error greater than the five courtesy points. If the appeal fails, students
lose the courtesy points and may lose additional points during a second grade evaluation.
The appeal process includes studying the University Grading System, which explains that
meeting the minimum requirements constitutes an average 80% grade.To receive higher,
students need to strive to produce higher quality work. Most students who appeal usually
realize their grade is justified, or that they will end up fighting for only a few points, so it
is not worth losing the courtesy points.The same is true in the workplace and life. Most
confrontations are not worth the negative consequences.
3
D I G I TA L
D E A D L I N E S C L A S S T I M E
Wk Unit Date
Deadlines: 11:59pmTue & Sat
(Or at the start of class for in-class work)
Points Topics covered in class
1 Setup
Sept 15 Tue
Sept 19 Sat
Syllabus Review Quiz
Blog 1: Past Photos & A1:Tutorial Signup
10
10/5
Overview - L-F-C-C Principles - Intros - Blog Setup
Image Sizing - Blog 2:Visual FOCUS Slide Design
P1 Photo Blog - Spans 8 weeks
P2 Tutorial - Given in class Week 3-9 50
2 Review
Sept 22 Tue
Sept 26 Sat
Blog 2: VISUAL FOCUS: Photobook Design
Blog 2 Comments / A2: PreTest (Im FileTyp
15
3/10
Exposure - Camera Setup - Modes Settings (Pict Style)
Bring Camera: Cameras: Priority Modes: Motion
3 Light
Sept 29 Tue
Oct 3 Sat
Blog 3: LIGHT: Motion (Freeze & Blur)
Blog 3 Comments / A3: Content Aware
15
3/5
Depth - Workflow - Photoshop CA Fill & Scaling - Lt Ptg
Bring Camera: Cameras: Priority Modes: Motion
4 Focus
Oct 6 Tue
Oct 10 Sat
Blog 4: FOCUS: Depth (Deep and Shallow)
Blog 4 Comments / A4: PS Skills
15
3/5
Photoshop: Masks; Sharp & Straight - D&B - Adj Layers -
Compositing - Collage - Hands on:Adobe Photoshop
5 Comp
Oct 13 Tue
Oct 17 Sat
Blog 5: COMPOSITION: Perspective of 12
Blog 5 Comments / A5 LR Skills
15
3/5
Lightroom - Macro
Bring Camera: Hands on: Macro & Lightroom
6 Creativity
Oct 20 Tue
Oct 24 Sat
Blog 6: CREATIVITY: Close up & Personal
Blog 6 Comments / A6 Reflectors
15
3/5
Portraits - Posing - Enhancements
Bring Camera: Reflector Workshop
7 Portraits
Oct 27 Tue
Oct 31 Sat
Blog 7: PORTRAITS
Blog 7 Comments / A7: Speedlighting
15
3/5
Bannack - Auxiliary Lighting - Groups: Concept Portrait
Bring Camera: A7 in class
J
8 Bannack
Nov 3 Tue
Nov 7 Sat
Blog 8: BANNACK Lev &/OR Comp- 5Best
Blog 8 Comm / A8: TypeTechniques (B theme)
20
3/5
InDesign Master Pages - Book -Typography
9 Book
Nov 10 Tue
Nov 14 Sat
1 Spread + Cover, TOC & Professional Page
A9: Half Book
5/5
5
Group Critique - Bring Smart phone: Phonography
Workshop - Lg Format Printing Tips
10 Book
Nov 17 Tue
Nov 19 Thu
Nov 21 Sat
Full Book PDF - Submit & Critique
Submit Photobook
A10: Fine Art Draft
5/5
5/5
5
Bring 3+ Printed pages - Subm Demo - Critique
Individual Office Critique
11 Book
Nov 24 Tue
Nov 27 Sat
Fine Art Draft Critique
A11: Social Media FB & Instagram
5
5 NO CLASS: THANKSGIVING BREAK
12 Fine Art
Dec 1 Tue
Dec 5 Sat
P3 Fine Art Print & Blog
A12: Light Painting
25
5
Bring 16x24 Print and Small Flashlight:
Light Painting Workshop
13 Present
Dec 8 Tue
Dec 12 Sat
P4 Photobook & Blog
A13: Contest
50
5
Bring Photobook
Final Photobook Portfolio - Presentation
14 Final
Dec 14 Mon
Dec 16 Wed
Pick up Photobook by 5pm - Instructor’s office
Mastery Skills Demo & Final
5
40
TOTAL POINTS 411
C o m m 3 0 0 D i g i t a l I m a g i n g • F a l l 2 0 1 5
Oct 30 Fri Bannack GhostTown Photo Excursion 6:00am - 9:00pm - Meet van at BYU-I Center Circle
S C H E D U L E
D I G I TA L

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15 Fall Comm 300 Syllabus

  • 1. C o m m 3 0 0 D i g i t a l I m a g i n g • F a l l 2 0 1 5 1 hybrid course overview Students in the Digital Imaging hybrid course will master principles of digital photography and post-processing skills to capture, edit, prepare, size and optimize images for professional presentation in print and web media. Expertise in photography and image editing are equally vital in most related careers. Digital imaging skills can give the edge to applicants in many fields because of the high demand. Students in this course will meet in the classroom once a week where they will often have hand-on learning experiences.Access to a DSLR camera is highly recommended. Students may check out DSLR camera gear once a week to complete assignments, on a first-come first-serve basis.The prerequisite for this course is Comm 130 Visual Media so students will understand basic design principles. learning outcomes 1. Understand DLSR camera functions and principles of light, focus, composition and creativity to produce effective visual communication for targeted audiences. 2. Learn to use auxiliary lighting equipment to produce creative, quality images that need less post-production enhancement. 3. Practice and apply image editing, sizing and optimization skills in industry-standard software for print and web applications. 4. Publish and promote images through a weekly Wordpress blog, custom hardbound photobook, fine art print and social media channels. 5. Practice the Learning Model through advance preparation, hands-on learning activities with formative feedback, peer review and student tutorials. 6. Expand mastery of the design and typography principles, and acquire versatile digital imaging expertise to serve the Lord and Savior Jesus Christ. bannack ghost town The highlight of the course is a day-long, required photo excursion to Bannack GhostTown in Montana, a well-preserved, uncommercialized gold mining town.The rich history, old buildings, artifacts and landscape provide excellent opportunities for hands-on learning. materials: Access to a DSLR camera (Some available for limited 24-hr checkouts) Photo Excursion: $45 To cover travel bus, park fees, tours; dinner, models Fine Art Print: $16 One 16x24 large format print, mounted on foam core Photobook: $20+ Hardbound photobook Required ebook: $18 Custom Images: Subscribe: www.customimages.carynesplin.com course projects Project 1: Photo Blog (spans 8 weeks) 120 points Blog Comments 21 points Project 2: Fine Art Print 25 points Project 3: CustomTutorial 50 points Project 4: Photobook Portfolio (drafts, critiques, presentation) 75 points 11 Activities / Syllabus Quiz + M.Skills Final 119 points Total Points: 411 points D I G I TA L
  • 2. weekly blog comments Students will view six classmate blogs, and comment on three different posts each week by leaving a meaningful paragraph and linkback. Students will report their weekly blog comments in I-Learn. project 1: photo blog Students will set up a blog during the first week of the semester. Existing blogs started in Comm 100 or 130 may be used if a separate category tab is setup to show all posts from this class. See instructions in I-Learn, or get help from a lab assistant. Project 1: Photo Blog will span the first eight weeks. Students will create blog posts each week in their WordPress blog to share their weekly photography and editing assignments. The only time past photos may be posted is in the first week. This blog will serve as a portfolio to practice SEO, (Search Engine Optimization) showcase skills and projects for future employment. hybrid course design Students meet in class once a week for two hours for instruction, hands-on learning, demonstrations, student tutorials and group critiques. All course deadlines are setup in a consistent weekly pattern with consistent deadlines.The course Schedule on the last page of this syllabus is the “go-to-guide” for this course and should be consulted frequently. It takes precedence over I-Learn, due to the problems that can occur there.The Schedule shows point values, deadlines and topics to be covered in class. Students will submit weekly complete activities and links to their blog posts in I-Learn. Some printed projects will be turned in at the start of class. Students will complete most activities on their own time, since this is a hybrid course, but a few activities will be completed and submitted in class. Students may get assistance in the lab from experienced lab assistants. coursework Students complete four main projects, detailed below. Each week of the course has a theme with a weekly activity for students to learn new skills and demonstrate their learning.There is a Sylllabus Quiz at the start of the course and a Mastery Skills Final at the end. project 2: tutorial Each student will take a turn creating and presenting a custom photography or editing tutorial using their own images.The student tutorials will coincide with the topics covered in class. Students will sign up for a tutorial topic and date in I-Learn at the start of the semester. The tutorial will consist of at least seven steps, with at least two screen shots, and a well designed layout. Students will create a blog post and submit aYouTube video tutorial (screen capture), slide presenation, or Prezi, and a well-designed print layout. project 3: fine art print Students print and present their best 16x24 image from the P1 Photo Blog as a large format Fine Art Print. Some will be selected to display in frames in the Spori halls. project 4: photobook Students use their best images from P1 Photo Blog to design and publish a custom 20-page photobook. Instructions and samples are available in I-Learn. Each student will submit pdfs of their pages for group and instructor critique prior to publishing their book. Students will present their final photobook on the last day of class, which is required for a passing grade in the course. 2 D I G I TA L
  • 3. photographics society: www.byuiphotographics.org Membership and attendance in the BYU-I Photographics Society weekly meetings is strongly encouraged. Students who attend the weekly meetings find it to be an excellent companion to Comm 300, especially since this is a hybrid course with reduced classroom time.Advanced students and guest experts teach the latest skills with cameras, photography and image-editing software. Students are also required to enter at least one photographic contest during the semester. One of the three main Photographics Society contests will qualify. deadlines • attendance In accordance with Comm. Dept. policy, late work will not be accepted.This policy prepares students to meet important deadlines in careers. Many photographers procrastinate or spend too long making decisions and consequently lose important accounts. Remember that projects are not complete until they are delivered before deadline in the manner requested by the client. This means blog posts must be commplete before the link is placed in I-Learn, as required. client simulation To prepare students for real-world client experiences, projects will be graded from a specific rubric on a specific time schedule. Students should pay attention to the details of the assignment just as they would to a client request. Effective visual communicators notice details, and learn to make decisions quickly. In this course, the client is the instructor. Submitting work before the deadlines without excuses will help prepare students for future client experiences. disabilites • ethics In compliance with applicable disability law, qualified students with a disability may be entitled to “reasonable accommodation.” Students must disclose to the teacher any special need she/ he may have before the end of the first week of class. Students are expected to observe the BYU-Idaho Honor Code.All work must be original. Copyright laws will be strictly observed and violations may result in project or course failure, depending on the seriousness of the violation. courtesy policy Students are expected to follow the Courtesy Policy, used in allVisual Comm courses, to foster more professional communication. Employers tell us that many interns and recent graduates lose their chance for successful employment because they complain about insignificant issues.This behavior also shows up when students complain about grades. Some fight unsuccessfully for a few points, then end up losing opportunities and other unrealized benefits. Students are rewarded five bonus “courtesy points” to compensate for grading errors and subjectivity, provided they follow the expectations of the policy. Students may appeal a grade if they feel there was an error greater than the five courtesy points. If the appeal fails, students lose the courtesy points and may lose additional points during a second grade evaluation. The appeal process includes studying the University Grading System, which explains that meeting the minimum requirements constitutes an average 80% grade.To receive higher, students need to strive to produce higher quality work. Most students who appeal usually realize their grade is justified, or that they will end up fighting for only a few points, so it is not worth losing the courtesy points.The same is true in the workplace and life. Most confrontations are not worth the negative consequences. 3 D I G I TA L
  • 4. D E A D L I N E S C L A S S T I M E Wk Unit Date Deadlines: 11:59pmTue & Sat (Or at the start of class for in-class work) Points Topics covered in class 1 Setup Sept 15 Tue Sept 19 Sat Syllabus Review Quiz Blog 1: Past Photos & A1:Tutorial Signup 10 10/5 Overview - L-F-C-C Principles - Intros - Blog Setup Image Sizing - Blog 2:Visual FOCUS Slide Design P1 Photo Blog - Spans 8 weeks P2 Tutorial - Given in class Week 3-9 50 2 Review Sept 22 Tue Sept 26 Sat Blog 2: VISUAL FOCUS: Photobook Design Blog 2 Comments / A2: PreTest (Im FileTyp 15 3/10 Exposure - Camera Setup - Modes Settings (Pict Style) Bring Camera: Cameras: Priority Modes: Motion 3 Light Sept 29 Tue Oct 3 Sat Blog 3: LIGHT: Motion (Freeze & Blur) Blog 3 Comments / A3: Content Aware 15 3/5 Depth - Workflow - Photoshop CA Fill & Scaling - Lt Ptg Bring Camera: Cameras: Priority Modes: Motion 4 Focus Oct 6 Tue Oct 10 Sat Blog 4: FOCUS: Depth (Deep and Shallow) Blog 4 Comments / A4: PS Skills 15 3/5 Photoshop: Masks; Sharp & Straight - D&B - Adj Layers - Compositing - Collage - Hands on:Adobe Photoshop 5 Comp Oct 13 Tue Oct 17 Sat Blog 5: COMPOSITION: Perspective of 12 Blog 5 Comments / A5 LR Skills 15 3/5 Lightroom - Macro Bring Camera: Hands on: Macro & Lightroom 6 Creativity Oct 20 Tue Oct 24 Sat Blog 6: CREATIVITY: Close up & Personal Blog 6 Comments / A6 Reflectors 15 3/5 Portraits - Posing - Enhancements Bring Camera: Reflector Workshop 7 Portraits Oct 27 Tue Oct 31 Sat Blog 7: PORTRAITS Blog 7 Comments / A7: Speedlighting 15 3/5 Bannack - Auxiliary Lighting - Groups: Concept Portrait Bring Camera: A7 in class J 8 Bannack Nov 3 Tue Nov 7 Sat Blog 8: BANNACK Lev &/OR Comp- 5Best Blog 8 Comm / A8: TypeTechniques (B theme) 20 3/5 InDesign Master Pages - Book -Typography 9 Book Nov 10 Tue Nov 14 Sat 1 Spread + Cover, TOC & Professional Page A9: Half Book 5/5 5 Group Critique - Bring Smart phone: Phonography Workshop - Lg Format Printing Tips 10 Book Nov 17 Tue Nov 19 Thu Nov 21 Sat Full Book PDF - Submit & Critique Submit Photobook A10: Fine Art Draft 5/5 5/5 5 Bring 3+ Printed pages - Subm Demo - Critique Individual Office Critique 11 Book Nov 24 Tue Nov 27 Sat Fine Art Draft Critique A11: Social Media FB & Instagram 5 5 NO CLASS: THANKSGIVING BREAK 12 Fine Art Dec 1 Tue Dec 5 Sat P3 Fine Art Print & Blog A12: Light Painting 25 5 Bring 16x24 Print and Small Flashlight: Light Painting Workshop 13 Present Dec 8 Tue Dec 12 Sat P4 Photobook & Blog A13: Contest 50 5 Bring Photobook Final Photobook Portfolio - Presentation 14 Final Dec 14 Mon Dec 16 Wed Pick up Photobook by 5pm - Instructor’s office Mastery Skills Demo & Final 5 40 TOTAL POINTS 411 C o m m 3 0 0 D i g i t a l I m a g i n g • F a l l 2 0 1 5 Oct 30 Fri Bannack GhostTown Photo Excursion 6:00am - 9:00pm - Meet van at BYU-I Center Circle S C H E D U L E D I G I TA L