2008 9ed Enhancing Presentations with.pdf
- 1. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 1 Enhancing Presentations with Slides and Other Visuals
- 2. 2 Structure of Presentation 1. Role of Visuals 2. Steps to Write Content 3. Design Consistency 4. Transitions and Builds 5. Non Content Slides 6. Determination of Readiness 7. Checklist: Enhancing PPT with Visuals 8. Online Presentation 9. class
- 3. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 3 Planning Visual Aids Quality and Impact Audience Learning Professional Image
- 4. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 4 Selecting Visual Aids Overhead Transparencies Electronic Presentations Chalkboards or Whiteboards Flip Charts of Flip Books Other Visual Combinations
- 5. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 5 Verifying Design Plans • Use visuals to help your audience • Make words and visuals work together • Double-check cultural assumptions • Prefer simplicity and accuracy • Use your time wisely
- 6. Presentation Style © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 6
- 7. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 7 Creating Effective Slides Selecting Design Being Consistent Adding Animation Writing Content Modifying Graphics
- 8. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 8 Select a Central Idea Use Parallel Grammar Use Short Phrases Use Short Titles Limit the Content Prefer the Active Voice Writing Readable Content
- 10. Using Bullets © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 10
- 11. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 11 Modifying Graphics for Slides Use Whitespace Highlight Key Points Choose a Clear Font Reduce Details Avoid Repetition Shorten Numbers
- 12. Graph for slides
- 13. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 13 Selecting Design Elements Color Schemes Background Designs Artwork and Visuals Fonts and Type Styles
- 16. 16 Readable Fonts Serifs at the end of each letter make reading difficult. (Times New Roman) San serif fonts – Arial are better choice for slides.
- 17. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 17 Achieving Consistency Slide Master Feature Layout Templates Color Choices Font Styles Design Elements Bulleted Lists Charts Graphics
- 19. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 19 Adding Animation and Special Effects Functional Animation Transitions and Builds Action Buttons/Hyperlinks Multimedia Elements
- 20. 20 Builds Five Objectives of Business • Survival • Stability • Growth • Efficiency • Profitability
- 21. 21 Hyperlinks
- 22. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 22 Completing Slides and Support Materials Readable Simple and Consistent Audience-Centered Clear and Focused Concise and Grammatical Fully Operational
- 23. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 23 Enhancing Presentations Title Slides Agenda Slides Navigation Slides Running Headers
- 24. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 24 Charts or Diagrams Case Studies Magazine Articles Copies of Slides Technical Papers Lists of Websites Creating Effective Handouts
- 25. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 25 Practicing Your Delivery Present Naturally Track Your Time Check the Equipment Speak Clearly
- 26. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 26 Practicing Your Delivery Introduce the Slides Anticipate Objections Plan for Questions Check Message Clarity
- 27. CHECKLIST: Enhancing PPT with Visuals Planning Your Presentation Visuals • Make sure you and your message remain the focus of your presentation, not your visuals. • Message V. Visuals. • Select your visuals carefully to support your message; use a combination of visuals if needed. • Visual to support message. • Combination of Visuals
- 28. CHECKLIST: Enhancing PPT with Visuals Planning Your Presentation Visuals • Review your plan for each visual to make sure it truly supports your message. • Review visuals. • Follow effective design principles, with an emphasis on accuracy and simplicity. • Follow design Principles. • Accuracy and simplicity is must.
- 29. CHECKLIST: Enhancing PPT with Visuals Planning Your Presentation Visuals • Use your time wisely so that you have plenty of time to practice your presentation. • Time management for practice.
- 30. CHECKLIST: Enhancing PPT with Visuals Creating Effective Slides • Readable content from everywhere in the room. • Write short, active, parallel phrases that support, not replace, your spoken message. • Avoid complete sentences unless you need to quote verbatim. • Limit the amount of text so that your audience can focus on listening, not reading. • Simplify print graphics for use on slides but don’t oversimplify.
- 31. CHECKLIST: Enhancing PPT with Visuals Creating Effective Slides • Use color to emphasize important ideas, create contrast, and isolate visual elements. • Color to emphasize: – Important ideas, – Contrast, and – Isolate visual elements.
- 32. CHECKLIST: Enhancing PPT with Visuals Creating Effective Slides • Few colors, use consistently. • Background v. foreground. • No decorative artwork • Only functional artwork to support message. • Font selection and Number of fonts. • Slide masters for consistency. • Animation to support.
- 33. CHECKLIST: Enhancing PPT with Visuals Creating Effective Slides • Subtle transitions. • Hyperlinks and action buttons for flexibility. • Multimedia to engage audience
- 34. CHECKLIST: Enhancing PPT with Visuals Completing Slides and Support Materials • Review for accuracy consistency, and clarity. • Slides are fully operational. • Slide sorter to verify and adjust the sequence. • Backup plan if electronic presentation fails. • Navigation and support slides. • Handouts for presentation message. • Practice for smooth presentation.
- 35. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 35 Presenting Online Disadvantages Advantages Cost Savings Convenience Technology Issues Training Issues Global Reach Limited Feedback
- 36. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 36 Online Presentations Get Frequent Feedback Consider the Audience Fine-Tune the Presentation Send Preview Materials Keep Content Simple
- 37. © Prentice Hall, 2008 Business Communication Today, 9e Chapter 17 - 37 Online Presentations Consider a Moderator Engage the Audience Use Technology Wisely Ensure Compatibility Get Everyone Connected
- 38. 38 Thank You
- 39. 39 Silk Route to e Route