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KM and Web 2.0  –   A User’s Perspective Boston KM Forum: KM 2.0 – Real or Hype?
Ray's 2.0 Resume  (early adopter, or not?)‏ (≈ 250 Contacts)‏ (≈3700  Bookmarks)‏ (≈400  Tweets)‏ Novell internal wiki  Novell internal blog  Podcast fanatic  RSS fanatic  blog.simslearningconnections  (≈3 0 at any time)‏ Linux desktop
Topics Web 2.0 Knowledge Management Three scenarios for bringing the two together Closing thoughts
What “2.0” means to me...
 
 
What KM means to me...
 
Three Definitional Questions  (of the many we could ask)‏ 1) What scale? 2) What domain?  3)  What metaphor?
Scale
Individual Personal  Knowledge Management (PKM), and  Personal  Learning Environments (PLE)‏
Team Team / Project / Community  knowledge management and learning
Organization Organizational   Knowledge Management and Learning
Domain
Where Does KM Start or Stop?
KM Activities Knowledge Distribution  (26)‏ Knowledge Creation  (21)‏ Learning  (14)‏ Knowledge Classification  (9)‏ Collaboration  (7)‏ Knowledge Harvesting  (6)  Knowledge Discovery  (2)  KM Outcomes Improved Execution  (28)‏ Value from Knowledge Assets  (12)‏ Knowledge Codification  (11)‏ Knowledge Retention  (3)‏ Continuous Improvement  (2)‏ Cultural Change  (2)‏ Improved Knowledge Processing   (1)‏ Improved Resource Assignment  (1)‏ Source: Stephen Bounds' analysis of Sims' 53 KM Definitions compilation. 25 March 2008 post to ActKM discussion list. The numbers with ( ) indicate the number of definitions which include this concept.
Firestone and McElroy One domain possibility is within an outlier in the compiled definitions...  ...where KM is made distinct from Knowledge Processing
Source: Joseph M. Firestone in “On Doing Knowledge Management,” Knowledge Management Research & Practice (2008) 6, p.17. Adapted from Firestone and McElroy, 2007.
Metaphors
Stocks Codifying, capturing, harvesting, storing  Static
Flows Conversations, fragments, connections Fluid and Dynamic
Why Flows? Speed of change versus speed of codifying Continuous versus something that happens at the end of the project Small pieces loosely joined, context preserving  Broader participation, with more connections Weak signals perception Results: innovation and better decision-making
Why Flows? “ If you ask someone, or a body for specific knowledge in the context of a real need it will never be refused. If you ask them to give you your knowledge on the basis that you may need it in the future, then you will never receive it.” (David Snowden)‏
Taking This a Step Further... “ Knowledge as water  was favoured most as metaphor to  diagnose the situation, while  knowledge as love  was favoured for developing solutions.”  (Daniel Andriessen, 2007)‏
Knowledge as Love Statements (sample from Andriessen's paper)  Problems Knowledge exchange should be reward in itself We lack quality time There are a lot of attractive but lonely singles We talk about wedding certificate but not about our relationship We lack an atmosphere of trust Our marriage sometime falls into a rut Solutions Allowed to choose our own partner Allow variety in people’s passions and aspirations Give people time and space to share knowledge Don't try to manage and systemize knowledge Allow polygamy: exchange knowledge with more people
Leaping to Some Early Conclusions... (via three scenarios)‏
The (non)Obvious Fit Web 2.0 is ideally situated to support Personal Knowledge Management / Personal Learning Environment (PKM / PLE)
 
PKM / PLE: Individual Benefits Increase knowledge within chosen field Maintain long-term employability  Build external network Bridge generational barriers Increase competency for thriving in information abundance Opportunity to become an enterprise 2.0 evangelist
Personal Example (another Network Effect and Twitter moment)‏
PKM / PLE: Company Benefits Smarter employees Reduced Training & Development expense  Access to external networks Bridge generational barriers Create an enterprise 2.0 on-ramp
PKM / PLE: Company Prescription  Provide PKM / PLE education Including provisioning a starter toolkit? Minimize firewall barriers to social networks / media Encourage employee blogs Sun Microsystems example Build culture of trust
BT Case Study “ While some companies begin the impossible task of shutting out social media tools, at BT we have just completed a...project to make sure all our employees can access social media sites. Why? Because we see social media tools as a huge opportunity to transform the way our employees interact with each other, with ‘the company’, and with our customers, partners and suppliers.” (Richard Dennison)‏
Required 2.0 Competencies Increased intellectual property sensitivity Multi-tasking?   Not really. Rather, increased attention discipline Skimming / scanning Being OK with sharing “half-baked” + editing the boss   Efficient network creation and vetting Knowing what and whom to pay attention to Software application mechanics
Back to the Future? Source: Dave Pollard, How to Save the World, KM 0.0 - Simply Enabling Trusted Context-Rich Conversations Among Communities That Care, 6 December 2007
The Easy Entry (scenario #2)‏ Enterprise (KM) 2.0 is easily adopted & instantly valuable for small to medium sized teams and projects
Team/Project-level Killer Practice Wiki as  default  text and management tool Not documents, not SharePoint Project blogging Convey project news and decisions Replaces status reports etc. Ban project related email Period.
Team/Project-level Wiki Use Cases (a few examples)‏ Design and product documentation Decision log Event planning Project related good practice Project related FAQ Links to outside resources and references
 
The Longer Journey (scenario #3)‏ Enterprise adoption, although more challenging; is already happening and shows promise
The Four Greatest Opportunities (looking through a KM lens)  Increased social capital Increased innovation Improved decision making  Improved efficiency Which also leads to increased adoption and contribution A virtuous circle, after initial disruption
Why More Efficient? Increased transparency (openness)  Network effect Raw speed, e.g. wiki edits versus documents Less overhead  Opportunity to reduce email
Source: Chris Rasmussen at US National Geospatial Intelligence Agency   (via  http://www.wikinomics.com/blog/index.php/2008/03/26/wiki-collaboration-leads-to-happiness/ )‏
Lightweight and Open Source: Matt Moore,  Engineers without Fear  blog (30 March 2008)‏ See  http://www.slideshare.net/engineerswithoutfears/peak-email  for fuller details
Reducing email Move to “pull” versus “push” I subscribe to, or view, what I need versus getting pushed what others think I  might  need Move to true collaboration on a work product versus “talking about” Increased focus  More open More easily tagged and searched
Concerns and Challenges Doesn't fit with the company culture Technology immaturity and proliferation  Additional information silos and digital landfills Leaking intellectual property Counter to compliance Loss of control Employee time waster
Beginning The Enterprise Journey On Technology, decide if the utility metaphor is viable If it has support, then go for Consider possibilities in an “intranet 2.0” approach But also consider leading with core work processes Find and nurture the early adopters and innovators Don't force them to go underground Still start with an individual, team or company function strategy versus the entire enterprise Laying the foundation for the enterprise
Integration and Coordination Key (for fullest value)‏ Technology Enterprise search Single sign-on Where practical, common branding & user experience Process / Workflow  E.G., wiki for collaborative authoring that then feeds published static site or document for compliance Even if not company-wide platform, still maximally coordinate with others on enterprise 2.0 path
Critical Success Factors (the usual suspects + 1)‏ A champion or champions Comprehensive training and assimilation plan  Comfort with user-driven innovation & emergence
Closing Thoughts More than hype Networks and flows make a web 2.0 enabled KM look attractive Just do it! Start somewhere, at least with yourself Engage in the knowledge management debate
Photo Credits 2.0 meme mindmap:  Janelle Siegrist (makeup), José Luis Molina (network), Ann-Kathrin Rehse (rose bud), Steven (glass house), Samuel Herrman (car), Reed (at computer)‏ Scale pins:  Sanja Gjenero Stocks versus flows:  Sanja Gjenero (books), Weatherstock (waterfall) – both via stock.xchng Heart:  Sundeip Arora Route 66:  Keith Syvinski Leap : Penelope Berger Bored child:  Christie Merrill

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20080409 Bkmf Km2.0

  • 1. KM and Web 2.0 – A User’s Perspective Boston KM Forum: KM 2.0 – Real or Hype?
  • 2. Ray's 2.0 Resume (early adopter, or not?)‏ (≈ 250 Contacts)‏ (≈3700 Bookmarks)‏ (≈400 Tweets)‏ Novell internal wiki Novell internal blog Podcast fanatic RSS fanatic blog.simslearningconnections (≈3 0 at any time)‏ Linux desktop
  • 3. Topics Web 2.0 Knowledge Management Three scenarios for bringing the two together Closing thoughts
  • 5.  
  • 6.  
  • 7. What KM means to me...
  • 8.  
  • 9. Three Definitional Questions (of the many we could ask)‏ 1) What scale? 2) What domain? 3) What metaphor?
  • 10. Scale
  • 11. Individual Personal Knowledge Management (PKM), and Personal Learning Environments (PLE)‏
  • 12. Team Team / Project / Community knowledge management and learning
  • 13. Organization Organizational Knowledge Management and Learning
  • 15. Where Does KM Start or Stop?
  • 16. KM Activities Knowledge Distribution (26)‏ Knowledge Creation (21)‏ Learning (14)‏ Knowledge Classification (9)‏ Collaboration (7)‏ Knowledge Harvesting (6) Knowledge Discovery (2) KM Outcomes Improved Execution (28)‏ Value from Knowledge Assets (12)‏ Knowledge Codification (11)‏ Knowledge Retention (3)‏ Continuous Improvement (2)‏ Cultural Change (2)‏ Improved Knowledge Processing (1)‏ Improved Resource Assignment (1)‏ Source: Stephen Bounds' analysis of Sims' 53 KM Definitions compilation. 25 March 2008 post to ActKM discussion list. The numbers with ( ) indicate the number of definitions which include this concept.
  • 17. Firestone and McElroy One domain possibility is within an outlier in the compiled definitions... ...where KM is made distinct from Knowledge Processing
  • 18. Source: Joseph M. Firestone in “On Doing Knowledge Management,” Knowledge Management Research & Practice (2008) 6, p.17. Adapted from Firestone and McElroy, 2007.
  • 20. Stocks Codifying, capturing, harvesting, storing Static
  • 21. Flows Conversations, fragments, connections Fluid and Dynamic
  • 22. Why Flows? Speed of change versus speed of codifying Continuous versus something that happens at the end of the project Small pieces loosely joined, context preserving Broader participation, with more connections Weak signals perception Results: innovation and better decision-making
  • 23. Why Flows? “ If you ask someone, or a body for specific knowledge in the context of a real need it will never be refused. If you ask them to give you your knowledge on the basis that you may need it in the future, then you will never receive it.” (David Snowden)‏
  • 24. Taking This a Step Further... “ Knowledge as water was favoured most as metaphor to diagnose the situation, while knowledge as love was favoured for developing solutions.” (Daniel Andriessen, 2007)‏
  • 25. Knowledge as Love Statements (sample from Andriessen's paper) Problems Knowledge exchange should be reward in itself We lack quality time There are a lot of attractive but lonely singles We talk about wedding certificate but not about our relationship We lack an atmosphere of trust Our marriage sometime falls into a rut Solutions Allowed to choose our own partner Allow variety in people’s passions and aspirations Give people time and space to share knowledge Don't try to manage and systemize knowledge Allow polygamy: exchange knowledge with more people
  • 26. Leaping to Some Early Conclusions... (via three scenarios)‏
  • 27. The (non)Obvious Fit Web 2.0 is ideally situated to support Personal Knowledge Management / Personal Learning Environment (PKM / PLE)
  • 28.  
  • 29. PKM / PLE: Individual Benefits Increase knowledge within chosen field Maintain long-term employability Build external network Bridge generational barriers Increase competency for thriving in information abundance Opportunity to become an enterprise 2.0 evangelist
  • 30. Personal Example (another Network Effect and Twitter moment)‏
  • 31. PKM / PLE: Company Benefits Smarter employees Reduced Training & Development expense Access to external networks Bridge generational barriers Create an enterprise 2.0 on-ramp
  • 32. PKM / PLE: Company Prescription Provide PKM / PLE education Including provisioning a starter toolkit? Minimize firewall barriers to social networks / media Encourage employee blogs Sun Microsystems example Build culture of trust
  • 33. BT Case Study “ While some companies begin the impossible task of shutting out social media tools, at BT we have just completed a...project to make sure all our employees can access social media sites. Why? Because we see social media tools as a huge opportunity to transform the way our employees interact with each other, with ‘the company’, and with our customers, partners and suppliers.” (Richard Dennison)‏
  • 34. Required 2.0 Competencies Increased intellectual property sensitivity Multi-tasking? Not really. Rather, increased attention discipline Skimming / scanning Being OK with sharing “half-baked” + editing the boss Efficient network creation and vetting Knowing what and whom to pay attention to Software application mechanics
  • 35. Back to the Future? Source: Dave Pollard, How to Save the World, KM 0.0 - Simply Enabling Trusted Context-Rich Conversations Among Communities That Care, 6 December 2007
  • 36. The Easy Entry (scenario #2)‏ Enterprise (KM) 2.0 is easily adopted & instantly valuable for small to medium sized teams and projects
  • 37. Team/Project-level Killer Practice Wiki as default text and management tool Not documents, not SharePoint Project blogging Convey project news and decisions Replaces status reports etc. Ban project related email Period.
  • 38. Team/Project-level Wiki Use Cases (a few examples)‏ Design and product documentation Decision log Event planning Project related good practice Project related FAQ Links to outside resources and references
  • 39.  
  • 40. The Longer Journey (scenario #3)‏ Enterprise adoption, although more challenging; is already happening and shows promise
  • 41. The Four Greatest Opportunities (looking through a KM lens) Increased social capital Increased innovation Improved decision making Improved efficiency Which also leads to increased adoption and contribution A virtuous circle, after initial disruption
  • 42. Why More Efficient? Increased transparency (openness) Network effect Raw speed, e.g. wiki edits versus documents Less overhead Opportunity to reduce email
  • 43. Source: Chris Rasmussen at US National Geospatial Intelligence Agency (via http://www.wikinomics.com/blog/index.php/2008/03/26/wiki-collaboration-leads-to-happiness/ )‏
  • 44. Lightweight and Open Source: Matt Moore, Engineers without Fear blog (30 March 2008)‏ See http://www.slideshare.net/engineerswithoutfears/peak-email for fuller details
  • 45. Reducing email Move to “pull” versus “push” I subscribe to, or view, what I need versus getting pushed what others think I might need Move to true collaboration on a work product versus “talking about” Increased focus More open More easily tagged and searched
  • 46. Concerns and Challenges Doesn't fit with the company culture Technology immaturity and proliferation Additional information silos and digital landfills Leaking intellectual property Counter to compliance Loss of control Employee time waster
  • 47. Beginning The Enterprise Journey On Technology, decide if the utility metaphor is viable If it has support, then go for Consider possibilities in an “intranet 2.0” approach But also consider leading with core work processes Find and nurture the early adopters and innovators Don't force them to go underground Still start with an individual, team or company function strategy versus the entire enterprise Laying the foundation for the enterprise
  • 48. Integration and Coordination Key (for fullest value)‏ Technology Enterprise search Single sign-on Where practical, common branding & user experience Process / Workflow E.G., wiki for collaborative authoring that then feeds published static site or document for compliance Even if not company-wide platform, still maximally coordinate with others on enterprise 2.0 path
  • 49. Critical Success Factors (the usual suspects + 1)‏ A champion or champions Comprehensive training and assimilation plan Comfort with user-driven innovation & emergence
  • 50. Closing Thoughts More than hype Networks and flows make a web 2.0 enabled KM look attractive Just do it! Start somewhere, at least with yourself Engage in the knowledge management debate
  • 51. Photo Credits 2.0 meme mindmap: Janelle Siegrist (makeup), José Luis Molina (network), Ann-Kathrin Rehse (rose bud), Steven (glass house), Samuel Herrman (car), Reed (at computer)‏ Scale pins: Sanja Gjenero Stocks versus flows: Sanja Gjenero (books), Weatherstock (waterfall) – both via stock.xchng Heart: Sundeip Arora Route 66: Keith Syvinski Leap : Penelope Berger Bored child: Christie Merrill