2014 09 device_trends sevenval-1
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This document summarizes mobile device and operating system trends from September 2014. The iPhone 5 and various Android smartphones generated the most mobile web traffic. The iPhone accounted for a larger percentage of traffic than Samsung devices. Most mobile websites were accessed using the Android operating system and Apple's iOS. There are thousands of unique device, browser, and operating system combinations demonstrating the high level of mobile fragmentation.
2014 09 device_trends sevenval-1
- 1. SEVENVAL DEVICE TRENDS September 2014
- 2. Top 10 Mobile Devices by mobile web traffic iPhone 5 iPhone 4(S) other Android-Smartphones iPhone Samsung Galaxy S3 Samsung Galaxy 2 Samsung Galaxy S4 mini Samsung Galaxy S4 ~5.220 Devices Samsung Galaxy S3 mini 5.2% Samsung Galaxy S4 6.4% Samsung Galaxy S4 mini 4.0% Samsung Galaxy SI!I Samsung Galaxy 2 4.2% Samsung Galaxy SIV Samsung Samsung Galaxy SII Galaxy SIII Mini iPhone 4(S) 6.4% other Android-Smartphones 5.5% *figures in percent Samsung Galaxy Ace iPhone 5 10.1% iPhone 3.3% Samsung Galaxy S3 7.5% 1.2% Samsung Galaxy S3 mini Samsung Galaxy Ace Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 2
- 3. Top 2 Mobile Devices Traffic: iPhone in comparison to Samsung Monthly comparison August - September Monthly comparison August - September Monthly comparison August - September 23.3% 34.0% 23.3% 23.3% 19.8% 35.5% 40.0% 40.0% 40.0% 35.0% 35.0% 35.0% 30.0% 30.0% 30.0% 25.0% 25.0% 25.0% 20.0% 20.0% 20.0% 15.0% 15.0% 15.0% 10.0% 10.0% 10.0% 5.0% 5.0% 5.0% 0.0% 34.0% 34.0% 19.8% 19.8% iPhone Samsung August September 35.5% 35.5% 0.0% 0.0% iPhone Samsung iPhone Samsung August September August September *figures in percent Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 3
- 4. Top 10 Browser by mobile web traffic Opera Mobile 0.38% Opera Mobile for Android 0.22% Sonstige 1.51% Open Handset Alliance (Android) *figures in percent Built-In 45.37% Research In Motion Browser BlackBerry Browser Open Handset Alliance (Android) Built-In Google Chrome for Android Apple Mobile Safari Microsoft Mobile Internet Explorer Mozilla Firefox Mobile Opera Mini BlackBerry Browser Research In Motion Browser Opera Mobile Opera Mobile for Android Sonstige Mozilla Firefox Mobile 0.74% 0.64% 3.46% Opera Mini Microsoft Mobile Internet Explorer 1.22% Apple Mobile Safari Google Chrome for Android 21.06% 20.76% 4.65% Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 4
- 5. Top 10 Operating System by mobile web traffic Sony Ericsson 0.03% Sonstige 0.09% *figures in percent Nokia 0.14% Unspecified 0.06% Open Handset Alliance (Android) 71.73% Research In Motion Symbian 0.37% BlackBerry 0.74% iOS 21.32% Samsung 0.17% Microsoft 4.69% 0.67% Open Handset Alliance (Android) iOS Microsoft BlackBerry Research In Motion Symbian Samsung Nokia Unspecified Sony Ericsson Sonstige Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 5
- 6. Not one but 5.849+different devices access mobile websites worldwide today. Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 6
- 7. The few top 5 devices dominate 32,80% of the worldwide market, but the longtail counts for 67,20%. Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 7
- 8. iOS Version – Adoption Trend All Platforms October 2014 iOS 8.X 40.52% Sevenval Device Trends | September 2014 Source: 09/2014 Source: Sevenval http://Database; david-smith.Evaluation org/iosversionstats/ period: 09/14 8 iOS 7.X 46.44% iOS 6.X 11.03% iOS 5.X 2.01% iOS 8.X iOS 7.X iOS 6.X iOS 5.X *figures in percent
- 9. Android Version Statistic All Platforms Froyo 2.2 1% Gingerbread 2.3.3 - 2.3.7 11% IceCream Sandwich 4.0.3 - 4.0.4 10% Jelly Bean 4.1.x 25% Jelly Bean 4.2.x 21% Sevenval Device Trends | September 2014 Source: Source: http://09/developer.2014 Sevenval android.Database; com/about/Evaluation dashboards/period: index.09/html 14 9 Jelly Bean 4.3 8% KitKat 4.4 24% Froyo 2.2 Gingerbread 2.3.3 - 2.3.7 IceCream Sandwich 4.0.3 - 4.0.4 Jelly Bean 4.1.x Jelly Bean 4.2.x Jelly Bean 4.3 KitKat 4.4 *figures in percent
- 10. Device + Browser + Operating System = Unique Client Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 10
- 11. More than 69.450+ unique clients are in the market right now. Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 11
- 12. In mobile fragmentation is forever. Deal with it. Richard Wong Investor in AdMob and Getjar Sevenval Device Trends | September 2014 Source: 09/2014 Sevenval Database; Evaluation period: 09/14 12
- 13. Köln Bahnhofsvorplatz 1 50667 Köln Berlin Köpenicker Straße 154 10997 Berlin Wien Kaiserstraße 113 - 115 1070 Wien Österreich www.sevenval.com | hello@sevenval.com | +49 221 84 630 0