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3D Internet Strategy Model
• Revenue (reach / growth)
• Profitability (efficiency / productivity)
• Strategic Knowledge (competitive)
Purpose of your Internet strategy?
So many terms / techniques = Chaos!
How to bring an order to your Internet Strategy?
3D Internet Strategy Model
3D Internet Strategy Model
3D Internet Strategy Model
3D Internet Strategy Model
• Multi-level Relationships
• Lifecycle / Stages of Relationships
So, we have two key components!
Let’s combine them!
3D Internet Strategy Model
Implementation Matrix
Function Intra-Co. Related External
Sales / Marketing
Procurement
Production
HRD
R&D
But that’s not all…
3D Internet Strategy Model
• Web2.0 does not replace the good old Web1.0
• Increased use of open standards and technologies
• A flatter world order!
• Can there be a 4th
dimension? Networked Objects!
Path forward!
And a challenge…
• Information overload!
3D Internet Strategy Model

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3D Internet Strategy Model

  • 2. • Revenue (reach / growth) • Profitability (efficiency / productivity) • Strategic Knowledge (competitive) Purpose of your Internet strategy?
  • 3. So many terms / techniques = Chaos! How to bring an order to your Internet Strategy?
  • 8. • Multi-level Relationships • Lifecycle / Stages of Relationships So, we have two key components! Let’s combine them!
  • 10. Implementation Matrix Function Intra-Co. Related External Sales / Marketing Procurement Production HRD R&D But that’s not all…
  • 12. • Web2.0 does not replace the good old Web1.0 • Increased use of open standards and technologies • A flatter world order! • Can there be a 4th dimension? Networked Objects! Path forward! And a challenge… • Information overload!