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4chan and /b/:An Analysis of Anonymityand Ephemerality in a Large Online CommunityMichael Bernstein, Andrés Monroy-Hernández, Drew Harry, Paul André, Katrina Panovich and Greg Vargas>>Anonymous 07/20/11(Wed)15:30:05 No.339760588mit computer science and ai labmit media labuniversity of southampton
Mark ZuckerbergIdentity RepresentationPseudonyms and multiple accounts demonstrate “a lack of integrity”pseudonyms
Google“The web means the end of forgetting.”— New York TimesMark ZuckerbergIdentity RepresentationPseudonyms and multiple accounts demonstrate “a lack of integrity”Archiving Strategy
Millen 2000Archives are highly valued and expected to be read by newcomers.Millen + Patterson 2003Identity RepresentationReal names and pseudonyms “promote trust, cooperation and accountability.”Archiving Strategy
Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation?What happens in a large scale anonymous, ephemeral community?Archiving Strategy
Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation?How does such a community produce so much of the Internet’s shared culture?Archiving Strategy
Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation4chan /b/Archiving Strategy
Our GoalUse 4chan /b/ as a lens to understand the concepts of anonymity and ephemerality.
Our ArgumentAnonymity and ephemerality support community behaviors that generate internet culture.
4chan and /b/: An Analysis of Anonymity and Ephemerality in a Large Online Community
4chan’s Impact>>moot!Ep8pui8Vw2 07/20/11(Wed)15:30:05 No.339760588over seven million users>>Anonymous 07/20/11(Wed)15:30:23 No.339760prolific meme factory> lolcats> rickrolling> chocolate rain> pedobear>>Anonymous 07/20/11(Wed)15:30:43 No.339823highly visible off-site activities> electing moot Time Person of the Year> hacktivist group Anonymous
/b/, the “Random” boardThe most active board>>Anonymous 07/20/11(Wed)15:30:05 No.33976058830% of all traffic>>moot!Ep8pui8Vw2 07/20/11(Wed)15:30:05 No.339760588“the lifeforce of the website”where the “rowdiness and lawlessness” happen
4chan /b/ and Ephemerality>>Anonymous 07/20/11(Wed)15:30:05 No.339760588/b/ deletes content as soon as newer content arrives>>Anonymous 07/20/11(Wed)15:30:05 No.339760597fast-paced and chaotic experienceTwitter’s design suggests ephemerality
4chan /b/ and Anonymity>>Anonymous 07/20/11(Wed)15:30:05 No.339760588posts are fully anonymous by default rarely contain pseudonyms or other identity signals>>Anonymous 07/20/11(Wed)15:30:23 No.339760597traditional reputation systems become unworkableFormspring.me is based on anonymous feedbackBlizzard’s shift to real names sparked an uprising
Related work>>Anonymity 07/20/11(Wed)15:30:05 No.339760588>>Sites with (discouraged) anonymous commenting:Usenet [Donath 1999], Slashdot [Lampe+Resnick 2004]Removing social cues makes communication impersonal [Short, Williams, Christie 1976] and cold [Hiltz, Johnson, Turoff 1986], and anonymity directly undermines credibility [Rains 2007].>>Ephemerality 07/20/11(Wed)15:30:05 No.339760588>>Technology does not let us forget [Grudin 2002; Mayer-Schonberger 2009]
ITT: In This TalkContentAnalysis of threads on 4chan /b/EphemeralityTempo and deletion dynamicsAnonymityPractices around identity
Content Analysis
Content Analysis Method>>Anonymous 07/20/11(Wed)15:31:04 No.3397256562collected 598 thread-starting postsover ten days>>Anonymous 07/20/11(Wed)15:30:05 No.339760588rounds of iterative codingdeveloped nine categories to describe thread themes
Themed28%>>Anonymous 07/20/11(Wed)15:30:05ITT [“In this thread”] we only post stuff we have laughed at so hard we had tears
Sharing Content19%>>Anonymous 07/20/11(Wed)15:30:05This guy is a hero. :) http://www.youtube.com/[xxxxx]
Question or Advice10%>>Anonymous 07/20/11(Wed)15:30:05Soup /b/ Recently I’ve been hanging out with a girl a lot, we’re both in college. I spend the night at her place all the time and we kiss and whatnot. Problem is, she just broke up with her ex [...] and I know she’s not over him. I really like her but I dunno what to do, so what do /b/?
>>Sharing Personal Information 9%U JELLY? [“Jealous?”] This is me suiting up at my formal looking fucking brilliant, then there is you fags sitting back and watching.>>Discussion 8%Hi Anonymous! So ive started this game called League of Legends a few days ago. [...] Is there anyone here who also plays it? Lets talk about it!>>Request for Item 8%anyone has a pic of that star wars battle tank with the german insignia shooped[“photoshopped”] on it? in return tits >>Request for Action 7%Make a group saying [name] is awesome on face book. DO IT FAGGOTS>>Discussing /b/ 5%Heidi Ho there /b/ I’m a Newfag and now that i’ve been here all Summer I was wondering if i need a letter of recommendation From a Registered OldFag?
A Brief Word on Normalcy>>Media Representation 07/20/11(Wed)15:30:05Fox News: 4chan is “The Internet Hate Machine”-but-it is a community like any other>>Nudity, Gore, Homophobia, Racismintentionally offensive and off-colorcreate taste boundaries to keep out those not in it for the lulz
4chan and /b/: An Analysis of Anonymity and Ephemerality in a Large Online Community
Study 1Ephemerality
Ephemerality on 4chanAnonymous 07/20/11(Wed)15:30:05cool paper bro
Ephemerality on 4chan
Ephemerality on 4chan
Ephemerality on 4chan
Ephemerality on 4chan
Ephemerality on 4chan
Ephemerality on 4chan
Ephemerality on 4chan15 threads per page15 pages225 threads on /b/
Ephemerality on 4chan404
Ephemerality on 4chanBumpingAnonymous 07/20/11(Wed)15:30:05cool paper bro>>Anonymousp values or GTFO
Data Collection>>Anonymous 07/20/11(Wed)15:30:05 No.339760588complete dataset of /b/ activity over two weeks5,576,096 posts in 482,559 threads>>Anonymous 07/20/11(Wed)15:30:34 No.339734523recreate /b/’s thread position history using post creation timestamps
Entire Lifetime>>Thread Lifetime 07/20/11(Wed)15:30:34 No.3397345median thread lifetime: 3.9 minutesmin: 28 secondsmax: 6.2 hours>>43% of threads get no repliesmedian thread has original post and one reply>>Longest-Lived Thread 07/20/11(Wed)15:30:34ASK APAGANANYTHINGgo on do your worst (or alternatively actually get my re- spect and actually ask something useful)>>Short-Lived Thread 07/20/11(Wed)15:30:34 No.33973453984I hope you’re glad the captcha is gone, woo yeah, let’s all be random lolz!
First Page>>Why first page? 07/20/11(Wed)15:30:34threads get most of their visibility on the first pagereminder: bumped threads are returned to the first page>>Total time on first page 07/20/11(Wed)15:30:34median time on first page: 5 secondsmin: less than 1 secondmax: 37 minutes
Bumping and Sage>>bump 07/20/11(Wed)15:30:34 No.3397345455639can reply with deliberate intent to bring the thread to the first page and keep it from 404ing2.16% of posts contained “bump”, “bamp”, etc. or similar inflections>>sage 07/20/11(Wed)15:30:34 No.3397345455639“sage” in email field leaves a reply without bumping the thread: “burying” a thread0.77% of posts were sages>>Interpretation 07/20/11(Wed)15:30:34394chan members play within the bounds of ephemerality and manipulate it
Ephemerality Discussion>>Volume comparisons 07/20/11(Wed)15:30:3435,000 threads and 400,000 /b/ posts per dayvs. 	7,100 digg threads per day	25,000 usenet posts per day65,000 youtube videos per day[Szabo+Huberman2010, newsadmin.com]>>Alternate Archives 07/20/11(Wed)15:30:34users save memorable content to /b/ folders on their hard drives4chanarchive.org for “epic” threads
Ephemerality Discussion>>Role in meme creation 07/20/11(Wed)15:30:34fast pace leads to continuously fresh contentno history may mitigate “rich get richer” phenomena>>Raising participation? 07/20/11(Wed)15:30:34counterintuitively, ephemerality may actuallybe increasing participation in /b/participating in a thread is the best way to keep it from 404ing
Study 2Anonymity
Anonymity on 4chan>>Anonymous 07/20/11(Wed)15:30:34 No.33973454556[comment text]>>OP 07/20/11(Wed)15:30:34 No.33973454556[post using an unverifiable name]>>username!Oo43raDvH6107/20/11(Wed)15:30:34 No.33973454556[post using a tripcode, /b/’s only identity mechanism]
Identity Markers>>Anonymous 07/20/11(Wed)15:30:34 No. 23402839390.1% of posts were credited to “Anonymous”>>Gómez et al. 2008  07/20/11(Wed)15:30:34 No. 23402839closest comparison in the literature:18.6% of Slashdot comments are anonymous>>Runners-up 07/20/11(Wed)15:30:44 No. 23402839323>>Tripcodes07/20/11(Wed)15:30:34 No. 2340283935% of posts used tripcodes
An Argument for Anonymity>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298typical online community narrative is pro-identity>>Millen and Patterson 2003 07/20/11(Wed)15:30:34revealing names and reputations has a positive impact on communities>>Suler 2005 07/20/11(Wed)15:30:34anonymity can fuel the online disinhibition effect
An Argument for Anonymity>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298typical online community narrative is pro-identitybut, anonymity and disinhibition can have positive effects>>Anonymous 07/20/11(Wed)15:33:23masking failure makes experimentation safer	creativitymemesgroup ownership of creative content>>Anonymous 07/20/11(Wed)15:30:34 No. 29038240923anonymity can provide a cover for intimate conversationsSoup /b/ Recently I’ve been hanging out with a girl a lot, we’re both in college. I spend the night at her place all the time and we kiss and whatnot. Problem is, she just broke up with her ex [...] and I know she’s not over him. I really like her but I dunno what to do, so what do /b/?
Identity without Accounts>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298alternative identity signaling>>timestamping in photossuggests authenticity>>slang helps delineate group membership 4chan ‘dialect’ is nontrivialrequired familiarity with current trends and memes
Ingroup and Outgroup>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298Triforcing as a classic identity barrier>>>>
TL;DR: Conclusion>>Content 07/20/11(Wed)15:30:05 No.339760588dominated by playful exchanges of images and links>>Ephemerality 07/20/11(Wed)15:30:05 No.339760588median thread spends 5 seconds on the first page			   expires completely in 5 minutescontent deletion drives many of /b/’s dynamics>>Anonymity 07/20/11(Wed)15:30:05 No.339760588over 90% of posts are made completely anonymouslycontrast to pseudonymous and fully identified sites5% of posts use tripcode identity mechanisms
Come join the lulz>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298research follows the databut this turns a blind eye to important communities and movements our chanthropologist toolkit can help you collect a dataset>>Anonymous 07/20/11(Wed)16:23:44 No. 2234534879meme creation and spreadrelationship to online activism and off-site activities
4chan and /b/: An Analysis of Anonymity and Ephemerality in a Large Online Community
Acknowledgments: danahboyd, Amy Bruckman, Gabriella Coleman, Danyel Fisher, Benjamin Mako Hill, Alex Leavitt, Rob Miller, Lisa Nakamura, Chris Schmandt, Christina Xu and SaritaYardi
4chan and /b/: An Analysis of Anonymity and Ephemerality in a Large Online Community

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4chan and /b/: An Analysis of Anonymity and Ephemerality in a Large Online Community

  • 1. 4chan and /b/:An Analysis of Anonymityand Ephemerality in a Large Online CommunityMichael Bernstein, Andrés Monroy-Hernández, Drew Harry, Paul André, Katrina Panovich and Greg Vargas>>Anonymous 07/20/11(Wed)15:30:05 No.339760588mit computer science and ai labmit media labuniversity of southampton
  • 2. Mark ZuckerbergIdentity RepresentationPseudonyms and multiple accounts demonstrate “a lack of integrity”pseudonyms
  • 3. Google“The web means the end of forgetting.”— New York TimesMark ZuckerbergIdentity RepresentationPseudonyms and multiple accounts demonstrate “a lack of integrity”Archiving Strategy
  • 4. Millen 2000Archives are highly valued and expected to be read by newcomers.Millen + Patterson 2003Identity RepresentationReal names and pseudonyms “promote trust, cooperation and accountability.”Archiving Strategy
  • 5. Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation?What happens in a large scale anonymous, ephemeral community?Archiving Strategy
  • 6. Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation?How does such a community produce so much of the Internet’s shared culture?Archiving Strategy
  • 7. Ma+ Agarwal2007Strong identity and permanent archives correlate with satisfaction and participationIdentity Representation4chan /b/Archiving Strategy
  • 8. Our GoalUse 4chan /b/ as a lens to understand the concepts of anonymity and ephemerality.
  • 9. Our ArgumentAnonymity and ephemerality support community behaviors that generate internet culture.
  • 11. 4chan’s Impact>>moot!Ep8pui8Vw2 07/20/11(Wed)15:30:05 No.339760588over seven million users>>Anonymous 07/20/11(Wed)15:30:23 No.339760prolific meme factory> lolcats> rickrolling> chocolate rain> pedobear>>Anonymous 07/20/11(Wed)15:30:43 No.339823highly visible off-site activities> electing moot Time Person of the Year> hacktivist group Anonymous
  • 12. /b/, the “Random” boardThe most active board>>Anonymous 07/20/11(Wed)15:30:05 No.33976058830% of all traffic>>moot!Ep8pui8Vw2 07/20/11(Wed)15:30:05 No.339760588“the lifeforce of the website”where the “rowdiness and lawlessness” happen
  • 13. 4chan /b/ and Ephemerality>>Anonymous 07/20/11(Wed)15:30:05 No.339760588/b/ deletes content as soon as newer content arrives>>Anonymous 07/20/11(Wed)15:30:05 No.339760597fast-paced and chaotic experienceTwitter’s design suggests ephemerality
  • 14. 4chan /b/ and Anonymity>>Anonymous 07/20/11(Wed)15:30:05 No.339760588posts are fully anonymous by default rarely contain pseudonyms or other identity signals>>Anonymous 07/20/11(Wed)15:30:23 No.339760597traditional reputation systems become unworkableFormspring.me is based on anonymous feedbackBlizzard’s shift to real names sparked an uprising
  • 15. Related work>>Anonymity 07/20/11(Wed)15:30:05 No.339760588>>Sites with (discouraged) anonymous commenting:Usenet [Donath 1999], Slashdot [Lampe+Resnick 2004]Removing social cues makes communication impersonal [Short, Williams, Christie 1976] and cold [Hiltz, Johnson, Turoff 1986], and anonymity directly undermines credibility [Rains 2007].>>Ephemerality 07/20/11(Wed)15:30:05 No.339760588>>Technology does not let us forget [Grudin 2002; Mayer-Schonberger 2009]
  • 16. ITT: In This TalkContentAnalysis of threads on 4chan /b/EphemeralityTempo and deletion dynamicsAnonymityPractices around identity
  • 18. Content Analysis Method>>Anonymous 07/20/11(Wed)15:31:04 No.3397256562collected 598 thread-starting postsover ten days>>Anonymous 07/20/11(Wed)15:30:05 No.339760588rounds of iterative codingdeveloped nine categories to describe thread themes
  • 19. Themed28%>>Anonymous 07/20/11(Wed)15:30:05ITT [“In this thread”] we only post stuff we have laughed at so hard we had tears
  • 20. Sharing Content19%>>Anonymous 07/20/11(Wed)15:30:05This guy is a hero. :) http://www.youtube.com/[xxxxx]
  • 21. Question or Advice10%>>Anonymous 07/20/11(Wed)15:30:05Soup /b/ Recently I’ve been hanging out with a girl a lot, we’re both in college. I spend the night at her place all the time and we kiss and whatnot. Problem is, she just broke up with her ex [...] and I know she’s not over him. I really like her but I dunno what to do, so what do /b/?
  • 22. >>Sharing Personal Information 9%U JELLY? [“Jealous?”] This is me suiting up at my formal looking fucking brilliant, then there is you fags sitting back and watching.>>Discussion 8%Hi Anonymous! So ive started this game called League of Legends a few days ago. [...] Is there anyone here who also plays it? Lets talk about it!>>Request for Item 8%anyone has a pic of that star wars battle tank with the german insignia shooped[“photoshopped”] on it? in return tits >>Request for Action 7%Make a group saying [name] is awesome on face book. DO IT FAGGOTS>>Discussing /b/ 5%Heidi Ho there /b/ I’m a Newfag and now that i’ve been here all Summer I was wondering if i need a letter of recommendation From a Registered OldFag?
  • 23. A Brief Word on Normalcy>>Media Representation 07/20/11(Wed)15:30:05Fox News: 4chan is “The Internet Hate Machine”-but-it is a community like any other>>Nudity, Gore, Homophobia, Racismintentionally offensive and off-colorcreate taste boundaries to keep out those not in it for the lulz
  • 26. Ephemerality on 4chanAnonymous 07/20/11(Wed)15:30:05cool paper bro
  • 33. Ephemerality on 4chan15 threads per page15 pages225 threads on /b/
  • 35. Ephemerality on 4chanBumpingAnonymous 07/20/11(Wed)15:30:05cool paper bro>>Anonymousp values or GTFO
  • 36. Data Collection>>Anonymous 07/20/11(Wed)15:30:05 No.339760588complete dataset of /b/ activity over two weeks5,576,096 posts in 482,559 threads>>Anonymous 07/20/11(Wed)15:30:34 No.339734523recreate /b/’s thread position history using post creation timestamps
  • 37. Entire Lifetime>>Thread Lifetime 07/20/11(Wed)15:30:34 No.3397345median thread lifetime: 3.9 minutesmin: 28 secondsmax: 6.2 hours>>43% of threads get no repliesmedian thread has original post and one reply>>Longest-Lived Thread 07/20/11(Wed)15:30:34ASK APAGANANYTHINGgo on do your worst (or alternatively actually get my re- spect and actually ask something useful)>>Short-Lived Thread 07/20/11(Wed)15:30:34 No.33973453984I hope you’re glad the captcha is gone, woo yeah, let’s all be random lolz!
  • 38. First Page>>Why first page? 07/20/11(Wed)15:30:34threads get most of their visibility on the first pagereminder: bumped threads are returned to the first page>>Total time on first page 07/20/11(Wed)15:30:34median time on first page: 5 secondsmin: less than 1 secondmax: 37 minutes
  • 39. Bumping and Sage>>bump 07/20/11(Wed)15:30:34 No.3397345455639can reply with deliberate intent to bring the thread to the first page and keep it from 404ing2.16% of posts contained “bump”, “bamp”, etc. or similar inflections>>sage 07/20/11(Wed)15:30:34 No.3397345455639“sage” in email field leaves a reply without bumping the thread: “burying” a thread0.77% of posts were sages>>Interpretation 07/20/11(Wed)15:30:34394chan members play within the bounds of ephemerality and manipulate it
  • 40. Ephemerality Discussion>>Volume comparisons 07/20/11(Wed)15:30:3435,000 threads and 400,000 /b/ posts per dayvs. 7,100 digg threads per day 25,000 usenet posts per day65,000 youtube videos per day[Szabo+Huberman2010, newsadmin.com]>>Alternate Archives 07/20/11(Wed)15:30:34users save memorable content to /b/ folders on their hard drives4chanarchive.org for “epic” threads
  • 41. Ephemerality Discussion>>Role in meme creation 07/20/11(Wed)15:30:34fast pace leads to continuously fresh contentno history may mitigate “rich get richer” phenomena>>Raising participation? 07/20/11(Wed)15:30:34counterintuitively, ephemerality may actuallybe increasing participation in /b/participating in a thread is the best way to keep it from 404ing
  • 43. Anonymity on 4chan>>Anonymous 07/20/11(Wed)15:30:34 No.33973454556[comment text]>>OP 07/20/11(Wed)15:30:34 No.33973454556[post using an unverifiable name]>>username!Oo43raDvH6107/20/11(Wed)15:30:34 No.33973454556[post using a tripcode, /b/’s only identity mechanism]
  • 44. Identity Markers>>Anonymous 07/20/11(Wed)15:30:34 No. 23402839390.1% of posts were credited to “Anonymous”>>Gómez et al. 2008 07/20/11(Wed)15:30:34 No. 23402839closest comparison in the literature:18.6% of Slashdot comments are anonymous>>Runners-up 07/20/11(Wed)15:30:44 No. 23402839323>>Tripcodes07/20/11(Wed)15:30:34 No. 2340283935% of posts used tripcodes
  • 45. An Argument for Anonymity>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298typical online community narrative is pro-identity>>Millen and Patterson 2003 07/20/11(Wed)15:30:34revealing names and reputations has a positive impact on communities>>Suler 2005 07/20/11(Wed)15:30:34anonymity can fuel the online disinhibition effect
  • 46. An Argument for Anonymity>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298typical online community narrative is pro-identitybut, anonymity and disinhibition can have positive effects>>Anonymous 07/20/11(Wed)15:33:23masking failure makes experimentation safer creativitymemesgroup ownership of creative content>>Anonymous 07/20/11(Wed)15:30:34 No. 29038240923anonymity can provide a cover for intimate conversationsSoup /b/ Recently I’ve been hanging out with a girl a lot, we’re both in college. I spend the night at her place all the time and we kiss and whatnot. Problem is, she just broke up with her ex [...] and I know she’s not over him. I really like her but I dunno what to do, so what do /b/?
  • 47. Identity without Accounts>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298alternative identity signaling>>timestamping in photossuggests authenticity>>slang helps delineate group membership 4chan ‘dialect’ is nontrivialrequired familiarity with current trends and memes
  • 48. Ingroup and Outgroup>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298Triforcing as a classic identity barrier>>>>
  • 49. TL;DR: Conclusion>>Content 07/20/11(Wed)15:30:05 No.339760588dominated by playful exchanges of images and links>>Ephemerality 07/20/11(Wed)15:30:05 No.339760588median thread spends 5 seconds on the first page expires completely in 5 minutescontent deletion drives many of /b/’s dynamics>>Anonymity 07/20/11(Wed)15:30:05 No.339760588over 90% of posts are made completely anonymouslycontrast to pseudonymous and fully identified sites5% of posts use tripcode identity mechanisms
  • 50. Come join the lulz>>Anonymous 07/20/11(Wed)15:30:34 No. 2832974298research follows the databut this turns a blind eye to important communities and movements our chanthropologist toolkit can help you collect a dataset>>Anonymous 07/20/11(Wed)16:23:44 No. 2234534879meme creation and spreadrelationship to online activism and off-site activities
  • 52. Acknowledgments: danahboyd, Amy Bruckman, Gabriella Coleman, Danyel Fisher, Benjamin Mako Hill, Alex Leavitt, Rob Miller, Lisa Nakamura, Chris Schmandt, Christina Xu and SaritaYardi
  • 54. Reactions on /b/>>Find it funny or weird07/20/11(Wed)15:30:34 No. 2832974298ITT: /b/ gets trolled by the MITI bet the FBI paid MIT to study usThat's the britfags' tax money at work lol, paying scientists to fapover Emily Watson fakesLolat how formally they present what goes on here. Like newt gingrich is some isolated tribe in the rainforest with unique and primitive customs.>>Engaged with the content 07/20/11(Wed)15:30:34 No. 2832974298skimmed the whole paper. interesting. i especially like seeing the breakdown of what types of threads are posted most. I would like to see the themed section broken down ie. 20% CP 8% furfag 17% raff u roose 2% fingerbox 5% sup my name is john and you're all a bunch of candy-ass sThis is... This is actually pretty damn interesting.I think something is lost to the analysts here. The fact that one of the most popular /b/ activities is "pissing into the sea of piss”.
  • 55. Time of Day>>primarily an after-work, after-school phenomenon

Editor's Notes

  • #2: collaboative grad student research, no profs
  • #3: Let’s start this journey with some trends.When you’re designing an online community or social media service, you need to make some choices.On identity, pseudonyms were the norm on the Internet for a long time.Then Facebook came along. We see more and more sites moving toward strong identity.
  • #4: Likewise, the advent of search engines has shifted us toward stronger notions of archiving…the web means the end of forgetting.
  • #5: Academic literature has followed suit. We argue that real names and pseudonyms are important to the health of online communities, and that centrally-maintained archives persist the group memory.
  • #6: Sometimes we argue both at once. But recently we are seeing a trend in the other direction. Fully anonymous = not even a pseudonym, nobody knows who posted it
  • #7: Sometimes we argue both at once.But recently we are seeing a trend in the other direction.
  • #10: the memes, the catchphrases, the attitude
  • #11: This is what 4chan looks like. Visually, it’s a throwback to 90’s web design.I’m going to try and mimic that aesthetic and attitude through the entire talk with these slides.Content-wise: intentionally offensive. “newfag”, “oldfag”, … misogyny…PornCliff LampeChristopher Poole, or “moot”, created 4chan in 2003 as an anime discussion boardCopied the format of Japanese forum 2chan.The format is: several threads per page, here you can see two compressed views of threads.Posts start with an image, often replies have images.
  • #13: About sixty boards today, spanning fashion, science, and “sexy beautiful women”
  • #16: anonymous is 18% of slashdot comments, controlled via user moderation. slashdot norm is pseudonyms
  • #17: [[[4-5 minutes into talk?]]]
  • #18: Why do this?Important to give a sense of how the community succeedsIn a space where participation looks nothing like traditional participation, we need to give you a sense of what you’re getting.Warn that this is offensive
  • #20: In keeping with /b/’s identity as an image board and the requirement that each thread-starter post an image, a common purpose of the board is to share images and web content. The two most prevalent thread types (Themed, 28%, and Shar- ing Content, 19%) both revolve around images and make up nearly half of all threads in our sample.
  • #21: In keeping with /b/’s identity as an image board and the requirement that each thread-starter post an image, a common purpose of the board is to share images and web content. The two most prevalent thread types (Themed, 28%, and Shar- ing Content, 19%) both revolve around images and make up nearly half of all threads in our sample.
  • #22: the kind of thing you’d rarely see teen- and college-age boys admitting online
  • #24: it's idiosyncratic, but it's not a hate machine. see traditional kinds of things, even in what seems to be tremendously hostile environment, we see lots of prosocial behaviorshold nothing sacred. leads to many reactions like, that is simultaneously the funniest thing I’ve ever seen and I wish I could unsee it.
  • #25: /b/ trolls itself.
  • #26: What does an ephemeral community really look like?How do people manage it?
  • #42: Darwinian struggle for attention
  • #43: 4chan /b/ is known collectively as Anonymous: so how anonymous is it, really?And how does that play out?
  • #51: but this turns a blind eye…FORTRANfrankly, by the time they’re on twitter or reddit, their fate has already been decidedinterest in this: slate, gawker, reddit, hacker newsColemanischool
  • #55: but this turns a blind eye…FORTRANfrankly, by the time they’re on twitter or reddit, their fate has already been decidedinterest in this: slate, gawker, reddit, hacker newsColemanischool