The document summarizes guidelines for call center customer service representatives. It discusses the importance of focusing on the customer, making a good first impression, actively listening, paraphrasing to confirm understanding, being prompt, valuing customers' time, having a sense of urgency, admitting when you don't know an answer but finding the information, and never saying you don't know to the customer. The document also provides instructions for purchasing an instant download of the full presentation on call center customer service basics.
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