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SCALING UP




An Empowering
     Tool
     Adolfo Brizzi, Director PTA, IFAD
              June 14, 2012
WHAT ARE WE
            SCALING UP ?
Our projects
  – From small to big
  – Limited scope to larger coverage
  – Phase 1 to Phase 2 …..




       This is a money issue
       The more money is available the easier it is
WHAT ARE WE
               SCALING UP ?
 What about if the money is short ?          $
 We have ideas

• Innovate, make it work and hope for someone else to
  pick it up and replicate
• Co-financing
• Leverage remittances
• Mainstreaming into Government Programs (MIC agenda)
• Policy dialogue
What about helping the
                 poor reach scale ?
• Scaling up not an end but a means to achieve wide-spread
  benefits
• When you are poor, voice and scale is the best hope to be
  heard and create opportunities
• Scale is power, collective action, organization, becoming a
  market (consumers and producers), economy of scale,
  efficiency, reduced transaction costs, bargaining capacity,
  access to services
• The bottom of the pyramid:
  potentially the biggest untapped
  market by the private sector.

• Scale up as a leverage to
  sustainability
IFAD Agenda ?
• BOP: Largely a poor small-holder business
• Organize the tail-end of the value chains
• Micro-finance, risk management tools
• Institutions of the poor, social empowerment, “facebook effect”
• Mostly a software agenda, (not a money issue)
• Can be self-replicated
• Enhance private sector ability to access BOP as organized
  markets (supply chains)
• Leveraging a potentially much bigger financing capacity
• Need to operationalize the concept of “pathway to scaling up”
  in project design as a way to build collective action
Where are we coming from:
                        a dysfunctional model
Dominant, Inefficient
Public Sector

                                             Private
                                             Sector

        Public Sector                               Disinterested Private
                                                    Sector




                                Intermediaries     High transaction costs
                                of all sorts


                Communities
                                Do-Good Projects

    Disorganized smallholders
    and groups
We need a new model:
                        PPP with a “P” for people
                          Devise regulatory
                          framework and incentive
                          mechanism for PPP

        Public Sector                                Private Sector
                                                      Private Sectr


Rethink public sector                                     Attract private sector
                                                          and link their business
  intervention and                                        model with
  find better ways to                                     development objectives
  deliver services

                              People Sector
                              Smallholder Sector Becoming a market and
Demand for governance &                               leveraging more
  accountability                                      competition, access to
                                                      banking, markets, etc.
                          Institutions of the poor
The graduation model
          Franchising
                                                        Community
           Retailing                Trade
                        Marketing                       enterprises
  Banking                                    Commodity
 Savings &              services            Cooperatives             Federation of
Loans Coops                                                          User Groups



              Different levels of associative and federative tiers




                                                            Resource-based
   Affinity-based             Activity-based
                               Value Chains                    Irrigation,
 Savings and Loans           Assets/marketing              Watershed, forestry
Institutions first
                    Money second
                      Money and Influence
Banks                   Agri-business         Control over nat. res.
Microfinance            Input suppliers       (land, water, forest, fish)
Insurance Co.           Service Providers     Sustainable Use/finance
Service Providers       Insurance/warehouse   Agri-business




  Going to Scale




                    People Sector Institutions
Bridge the viability gap

Agriculture is a business, but for the private sector to work with
smallholders it costs more. We can help bridge the viability gap.
  On the demand side:
   – create a new market. BOP, People Sector, scale, collective action.
   – Demonstrate creditworthiness of our clients to banks/MFIs, leverage
     remittances
   On the Supply side. If “people sector” scale is not enough (transaction
   costs too high), devise an incentive mechanism to attract the private
   sector.
   – Subsidizing private goods through matching grants not a solution.
   – Better to finance (semi) public goods as part of matching grants, but
      associated to the private sector business plan.
   – Design matching grants competitively and look for leveraging private
      sector money in project design (co-financing)
Take away
• Scale up results not necessarily projects

• Financial sustainability and scaling up more likely to come through
  the private sector, remittances, banks, beneficiaries contribution,
  rather than ODA or Government.

• In MIC, need a different engagement approach. Innovation, KM,
  policy dialogue, leveraging public and private sector money

• Build scale up strategy in project design (“pathway”)

• Develop delivery “products” around the “people sector” models,
  brand them and sell them. Wholesale rather than retail
Make ideas converge




1000 flower bloom        Branding & Customizing
Scaling Up: deal with growing
                 complexity by keeping things simple

• Highly distinctive core business
• Keep the business model as simple as possible
• Apply it relentlessly to new opportunities and innovate
• In pruning your catalogue and bringing it to scale make
  sure you keep what works
• Keep flexibility, constant revision and innovation to adapt
  your core products and survive changes
• Keep some part of your business on innovation only
• Innovation leads to scaling up which can lead to more
  innovation

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7 Learning and outreach event on scaling-up

  • 1. SCALING UP An Empowering Tool Adolfo Brizzi, Director PTA, IFAD June 14, 2012
  • 2. WHAT ARE WE SCALING UP ? Our projects – From small to big – Limited scope to larger coverage – Phase 1 to Phase 2 ….. This is a money issue The more money is available the easier it is
  • 3. WHAT ARE WE SCALING UP ? What about if the money is short ? $ We have ideas • Innovate, make it work and hope for someone else to pick it up and replicate • Co-financing • Leverage remittances • Mainstreaming into Government Programs (MIC agenda) • Policy dialogue
  • 4. What about helping the poor reach scale ? • Scaling up not an end but a means to achieve wide-spread benefits • When you are poor, voice and scale is the best hope to be heard and create opportunities • Scale is power, collective action, organization, becoming a market (consumers and producers), economy of scale, efficiency, reduced transaction costs, bargaining capacity, access to services • The bottom of the pyramid: potentially the biggest untapped market by the private sector. • Scale up as a leverage to sustainability
  • 5. IFAD Agenda ? • BOP: Largely a poor small-holder business • Organize the tail-end of the value chains • Micro-finance, risk management tools • Institutions of the poor, social empowerment, “facebook effect” • Mostly a software agenda, (not a money issue) • Can be self-replicated • Enhance private sector ability to access BOP as organized markets (supply chains) • Leveraging a potentially much bigger financing capacity • Need to operationalize the concept of “pathway to scaling up” in project design as a way to build collective action
  • 6. Where are we coming from: a dysfunctional model Dominant, Inefficient Public Sector Private Sector Public Sector Disinterested Private Sector Intermediaries High transaction costs of all sorts Communities Do-Good Projects Disorganized smallholders and groups
  • 7. We need a new model: PPP with a “P” for people Devise regulatory framework and incentive mechanism for PPP Public Sector Private Sector Private Sectr Rethink public sector Attract private sector and link their business intervention and model with find better ways to development objectives deliver services People Sector Smallholder Sector Becoming a market and Demand for governance & leveraging more accountability competition, access to banking, markets, etc. Institutions of the poor
  • 8. The graduation model Franchising Community Retailing Trade Marketing enterprises Banking Commodity Savings & services Cooperatives Federation of Loans Coops User Groups Different levels of associative and federative tiers Resource-based Affinity-based Activity-based Value Chains Irrigation, Savings and Loans Assets/marketing Watershed, forestry
  • 9. Institutions first Money second Money and Influence Banks Agri-business Control over nat. res. Microfinance Input suppliers (land, water, forest, fish) Insurance Co. Service Providers Sustainable Use/finance Service Providers Insurance/warehouse Agri-business Going to Scale People Sector Institutions
  • 10. Bridge the viability gap Agriculture is a business, but for the private sector to work with smallholders it costs more. We can help bridge the viability gap. On the demand side: – create a new market. BOP, People Sector, scale, collective action. – Demonstrate creditworthiness of our clients to banks/MFIs, leverage remittances On the Supply side. If “people sector” scale is not enough (transaction costs too high), devise an incentive mechanism to attract the private sector. – Subsidizing private goods through matching grants not a solution. – Better to finance (semi) public goods as part of matching grants, but associated to the private sector business plan. – Design matching grants competitively and look for leveraging private sector money in project design (co-financing)
  • 11. Take away • Scale up results not necessarily projects • Financial sustainability and scaling up more likely to come through the private sector, remittances, banks, beneficiaries contribution, rather than ODA or Government. • In MIC, need a different engagement approach. Innovation, KM, policy dialogue, leveraging public and private sector money • Build scale up strategy in project design (“pathway”) • Develop delivery “products” around the “people sector” models, brand them and sell them. Wholesale rather than retail
  • 12. Make ideas converge 1000 flower bloom Branding & Customizing
  • 13. Scaling Up: deal with growing complexity by keeping things simple • Highly distinctive core business • Keep the business model as simple as possible • Apply it relentlessly to new opportunities and innovate • In pruning your catalogue and bringing it to scale make sure you keep what works • Keep flexibility, constant revision and innovation to adapt your core products and survive changes • Keep some part of your business on innovation only • Innovation leads to scaling up which can lead to more innovation