EIA 2015 Less Is More - Speedy Design

This document provides tips for fast and efficient web design. It recommends: 1) Prioritizing teamwork and anticipating problems by communicating openly. 2) Remembering that the designer is not the target user and to focus on the user experience. 3) Keeping designs minimal and focused. 4) Leveraging existing templates, kits, builders, libraries and resources rather than reinventing elements, in order to work efficiently. Resources mentioned include templates, UI kits, site builders, design patterns, photos, fonts, icons, and color palettes. The overall message is around not reinventing and instead borrowing and modifying existing elements.