9 Questions for Digital Car Application Developers
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The document discusses nine essential lessons for developing digital car applications aimed at enhancing in-car experiences for drivers and passengers. Key considerations include targeting specific audiences, addressing non-commute use cases, optimizing for human-computer interaction, and ensuring safety. The importance of emotional connection and integration with current technologies is also highlighted.
9 Questions for Digital Car Application Developers
- 1. 9 Lessons for Developing Your Digital Car Applications Dev Khare, Venrock Photo by FreeParking
- 2. Digital car applications and services are: entertainment, communication, productivity or utility applications tailored for drivers and passengers for use inside the car delivered on mobile, after-market or in-dash devices Photo by mroach
- 3. Does the product target a specific audience? technology enthusiasts, soccer moms, professionals, teenagers... Photo by Alice Tang
- 4. 2. Does the product address non-commute use cases? parking, trip-chaining, going out, traveling, passenger-ferrying... Photo by Warrior Mare
- 5. 3. Does the product utilize regional driving “accents”? horns, flashing lights, eye-contact, audio... Photo by Matthew McVickar
- 6. Photo by Satyajit Grover 4. Does the product leverage best practices in human-computer interaction (HCI) and user experience (UE)?
- 7. 5. Is the product based on existing standards or innovating new standards? Photo by Ian Britton
- 8. 6. Has the product been optimized for easy usage by drivers? restaurant drive-thrus, cupholders, medical services, retail hours, audiobooks… Photo by Chris Magnusson
- 9. 7. Will the user connect with the product on an emotional level? Photo by Jill Greenseth
- 10. 8. Will the product increase or decrease driving safety? intersections, parking, cognitive overload, distractions, passengers… Photo by Ted Kerwin
- 11. 9. Will the product be more compelling when integrated with current and future technologies in the car? Photo by Hitachi data systems
- 12. For more detailed discussion of these 9 lessons, go to th 9 Lessons blog post at: http:// www.NextWala.com Photo by Vern Hart