A Brief Overview Of Mobile
- 1. Mobile Marketinga brief overview
- 2. a quick agendawhat mobile “means”types of mobile campaignshow you increase profits via mobilebest practicesopen discussion
- 3. what “mobile” meansSMS, MMS, mobile applications, mobile websitesdemographicswhy mobile is demanding 10%-20% of major brands’ budgetsmobile + traditional
- 4. types of mobile campaignsText to WinText to VoteText to Screen/ChatVideos/website linksAuction/TimedMobile Applications
- 5. some specific examplestext “x1029” and your request to 72239! - sponsors can utilize the bounceback message to engage consumers via coupons or links text “BUD” to 72239 to win tickets to the Rock 104.5 Tailgate Partytext “VIDEO” to 72239 for an example of a live link
- 6. how you make moneybuild a databasedrive immediate specials day-ofcalculate marketing ROIhelp drive business online immediately from a print/radio/or tv advalue added for sponsorships
- 7. best practicesopt-in and opt-out procedureskeeping and (not) selling databaseswhy and how to build a databasedifferent types of mobile providerspremium v. dedicated v. shared short codes
- 8. open forumdoes utilizing mobile interest you?do you see how mobile will help your business attract new clientele?what reservations do you have in regards to implementing mobile?
- 9. Thank you!