Quinoa has a nutrient-rich profile and bioactive compounds that could help address malnutrition. However, a nutrition-sensitive approach is needed to maximize its impact. This involves understanding the local nutrition challenges, integrating quinoa production with nutrition education and behavior change, and ensuring quinoa is acceptable, accessible, and part of a sustainable food value chain that empowers women and improves incomes to enable healthy diets. Addressing constraints across the supply, demand and policy environment can help strengthen quinoa's potential contribution to better nutrition.