A2 question 4
- 1. How did you use new media technologies in constructing, research planning and evaluation?
- 2. How did you use new media technologies in constructing, research planning and evaluation? During all the stages of production, I used a range of technologies. A basic technology I used in order to communicate with our group were mobile phones, we found this the easiest way to communicate with one another as everyone had a mobile phone. We also used the popular social networking site, Facebook to communicate with each other. Throughout the project I posted our everyday developments and problems on a blogging website called “blogger.com” this provided a clear overview of the construction of my product, including research, planning, call sheets, CD cover ideas and analysis. A USB was used in order for me to store work allowing me to create my products on any computer where accessible.
- 3. To log and capture footage, we used a camera which connected to the Apple Mac computers. We log and captured used the programme “Final Cut Pro” we also used this program to edit the music video. At first it was very difficult to use the programme and needed a lot of help from our technicians but after a couple of lessons practicing I was able to get a hang of how to use it. In order to create my CD pack and my advert I used a digital still camera to capture the images. I used the internet in order to research different CD covers and adverts. The software used for my CD pack and advert was the CS4 Adobe pack, I used Adobe InDesign and Adobe Photoshop. Having used both these programmes last year to produce my music magazine I was able to create my products with confidence. I also used the blogging system to show examples of different CD covers and Adverts.
- 4. For the research into a certain genre we used the search engine “Google” We also had to research similar music video’s which would enable us to develop an understanding into the certain forms and conventions of a certain genre. In order to view other music video’s we used the search engine “YouTube.” TV was another useful method of researching as I was able to watch a variety of music channels such as MTV, 4Music, Viva, MTV Dance. Due to the development of satellite TV I was able to access these TV channels easier. This development of satellite also enable other satellite users to access programmes easier. For the production of the music video we used a cannon digital video camcorder. In order to undergo location scouting we used a digital still camera which enabled us as a group to chose which locations to use we also used a digital still camera to take images of the artist which we used for the digipack.
- 5. EXAMPLE OF SOFTWAREThe images above are print screens I took of the two software's I used in order to produce my ancillary products. The image on the left is Photoshop which enabled me to cut out images and create different effects. The image on the right is an image of InDesign which I primarily used for my advert enabling to create a product to a high standard and also experiment with different text fonts in order to make the writing stand out.
- 6. My overall opinion Overall I believe that all the hard work put into the production of our product has been worthwhile, however I do feel that we could have produced a better video but due to the many problems we encountered as a group I feel that our video is to a satisfactory level. I also believe there is a consistency between all my products which enables our target audience to easily recognise the product. This project has personally taught me a lot in terms of group skills, management skills and timing. I found that because of the many times we were let down we were behind in producing the product but with the right amount of dedication with all members of our group we can produce a high-quality project. I also discovered that creating a music video is not easy, and in order to create a successful music video it take a lot of hard work and dedication. Also making sure that everyone turns up on time on the correct time at the correct place is hard as not everyone is available when others are, therefore we did have to make sacrifices. This is similar to the editing process, not everyone was able to turn up when we had planned to edit therefore only two people were editing most of the time.