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©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-1
Accounting
Information
Systems
9th
Edition
Marshall B. Romney
Paul John Steinbart
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-2
Accounting Information
Systems: An Overview
Chapter 1
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-3
Learning Objectives
1. Explain what an accounting information
system (AIS) is and describe the basic
functions it performs.
2. Discuss why studying the design and
management of an AIS is important.
3. Explain the role played by the AIS in a
company’s value chain and discuss ways that
the AIS can add value to a business.
4. Describe and contrast the basic strategies
and strategic positions that a business can
adopt.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-4
Introduction: S&S Inc.
 Scott Parry and Susan Gonzalez form
S&S, Inc., to sell consumer electronic
devices.
 Parry and Gonzalez decide to pursue a
“clicks and bricks” strategy.
 They plan to hold the grand opening of
S&S in five weeks.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-5
Introduction: S&S, Inc.
 What types of important decisions do
Scott and Susan have to make?
How to organize their accounting
records
How to design a set of procedures to
ensure that they meet all of their
government obligations
How to price their products
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-6
Introduction: S&S, Inc.
 Whether to extend credit, on what terms, and
how to accurately track what customers owe
and have paid
 How to hire, train, and supervise their
employees
 How to keep track of cash flows
 The appropriate product mix and quantities to
carry
 What functionality to provide on their website
Important decisions, continued
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-7
Introduction
 This chapter defines an accounting
information system (AIS).
 It discusses why AIS is an important topic
to study.
 It describes how an AIS adds to an
organization’s value chain.
 It describes and contrasts the basic
strategies that a business can pursue.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-8
Learning Objective 1
Explain what an accounting
information system (AIS) is and
describe the basic functions it
performs.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-9
What Is An AIS?
 A system is a set of two or more interrelated
components that interact to achieve a goal.
 Systems are almost always composed of smaller
subsystems, each performing a specific function
supportive of the larger system.
 An accounting information system (AIS) consists
of:
 People
 Procedures
 Data
 Software
 Information technology infrastructure
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-10
What Is An AIS?
 What important functions does the
AIS perform in an organization?
1 It collects and stores data about
activities and transactions.
2 It processes data into information that
is useful for making decisions.
3 It provides adequate controls to
safeguard the organization’s assets.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-11
Learning Objective 2
Discuss why studying the
design and management
of an AIS is important.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-12
Why Study AIS?
 In Statement of Financial Accounting
Concepts No. 2, The FASB...
– defined accounting as an information
system.
– stated that the primary objective of
accounting is to provide information
useful to decision makers.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-13
Why Study AIS?
 The Accounting Education Change
Commission recommended that the
accounting curriculum should provide
students with a solid understanding of
three essential concepts:
1. The use of information in decision making
2. The nature, design, use and implementation of
an AIS
3. Financial information reporting
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-14
Why Study AIS?
 To understand how the accounting
system works.
 How to collect data about an organization’s
activities and transactions
 How to transform that data into information
that management can use to run the
organization
 How to ensure the availability, reliability, and
accuracy of that information
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-15
Why Study AIS?
 Auditors need to understand the
systems that are used to produce a
company’s financial statements.
 Tax professionals need to understand
enough about the client’s AIS to be
confident that the information used for
tax planning and compliance work is
complete and accurate.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-16
Why Study AIS?
 One of the fastest growing types of
consulting services entails the design,
selection, and implementation of new
Accounting Information Systems.
 A survey conducted by the Institute of
Management Accountants (IMA)
indicates that work relating to accounting
systems was the single most important
activity performed by corporate
accountants.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-17
Information Technology
and Corporate Strategy
The same survey conducted by
the Institute of Management
Accountants (IMA) also
indicates that the second most
important job activity of
corporate accountants is long-
term strategic planning.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-18
The CITP Designation
 CITP: certified information technology
professional
 Identifies CPAs who possess a broad
range of technological knowledge and
the manner in which information
technology (IT) can be used to achieve
business objectives
 Reflects the AICPA’s recognition of the
importance and interrelationship of IT
with accounting
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-19
Ten Most Important Activities
Performed By Accountants
1. Accounting systems
and financial reporting
2. Long-term strategic
planning
3. Managing the
accounting and
finance function
4. Internal Consulting
5. Short-term budgeting
6. Financial and
economic analyses
7. Process improvement
8. Computer systems
and operations
9. Performance
evaluation
10.Customer and product
profitability analyses
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-20
Factors Influencing
Design of the AIS
Organizational
Culture
Strategy
Information
Technology
AIS
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-21
Learning Objective 3
 Explain the role played by the AIS in a
company’s value chain and discuss
ways that the AIS can add value to a
business.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-22
The Value Chain
 The ultimate goal of any business is to
provide value to its customers.
 A business will be profitable if the
value it creates is greater than the
cost of producing its products or
services.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-23
The Value Chain
 An organization’s value chain consists of
nine interrelated activities that collectively
describe everything it does.
 The five primary activities consist of the
activities performed in order to create,
market, and deliver products and services
to customers and also to provide post-sales
services and support.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-24
The Value Chain
Primary Activities
Inbound
Logistics
Outbound
Logistics
Operations
Marketing
and Sales
Service
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-25
The Value Chain
 The four support activities in the value
chain make it possible for the primary
activities to be performed efficiently
and effectively.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-26
The Value Chain
Support Activities
Infrastructure
Human
Resources
Technology
Purchasing
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-27
The Value System
 The value chain concept can be
extended by recognizing that
organizations must interact with
suppliers, distributors, and customers.
 An organization’s value chain and the
value chains of its suppliers,
distributors, and customers
collectively form a value system.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-28
The Supply Chain
Raw Materials
Supplier
Manufacturer
Distributor
Retailer
Consumer
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-29
How An AIS Can Add Value
To An Organization
 An AIS adds value...
– by providing accurate and timely
information so that five primary value
chain activities can be performed more
effectively and efficiently.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-30
How An AIS Can Add Value
To An Organization
– An AIS adds value by:
– improving the quality and reducing the costs
of products or services.
– improving efficiency.
– Improving decision making capabilities.
– increasing the sharing of knowledge.
A well-designed AIS can also help an
organization profit by improving the
efficiency and effectiveness of its supply
chain.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-31
Information and
Decision Making
 What is information?
 The term data refers to any and all of
the facts that are collected, stored,
and processed by an information
system.
 Information is data that has been
organized and processed so that it is
meaningful.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-32
Data Needs For Activities
Resource Event
Agent
Agent
Inventory Sale
Customer
Sales
Cash Payment Cashier
Supplier
Generic Example
Sales Transaction
Payment to Supplier
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-33
Information and Decision
Making
Characteristics of Useful Information
Understandable
Verifiable
Timely
Relevant
Reliable
Complete
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-34
Information and
Decision Making
 What is decision making? Decision
making involves the following steps:
1. Identify the problem.
2. Select a method for solving the problem.
3. Collect data needed to execute the decision
model.
4. Interpret the outputs of the model.
5. Evaluate the merits of each alternative.
6. Choose and execute the preferred solution.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-35
Information and
Decision Making
Decisions can be categorized as
follows:
– in terms of the degree of structure that
exists
– by the scope of the decision
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-36
Decision Structure
 Structured decisions are repetitive,
routine, and understood well enough
that they can be delegated to lower-
level employees in the organization.
 An example is:
Extending credit to customers.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-37
Decision Structure
 Semistructured decisions are
characterized by incomplete rules for
making the decision and the need for
subjective assessments and
judgments to supplement formal data
analysis.
 An example is:
Setting a marketing budget for a new
product.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-38
Decision Structure
 Unstructured decisions are
nonrecurring and nonroutine.
 An example is:
Choosing the cover for a
magazine.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-39
Decision Scope
 Decisions vary in terms of the scope of
their effect.
 Operational control is concerned with the
effective and efficient performance of
specific tasks.
 Management control is concerned with the
effective and efficient use of resources for
accomplishing organizational objectives.
 Strategic planning is concerned with
establishing organizational objectives and
policies for accomplishing those objectives.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-40
Learning Objective 4
 Describe and contrast the basic
strategies and strategic positions that a
business can adopt.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-41
Information Technology
and Corporate Strategy
 New developments in IT affect the
design of an AIS.
 What basic requirements are needed
to evaluate the costs and benefits of
new IT developments?
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-42
Information Technology
and Corporate Strategy
 Develop a basic understanding of…
– corporate strategies.
– how IT developments can be used to
implement existing organizational
strategies.
– how IT developments can be used to
create an opportunity to modify
existing strategies.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-43
Information Technology
and Corporate Strategy
 Because an AIS functions within an
organization, it should be designed to
reflect the values of that organizational
culture.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-44
Strategy and
Strategic Positions
Two Basic Strategies
To be a lower-cost producer than competitors
To differentiate products and services
from competitors
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-45
Strategy and
Strategic Positions
Three Basic Strategic Positions
Variety-based strategic position
Need-based strategic position
Access-based strategic position
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-46
Strategy and
Strategic Positions
 What role does the AIS play in helping
organizations adopt and maintain a
strategic position?
– Data collection about each activity
– Transforming data into information
that can be used by management to
coordinate those activities
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-47
What is the Value
of Information?
 The value of information is the benefit
produced by the information minus the
cost of producing it.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-48
The Role of the AIS
 The Internet makes strategy more
important than ever
 Enterprise resource planning (ERP)
systems integrate all aspects of a
company’s operations with its traditional
AIS.
 The key feature of ERP systems is the
integration of financial data and other
nonfinancial operating data.
©2003 Prentice Hall Business Publishing,
Accounting Information Systems, 9/e, Romney/Steinbart
1-49
End of Chapter 1

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Accounting Information System 01 - An Overview.ppt

  • 1. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-1 Accounting Information Systems 9th Edition Marshall B. Romney Paul John Steinbart
  • 2. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-2 Accounting Information Systems: An Overview Chapter 1
  • 3. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-3 Learning Objectives 1. Explain what an accounting information system (AIS) is and describe the basic functions it performs. 2. Discuss why studying the design and management of an AIS is important. 3. Explain the role played by the AIS in a company’s value chain and discuss ways that the AIS can add value to a business. 4. Describe and contrast the basic strategies and strategic positions that a business can adopt.
  • 4. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-4 Introduction: S&S Inc.  Scott Parry and Susan Gonzalez form S&S, Inc., to sell consumer electronic devices.  Parry and Gonzalez decide to pursue a “clicks and bricks” strategy.  They plan to hold the grand opening of S&S in five weeks.
  • 5. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-5 Introduction: S&S, Inc.  What types of important decisions do Scott and Susan have to make? How to organize their accounting records How to design a set of procedures to ensure that they meet all of their government obligations How to price their products
  • 6. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-6 Introduction: S&S, Inc.  Whether to extend credit, on what terms, and how to accurately track what customers owe and have paid  How to hire, train, and supervise their employees  How to keep track of cash flows  The appropriate product mix and quantities to carry  What functionality to provide on their website Important decisions, continued
  • 7. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-7 Introduction  This chapter defines an accounting information system (AIS).  It discusses why AIS is an important topic to study.  It describes how an AIS adds to an organization’s value chain.  It describes and contrasts the basic strategies that a business can pursue.
  • 8. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-8 Learning Objective 1 Explain what an accounting information system (AIS) is and describe the basic functions it performs.
  • 9. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-9 What Is An AIS?  A system is a set of two or more interrelated components that interact to achieve a goal.  Systems are almost always composed of smaller subsystems, each performing a specific function supportive of the larger system.  An accounting information system (AIS) consists of:  People  Procedures  Data  Software  Information technology infrastructure
  • 10. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-10 What Is An AIS?  What important functions does the AIS perform in an organization? 1 It collects and stores data about activities and transactions. 2 It processes data into information that is useful for making decisions. 3 It provides adequate controls to safeguard the organization’s assets.
  • 11. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-11 Learning Objective 2 Discuss why studying the design and management of an AIS is important.
  • 12. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-12 Why Study AIS?  In Statement of Financial Accounting Concepts No. 2, The FASB... – defined accounting as an information system. – stated that the primary objective of accounting is to provide information useful to decision makers.
  • 13. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-13 Why Study AIS?  The Accounting Education Change Commission recommended that the accounting curriculum should provide students with a solid understanding of three essential concepts: 1. The use of information in decision making 2. The nature, design, use and implementation of an AIS 3. Financial information reporting
  • 14. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-14 Why Study AIS?  To understand how the accounting system works.  How to collect data about an organization’s activities and transactions  How to transform that data into information that management can use to run the organization  How to ensure the availability, reliability, and accuracy of that information
  • 15. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-15 Why Study AIS?  Auditors need to understand the systems that are used to produce a company’s financial statements.  Tax professionals need to understand enough about the client’s AIS to be confident that the information used for tax planning and compliance work is complete and accurate.
  • 16. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-16 Why Study AIS?  One of the fastest growing types of consulting services entails the design, selection, and implementation of new Accounting Information Systems.  A survey conducted by the Institute of Management Accountants (IMA) indicates that work relating to accounting systems was the single most important activity performed by corporate accountants.
  • 17. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-17 Information Technology and Corporate Strategy The same survey conducted by the Institute of Management Accountants (IMA) also indicates that the second most important job activity of corporate accountants is long- term strategic planning.
  • 18. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-18 The CITP Designation  CITP: certified information technology professional  Identifies CPAs who possess a broad range of technological knowledge and the manner in which information technology (IT) can be used to achieve business objectives  Reflects the AICPA’s recognition of the importance and interrelationship of IT with accounting
  • 19. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-19 Ten Most Important Activities Performed By Accountants 1. Accounting systems and financial reporting 2. Long-term strategic planning 3. Managing the accounting and finance function 4. Internal Consulting 5. Short-term budgeting 6. Financial and economic analyses 7. Process improvement 8. Computer systems and operations 9. Performance evaluation 10.Customer and product profitability analyses
  • 20. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-20 Factors Influencing Design of the AIS Organizational Culture Strategy Information Technology AIS
  • 21. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-21 Learning Objective 3  Explain the role played by the AIS in a company’s value chain and discuss ways that the AIS can add value to a business.
  • 22. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-22 The Value Chain  The ultimate goal of any business is to provide value to its customers.  A business will be profitable if the value it creates is greater than the cost of producing its products or services.
  • 23. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-23 The Value Chain  An organization’s value chain consists of nine interrelated activities that collectively describe everything it does.  The five primary activities consist of the activities performed in order to create, market, and deliver products and services to customers and also to provide post-sales services and support.
  • 24. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-24 The Value Chain Primary Activities Inbound Logistics Outbound Logistics Operations Marketing and Sales Service
  • 25. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-25 The Value Chain  The four support activities in the value chain make it possible for the primary activities to be performed efficiently and effectively.
  • 26. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-26 The Value Chain Support Activities Infrastructure Human Resources Technology Purchasing
  • 27. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-27 The Value System  The value chain concept can be extended by recognizing that organizations must interact with suppliers, distributors, and customers.  An organization’s value chain and the value chains of its suppliers, distributors, and customers collectively form a value system.
  • 28. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-28 The Supply Chain Raw Materials Supplier Manufacturer Distributor Retailer Consumer
  • 29. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-29 How An AIS Can Add Value To An Organization  An AIS adds value... – by providing accurate and timely information so that five primary value chain activities can be performed more effectively and efficiently.
  • 30. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-30 How An AIS Can Add Value To An Organization – An AIS adds value by: – improving the quality and reducing the costs of products or services. – improving efficiency. – Improving decision making capabilities. – increasing the sharing of knowledge. A well-designed AIS can also help an organization profit by improving the efficiency and effectiveness of its supply chain.
  • 31. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-31 Information and Decision Making  What is information?  The term data refers to any and all of the facts that are collected, stored, and processed by an information system.  Information is data that has been organized and processed so that it is meaningful.
  • 32. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-32 Data Needs For Activities Resource Event Agent Agent Inventory Sale Customer Sales Cash Payment Cashier Supplier Generic Example Sales Transaction Payment to Supplier
  • 33. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-33 Information and Decision Making Characteristics of Useful Information Understandable Verifiable Timely Relevant Reliable Complete
  • 34. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-34 Information and Decision Making  What is decision making? Decision making involves the following steps: 1. Identify the problem. 2. Select a method for solving the problem. 3. Collect data needed to execute the decision model. 4. Interpret the outputs of the model. 5. Evaluate the merits of each alternative. 6. Choose and execute the preferred solution.
  • 35. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-35 Information and Decision Making Decisions can be categorized as follows: – in terms of the degree of structure that exists – by the scope of the decision
  • 36. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-36 Decision Structure  Structured decisions are repetitive, routine, and understood well enough that they can be delegated to lower- level employees in the organization.  An example is: Extending credit to customers.
  • 37. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-37 Decision Structure  Semistructured decisions are characterized by incomplete rules for making the decision and the need for subjective assessments and judgments to supplement formal data analysis.  An example is: Setting a marketing budget for a new product.
  • 38. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-38 Decision Structure  Unstructured decisions are nonrecurring and nonroutine.  An example is: Choosing the cover for a magazine.
  • 39. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-39 Decision Scope  Decisions vary in terms of the scope of their effect.  Operational control is concerned with the effective and efficient performance of specific tasks.  Management control is concerned with the effective and efficient use of resources for accomplishing organizational objectives.  Strategic planning is concerned with establishing organizational objectives and policies for accomplishing those objectives.
  • 40. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-40 Learning Objective 4  Describe and contrast the basic strategies and strategic positions that a business can adopt.
  • 41. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-41 Information Technology and Corporate Strategy  New developments in IT affect the design of an AIS.  What basic requirements are needed to evaluate the costs and benefits of new IT developments?
  • 42. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-42 Information Technology and Corporate Strategy  Develop a basic understanding of… – corporate strategies. – how IT developments can be used to implement existing organizational strategies. – how IT developments can be used to create an opportunity to modify existing strategies.
  • 43. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-43 Information Technology and Corporate Strategy  Because an AIS functions within an organization, it should be designed to reflect the values of that organizational culture.
  • 44. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-44 Strategy and Strategic Positions Two Basic Strategies To be a lower-cost producer than competitors To differentiate products and services from competitors
  • 45. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-45 Strategy and Strategic Positions Three Basic Strategic Positions Variety-based strategic position Need-based strategic position Access-based strategic position
  • 46. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-46 Strategy and Strategic Positions  What role does the AIS play in helping organizations adopt and maintain a strategic position? – Data collection about each activity – Transforming data into information that can be used by management to coordinate those activities
  • 47. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-47 What is the Value of Information?  The value of information is the benefit produced by the information minus the cost of producing it.
  • 48. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-48 The Role of the AIS  The Internet makes strategy more important than ever  Enterprise resource planning (ERP) systems integrate all aspects of a company’s operations with its traditional AIS.  The key feature of ERP systems is the integration of financial data and other nonfinancial operating data.
  • 49. ©2003 Prentice Hall Business Publishing, Accounting Information Systems, 9/e, Romney/Steinbart 1-49 End of Chapter 1