Additional_Services_Guide
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The document describes various marketing services provided by FindMyPub.com to advertise pub vacancies and events. These include email campaigns, social media posts, listings on their website, targeted phone calls to interested applicants, and on-site marketing materials like posters and beer mats. They offer packages of multiple services together at discounted rates to help clients promote their vacancies and events through different channels.
Additional_Services_Guide
- 1. The Marketing Suite Bespoke advertising across various media for all our clients’ vacancies and events.
- 2. 15000+ Database of actively looking potential applicants for your pub. Professional and creative designs Reflect your requirements / branding set-up for maximum performance and deliverability. We ‘do it all’ for you Complete our marketing brief. Email us any images you have. We do the rest. More people open our eshots Industry average is 14%, last year our open rates were 27%* *Source: MailChimp Copy Editing You know what you want to say, but don’t have time to get the wording just right. We do. Personal Service Marketing team focused on content design delivery and feedback. Images that sell Full editing suite and custom images available. Social Networking We can include links that appear as ‘buttons’ such as ‘Like’ (Facebook) or ‘Share’ (Twitter). We can also link to YouTube videos which prove particularly popular with email recipients. We send email campaigns for you When you have approved it we then distribute to our list of subscribers. We can send it at any time of the day or night, nationally or more targeted, and can recommend times for maximum open rates. WHY MARKET WITH FINDMYPUB.COM…
- 3. THE FULL MARKETING SUITE Online Marketing • Opportunity of the Week • Pub Company of the Week • Premium Listings • Social Media Campaigns Direct Marketing • Regional email campaign • National email campaign • Targeted Activity • Targeted Activity with email campaign Onsite Marketing • Posters • Banners • To Let Boards • Beer Mats Events Marketing • Online calendar placements • Invitation email campaign • Invitation targeted activity • Invitation email campaign and targeted activity • Attendance to Open day The Collections • Light • Standard • Intensive
- 4. ONLINE MARKETING FOR YOU AND YOUR VACANCIES. Opportunity of the Week Front page banner position on FindMyPub.com for your chosen pub for a week A firm favourite with all our clients! £250 plus VAT. Pub Company of the Week This is your chance to have your own page on FindMyPub.com, linked with a banner advertisement on our front page carousel and featuring six of your top vacancies. £750 plus VAT for one week. £1,000 plus VAT for two weeks. Premium Listings Make your site a premium listing. Every time the county is searched your pub will be at the top of the search results. £100 plus VAT. Social Media Campaigns Your vacancy posted with original artwork on all our media social media. One off pieces / teaser campaigns, sponsored adverts are all available. Call us today on 01902 374940. •PRE M IUM HANDCRAFTED MARKET ING • F INDMYPUB•COM OPPORTUNITYOF THE WEEK EST. 2009 •PRE M IUM HANDCRAFTED MARKET ING • F INDMYPUB•COM PUB COMPANYOF THE WEEK EST. 2009 •PRE M IUM HANDCRAFTED MARKET ING • F INDMYPUB•COM LISTINGS PREMIUM EST. 2009 •PRE M IUM HANDCRAFTED MARKET ING • F INDMYPUB•COM SOCIAL MEDIACAMPAIGNS EST. 2009
- 5. DIRECT MARKETING FOR YOUR VACANCIES. Regional Email Professionally designed email to a targeted / segmented audience. • High quality imagery • Targeted marketing message • Regional target audience identified (no limit) • Segmented targeted audience based on predetermined classification • Full delivery management to optimise success • Full report analysis on email campaign performance • This will be dependent upon each specific region, numbers can be confirmed on enquiry £550 plus VAT National Email Professionally designed email campaign distributed to the full FindMyPub.com database. This is sent to all registered users with FindMyPub.com and is actively sent to in excess of 9,000 users. • High quality imagery • Targeted marketing message • National segmented targeted audience based on predetermined classification if required • Full delivery management to optimise success • Full report analysis on email campaign performance £850 plus VAT (2 week lead time) Targeted Activity Drive awareness to an event or specific vacancy with a dedicated FindMyPub.com team member who will telephone each applicant on a specified list on your behalf. • Introductory personalised email with event / outlet details • Dedicated FindMyPub.com team member to screen all leads • Access to the full FindMyPub.com database including unique leads • Targeted / segmented list based upon required variables • Fully screened leads sent to you directly £350 per day plus VAT (2 week lead time) Targeted Activity & Email Professionally designed email campaign to a targeted audience followed by a dedicated FindMyPub.com team member who will contact recipients and follow up and screen if suitable. • High quality imagery email campaign • Targeted marketing message • Access to the full FindMyPub.com database • Targeted audience based on predetermined classification • Full delivery management to optimise success • Full report analysis on email campaign performance • Dedicated FindMyPub.com member to telephone each applicant within the list • Fully screened leads sent to you direct £750 plus VAT (2 week lead time)
- 6. ONSITE MARKETING FOR VACANCIES AND EVENTS. Posters A4 / A3 Branded vacancy poster with copy written to your outlet requirements A4 £250 plus VAT A3 £450 plus VAT (2 week lead time) Banners Branded banner, designed to your specific requirements. Price includes installation. £150 plus VAT (4 week lead time) To Let Boards Branded To Let boards £150 plus VAT in England £165 plus VAT in Scotland (2 week lead time) Beer Mats Branded vacancy beer mats with copy written to your pubs / sites requirements. £60 plus VAT (2 week lead time) Call us now on 01902 376078 to find out more pubs... but not as you know them! SELF-EMPLOYED MANAGEMENT OPPORTUNITY AVAILABLE Call us now on 01902 376078 to find out more managing a business? driving sales? motivating and inspiring a team? delivering unbeatable customer service? Do you have experience of: pubs... but not as you know them! SELF-EMPLOYED MANAGEMENT OPPORTUNITY AVAILABLE Call us now on 01902 376078 to find out more managing a business? driving sales? motivating and inspiring a team? delivering unbeatable customer service? Do you have experience of: pubs... but not as you know them! Could you run a pub like this? Call us now on 01902 376078 to find out more TO LET FLEXIBLE DEAL AVAILABLE Could you run a pub like this? Call us now on 01902 374940 to find out more TO LET FLEXIBLE DEAL AVAILABLE THE RIGHT PLACE TO FIND THE RIGHT PUB FOR YOU pubs... but not as you know them! COULD YOU RUNA PUB LIKE THIS? Call us now on 01902 376078 tofind out more ALL OPTIONS CONSIDEREDMANAGED TIED LEASE FOT LEASE SALE pubs... but not as you know them! Could you run a publike this? Call us now on 01902 376078 tofind out more TO LETFLEXIBLE DEAL AVAILABLE Do you want to work in an exciting craft beer and gourmet coffee venue? We are looking for bright, enthusiastic individuals to work in this pub now. RECRUITING FOR STAFF NOW! DO YOU THINK YOU COULD A PUB LIKE THIS? OPEN DAY HERECall us now on 01902 376078 to find out more pubs...but not as you know them!
- 7. EVENTS MARKETING ADVERTISE ON OUR ONLINE INDUSTRY CALENDAR. Calendar Event Place your event on our interactive online events calendar page. Your event page can have all the details you require, a booking link, directions and visuals. FindMyPub.com with manage all enquiries and send reminders and email campaigns to increase traffic to your event. £75 plus VAT Invitation Email Campaign and Targeted Activity Calendar placement along with a professional email campaign to targeted audience followed by a dedicated team member telephoning applicants to further raise awareness and / or confirm attendance. £750 plus VAT (2 week lead time). Calendar Featured Event Ensure your event is seen by all traffic with top position on the event calendar page, along with all the above calendar benefits. £150 plus VAT Event Invitation Email Campaign Calendar placement along with a professional designed email campaign to a targeted / segmented audience. Regional £550 plus VAT (2 week lead time) Event Targeted Activity Drive awareness to an event or specific vacancy with a dedicated FindMyPub.com team member who will telephone each applicant on a specified list on your behalf. £350 plus VAT (2 week lead time) Attendance to your Open Day An industry specialist will attend your open day and meet and talk to all attendees. Supporting business area mangers with applicant interviews and all open day activity at a venue and time to suit you. £500 per day plus VAT (2 week lead time) Ensure your Open Days, Roadshows or any industry event are a success and achieve the results you need!
- 8. THE COLLECTIONS SAVE MONEY & BOOK ONE OF OUR MARKETING COLLECTIONS TO ADVERTISE YOUR VACANCY / EVENT TO ITS FULL POTENTIAL. Light £800 plus VAT • Premium Listing / Featured Event • Email Campaign • Social Media • Targeted Activity • Premium Listing / Featured Event • Email Campaign • Social Media • Targeted Activity • Onsite Marketing Pack • Premium Listing / Featured Event • Email Campaign • Social Media • Targeted Activity • Onsite Marketing Pack • Pub Company of the Week Standard £1,000 plus VAT Intensive £1,500 plus VAT *when brought as a package £250 saving* £670 saving* £420 saving*