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Vision
Spreading
Innovation
AdTechnosys Capabilities
June, 2014
Established in 2009
Our Mission : “To make ourselves as valuable to our clients as they are to us…”
Focus on:
• Strategic innovations: strategic advice and flawless implementation
• Providing clients with custom made teams comprising senior talent with relevant
experience
Team of 17 in Delhi and growing
All India network of affiliates who allow local expertise and competition updates
WhoWe Are
Brand Manuals
Positioning / Message
Development
Website Design & Development
Mobile & Web App
Development
Social Media
Reputation Management
Corporate Social
Responsibility
Strategy
&
Execution
Media Training
Live Streaming Services
E-mail Marketing
Graphic Design
Presentation Training
Our Integrated Services
Some of Our Clients
What we can do for you through SEO & SMO?
Improve Brand Credibility
Generate Leads
Promotion that Never Sleeps
Achieve Business Goals
Expand Existing Business
Develop Better Relationships
with your Customers
Search
Engine
Optimization
Scope of Work
Initial SEO Technical Analysis Report for website will include finding the top 20
keywords for your website. The next steps would be to work on those 20
keywords and bring TIMES OOH on page one, when someone searches for
those keywords.
We aim to reach page 50 by the end of 1 month for the top 12 keywords, through
blogs and articles. Page 12-13 by 3 months. Page 1 by the end of 5 months.
Sample Current Ranking
Scope of Work – On page (One time only)
Search Engine Optimization
The website and the web pages
of its projects would be
optimized to rank higher in
Search Engine results when
relevant terms are searched.
This will be done organically.
10. Keyword & Competition research
9. Google XML Sitemap
8. Business listing creation and submission in sites
7. Image Optimization
6. HTML Source code Optimization
5. Optimization of Robot. Txt
4. Title and Meta Tag Optimization
3. Key Phases Optimization
2. Competitive Analysis Report
1. Initial SEO Technical Analysis Report for the Website
11. Manual submissions to top
Search Engines and Directories
200
12. One way link submission 50
13. Article creation and submission 5
14. Blog Creation and posting 8
15. Social Bookmarking submission 200
16. Press Release Distribution 4
17. Video Optimization 2
18. PPT Submission 2
19. PDF submission 4
20. Forum Posting 24
21. Blog commenting 30
22. Classified ad submission 35
Scope of Work – Off page (Monthly)
Social
Media
Optimization
Facebook Marketing Deliverables
Designing the cover photos and posts for festivals,
occasions and other important events.
One post related to the brand and services
One general user-engagement post everyday
Contest to be run every week to attract engagement.
Winners can be gratified with prizes like movie tickets, etc.
Running Campaigns on the page during special events and
programs / activities.
Creating Additional tabs on the page on a regular basis for
value-addition.
Running advertisements campaigns for the page to
increase engagement.
Users can be given informational and interesting content
during occasions, festivals through a post series
LinkedIn Marketing Deliverables
Other Social Media Platforms
Twitter
Account and Profile creation
Regular Tweets
Increase Followers
Traffic Diversion to the Website
Twitter Contests will be run
aiming to trend the hashtags(#)
nationally and in the cities the
outlets are located
Google +
Mirroring all the user-engagement
posts from facebook
Designing the Cover pic and other
creatives required from time to time.
Implementing strategies and
promoting the page for increase the
followers of the page
Instagram
Posting all the relevant
photographs with
hashtags
OUR WORK
Case Study – India TV (Facebook)
Key Highlights
The likes on the INDIA TV facebook page has been increased from 33,000 when we
took over in August 2013 to 10.77 lakhs organically, without any ad campaign owing
to interactive and engaging content on the page.
The page has been constantly maintaining a PTAT of 50% of the fan base.
The INDIA TV website now receives over 4,50,00 visits and about 11.2 lakh page
views every month from the facebook page.
Case Study – India TV (Social Media
Marketing)
Narendra Modi in Aap Ki Adalat
One of the biggest shows for INDIA TV,
Narendra Modi in Aap Ki Adalat was
successfully promoted by us on Facebook
and Twitter
Our promotional efforts on facebook and
the hashtag created by us on twitter –
#ModiKiAdalat generated tremendous
response and engagement. The promo
on Facebook received over 7,000 share whil
Narendra Modi in Aap Ki Adalat
One of the biggest shows for INDIA TV, Narendra Modi in Aap Ki Adalat was
successfully promoted by us on Facebook and Twitter. Our promotional efforts on
facebook and the hashtag created by us on twitter - #ModiKiAdalat generated
tremendous response and engagement. The promo on Facebook received over
7,000 shares while the hashtag trended nationally as well as globally on twitter.
Case Study – GAME OF LEGENDS (SEO & FACEBOOK MARKETING)
The page has garnered more than 7000 organic fans in the past one year
with the help of good creative and engaging posts. The Facebook page
also receives several queries and booking requests ultimately resulting in
greater foot falls. The Game of Legends website has also increased its
ranking on several keywords in the past 3 months, since we took over.
Case Study –HINDUSTAN GAZETTE (TWITTER ) (@HindustanGazett)
We helped an online news journal – Hindustan Gazette gain more than 4500
followers within 3 months of the launch of the website with an effective
twitter marketing strategy and influencer outreach program
Case Study LinkedIn
Designing
by us a creative agency
Campaign for India TV
Creatives for XPAD
Designs to
describe the
features of
different
tablets
Creatives for TIM Delhi Airport Advertising
Designs depicting how
advertising at Delhi
Airport can be
beneficial for
a brand
Creatives for Cosmic India
Designs to highlight
Cosmic as a group, as
well as individual projects
Campaigns for Hygia Magic
Designs describing how
Hygia sanitizes the
environment
Campaigns for Hygia Magic
Infographics for Lohia Auto
Software
Development
Social Media Aggregator
that displays any social feed
anywhere
Encourage your guests to write about you and share
pictures of your hotel on social accounts by using a “#” HashTag and
show them on your websites and marketing channel.
A great way to increase traffic on website, increase average time spent and
decrease bounce rate.
Yral Up your Website
Yralup.com
Yral Up on Digital Screens to increase user engagement
Yralup.com
Now you can engage your customers through Social
Media.
Install a digital screen and encourage your customers to send their pictures
endorsing you via Instagram & Twitter using a particular “#” hashtag.
Yral Up at a restaurant
Yral Up at a pub
Yral Up on Digital Screens to increase user engagement
Yralup.com
Yral Up at an Event Yral Up at a mall
Yral Up for Weddings
Yralup.com
Showcase the pictures clicked by your guests and messages
posted by them at a big screen on your wedding. All they need to do is
post on Instagram or Twitter with the hashtag of your choice.
Website
Support
& Online Monitoring
Scope of work
1. Suggestions for improvements in User Interface for a richer user experience
2. Recommendations and Technical Support in increasing the website page
speed
3. Technical Support and suggestions to develop in-built features for the
website (eg: commenting system) thereby adding customizable options and
enhancing user experience
4. QC on the images and content on the website to make it more appealing
and in compliance with Search Engines
5. Monitoring the web with tools to figure hot searches to craft stories on
topics users are searching for.
6. Following Social media platforms like twitter closely to find trending topics,
viral posts and other such stuff for news stories.
Call us today and take your business to new heights - +91-9871177477
Or drop us a line at abhishek@adtechnosys.com
www.adtechnosys.com
Thank you

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Adtechnosys Company Profile

  • 2. Established in 2009 Our Mission : “To make ourselves as valuable to our clients as they are to us…” Focus on: • Strategic innovations: strategic advice and flawless implementation • Providing clients with custom made teams comprising senior talent with relevant experience Team of 17 in Delhi and growing All India network of affiliates who allow local expertise and competition updates WhoWe Are
  • 3. Brand Manuals Positioning / Message Development Website Design & Development Mobile & Web App Development Social Media Reputation Management Corporate Social Responsibility Strategy & Execution Media Training Live Streaming Services E-mail Marketing Graphic Design Presentation Training Our Integrated Services
  • 4. Some of Our Clients
  • 5. What we can do for you through SEO & SMO? Improve Brand Credibility Generate Leads Promotion that Never Sleeps Achieve Business Goals Expand Existing Business Develop Better Relationships with your Customers
  • 7. Scope of Work Initial SEO Technical Analysis Report for website will include finding the top 20 keywords for your website. The next steps would be to work on those 20 keywords and bring TIMES OOH on page one, when someone searches for those keywords. We aim to reach page 50 by the end of 1 month for the top 12 keywords, through blogs and articles. Page 12-13 by 3 months. Page 1 by the end of 5 months. Sample Current Ranking
  • 8. Scope of Work – On page (One time only) Search Engine Optimization The website and the web pages of its projects would be optimized to rank higher in Search Engine results when relevant terms are searched. This will be done organically. 10. Keyword & Competition research 9. Google XML Sitemap 8. Business listing creation and submission in sites 7. Image Optimization 6. HTML Source code Optimization 5. Optimization of Robot. Txt 4. Title and Meta Tag Optimization 3. Key Phases Optimization 2. Competitive Analysis Report 1. Initial SEO Technical Analysis Report for the Website
  • 9. 11. Manual submissions to top Search Engines and Directories 200 12. One way link submission 50 13. Article creation and submission 5 14. Blog Creation and posting 8 15. Social Bookmarking submission 200 16. Press Release Distribution 4 17. Video Optimization 2 18. PPT Submission 2 19. PDF submission 4 20. Forum Posting 24 21. Blog commenting 30 22. Classified ad submission 35 Scope of Work – Off page (Monthly)
  • 11. Facebook Marketing Deliverables Designing the cover photos and posts for festivals, occasions and other important events. One post related to the brand and services One general user-engagement post everyday Contest to be run every week to attract engagement. Winners can be gratified with prizes like movie tickets, etc. Running Campaigns on the page during special events and programs / activities. Creating Additional tabs on the page on a regular basis for value-addition. Running advertisements campaigns for the page to increase engagement. Users can be given informational and interesting content during occasions, festivals through a post series
  • 13. Other Social Media Platforms Twitter Account and Profile creation Regular Tweets Increase Followers Traffic Diversion to the Website Twitter Contests will be run aiming to trend the hashtags(#) nationally and in the cities the outlets are located Google + Mirroring all the user-engagement posts from facebook Designing the Cover pic and other creatives required from time to time. Implementing strategies and promoting the page for increase the followers of the page Instagram Posting all the relevant photographs with hashtags
  • 15. Case Study – India TV (Facebook) Key Highlights The likes on the INDIA TV facebook page has been increased from 33,000 when we took over in August 2013 to 10.77 lakhs organically, without any ad campaign owing to interactive and engaging content on the page. The page has been constantly maintaining a PTAT of 50% of the fan base. The INDIA TV website now receives over 4,50,00 visits and about 11.2 lakh page views every month from the facebook page.
  • 16. Case Study – India TV (Social Media Marketing) Narendra Modi in Aap Ki Adalat One of the biggest shows for INDIA TV, Narendra Modi in Aap Ki Adalat was successfully promoted by us on Facebook and Twitter Our promotional efforts on facebook and the hashtag created by us on twitter – #ModiKiAdalat generated tremendous response and engagement. The promo on Facebook received over 7,000 share whil Narendra Modi in Aap Ki Adalat One of the biggest shows for INDIA TV, Narendra Modi in Aap Ki Adalat was successfully promoted by us on Facebook and Twitter. Our promotional efforts on facebook and the hashtag created by us on twitter - #ModiKiAdalat generated tremendous response and engagement. The promo on Facebook received over 7,000 shares while the hashtag trended nationally as well as globally on twitter.
  • 17. Case Study – GAME OF LEGENDS (SEO & FACEBOOK MARKETING) The page has garnered more than 7000 organic fans in the past one year with the help of good creative and engaging posts. The Facebook page also receives several queries and booking requests ultimately resulting in greater foot falls. The Game of Legends website has also increased its ranking on several keywords in the past 3 months, since we took over.
  • 18. Case Study –HINDUSTAN GAZETTE (TWITTER ) (@HindustanGazett) We helped an online news journal – Hindustan Gazette gain more than 4500 followers within 3 months of the launch of the website with an effective twitter marketing strategy and influencer outreach program
  • 20. Designing by us a creative agency
  • 22. Creatives for XPAD Designs to describe the features of different tablets
  • 23. Creatives for TIM Delhi Airport Advertising Designs depicting how advertising at Delhi Airport can be beneficial for a brand
  • 24. Creatives for Cosmic India Designs to highlight Cosmic as a group, as well as individual projects
  • 25. Campaigns for Hygia Magic Designs describing how Hygia sanitizes the environment
  • 29. Social Media Aggregator that displays any social feed anywhere
  • 30. Encourage your guests to write about you and share pictures of your hotel on social accounts by using a “#” HashTag and show them on your websites and marketing channel. A great way to increase traffic on website, increase average time spent and decrease bounce rate. Yral Up your Website Yralup.com
  • 31. Yral Up on Digital Screens to increase user engagement Yralup.com Now you can engage your customers through Social Media. Install a digital screen and encourage your customers to send their pictures endorsing you via Instagram & Twitter using a particular “#” hashtag. Yral Up at a restaurant Yral Up at a pub
  • 32. Yral Up on Digital Screens to increase user engagement Yralup.com Yral Up at an Event Yral Up at a mall
  • 33. Yral Up for Weddings Yralup.com Showcase the pictures clicked by your guests and messages posted by them at a big screen on your wedding. All they need to do is post on Instagram or Twitter with the hashtag of your choice.
  • 35. Scope of work 1. Suggestions for improvements in User Interface for a richer user experience 2. Recommendations and Technical Support in increasing the website page speed 3. Technical Support and suggestions to develop in-built features for the website (eg: commenting system) thereby adding customizable options and enhancing user experience 4. QC on the images and content on the website to make it more appealing and in compliance with Search Engines 5. Monitoring the web with tools to figure hot searches to craft stories on topics users are searching for. 6. Following Social media platforms like twitter closely to find trending topics, viral posts and other such stuff for news stories.
  • 36. Call us today and take your business to new heights - +91-9871177477 Or drop us a line at abhishek@adtechnosys.com www.adtechnosys.com Thank you

Editor's Notes

  • #2: Option for cover page.
  • #7: Option for cover page.
  • #11: Option for cover page.
  • #15: Option for cover page.
  • #21: Option for cover page.