Advanced link building part 3
- 1. Guest Blog Posting to Build Links Advanced Link Building: Part 3 Visible.net By Cody Barrus
- 2. We Will Cover ● What is Guest Posting ● Finding quality guest post goals ● Query Email ● Writing the post ● Follow Through
- 3. Long Term Goals ● Grow your link building tools ● Improve SERP results ● Raise Page Rank ● Increase referral traffic ● Build your brand
- 4. Tools you will need Download and install - Note: these are the same tools from Part 2 ● Google Chrome: https://www.google.com/intl/en/chrome/browser/ ● Install these Google Chrome extensions SEO Site Tools https://chrome.google.com/webstore/detail/diahigjngdnkdgajdbpjdeomopbpkjjc Status Pagerank/Alexa Toolbar https://chrome.google.com/webstore/detail/bjgpmafbkgcchdjehdpnfgfgbdfahapa
- 5. Finding a Site: Blog Search ● Finding a site to guest post on can be difficult depending on your niche ● First you can use a blog search as in Part 2. “blog:search term” ● For example: Blog:college sports Blog:cooking Blog:organic living
- 6. Finding a Site: Guest Post Search ● Another search tool you can use is the Guest Post search ● Search “guest post search term” ● For Example: guest post dogs guest post wine guest post boats
- 7. An Example ● Here we searched “guest post cooking”
- 8. Checking the Site ● Using our tools we check the site's as in Part 2 ● Check the PR on the Home Page ● Make sure the content on the blog is high quality
- 9. Verify the Site Accepts Guest Posts Look for: ● “Guest post” in blog titles ● Multiple authors ● Submit Page
- 10. Another Search Tool ● So you've found a guest post ● Now it's time to author search on google to see where else this author has guest posted ● Search “author:author name” ● Wherever this author has posted is open game for you to submit to
- 11. Before Reaching Out ● This site has a PR higher than 2 and accepts guest posts, time to reach out! ● Find the sites contact info, generally listed on a Contact or About page. Some sites have a submit page where you can submit your guest post directly ● Brainstorm blog topics
- 12. Example of a Guest Post Proposal ● Email is short and direct ● Mentions site owner by name (if you can find it) ● Gives a link to an example blog post
- 13. After They Say Yes: The Guest Post ● Take your time and write informative and interesting content ● Its ok to base your guest blog post on other posts you've read Don't copy anything write from your unique point of view ● Research all facts ● Include a Bio at the end which includes a link to your website
- 14. After the Post Has Been Posted: The Follow Through ● If they forget to post a link to your site in the body of the blog post, email them a gentle reminder ● Share a link to your guest blog post using your social networks like Facebook and Twitter
- 15. Benefits ● It doesn't take many high quality backlinks to get results ● The more backlinks you build, the great the benefits ● Increase in SERPs and organic traffic ● Increase referral traffic (take advantage of this by offering deals the day a post is published)
- 16. Good Luck ● Slide show by Cody Barrus- cody.barrus@visible.net ● Visible.net