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Copyright © 2015, Intellyx, LLC
1
The Agile Architecture
Revolution
Jason Bloomberg
President
jason@intellyx.com
@theebizwizard
About Jason Bloomberg
• President of Intellyx
• Advise companies on their digital
transformation initiatives & help vendors
communicate their agility stories
• Run Bloomberg Agile Architecture
Certification course around the world
• Write for Forbes & Wired on
Digital Transformation
• Buy my latest book,
The Agile Architecture
Revolution
Copyright © 2015, Intellyx, LLC2
You Say You Want a
Revolution…
Copyright © 2015, Intellyx, LLC3
Different Meanings of
“Agile”
• “Agile-with-a-capital-A”
– Software development
that follows the Agile
Manifesto
• General meaning of
“agile”
– Business agility as
property of an
organization
Copyright © 2015, Intellyx, LLC4
Business Agility
• Responsiveness
– Tactical value
• Resilience
– Risk mitigation
• Innovativeness
– Strategic value
Copyright © 2015, Intellyx, LLC5
PhotoCredit:MasoniteBurnhttps://www.flickr.com/photos/masonite-burn/6273626739/sizes/l
Ability to respond to change in the
business environment and leverage
change for competitive advantage
Responsiveness
• The ability to respond
quickly and efficiently to
(potentially) positive change
in the business environment
– Changing customer demand
– Changing marketplace
environment
– Changing supply chain
factors
• Tactical driver
Copyright © 2015, Intellyx, LLC6
PhotoCredit:GoodEyeMighthttps://www.flickr.com/photos/brittanyg/1796000993/sizes/l
Resilience
• The ability to respond
quickly and efficiently to
negative change in the
business environment
– Managing risk
– Bouncing back from
adverse events
– Disaster recovery
• Tactical business driver
Copyright © 2015, Intellyx, LLC7
PhotoCredit:Joehttps://www.flickr.com/photos/bitshaker/167480266/sizes/o/
The opposite of brittleness
Innovativeness
• The ability to introduce change into the business
environment in order to achieve a strategic
advantage
– New products or services
– Expand market share
– Enter new markets
Copyright © 2015, Intellyx, LLC8
PhotoCredit:KayKimhttps://www.flickr.com/photos/kaykim/3883340152/sizes/o/
Where’s Our Business
Agility?
• Organizations must be responsive, resilient, and
innovative
• Business agility is a property of the enterprise
• People and technology can be flexible as well,
but we must architect our organizations to be
agile
Copyright © 2015, Intellyx, LLC9
PhotoCredit:StuartBerwickhttps://www.flickr.com/photos/lapleader/793507962/sizes/l
Why Agile Software
Architecture isn’t Agile
• Agile movement focuses on working software
– Focus on getting the software to meet its
requirements
– Get all roadblocks out of the way
• Agile-built software is coded to be fit for purpose
Copyright © 2015, Intellyx, LLC10
PhotoCredit:B4beeshttps://www.flickr.com/photos/brizo_the_scot/4013939756/sizes/l
Fit-for-Purpose Often
Means Brittle
• Agile software built
intentionally with only
today’s needs in mind
• Planning for unexpected
contingencies contrary to
Agile approach
Copyright © 2015, Intellyx, LLC11
Brittle software leads to brittle
organizations
PhotoCredit:VeganFeastCateringhttps://www.flickr.com/photos/veganfeast/
The Goal of Agile
Software
• Requirement to build software that responds to
changing requirements
• Inherent flexibility vs. rapid development &
deployment
Copyright © 2015, Intellyx, LLC12
PhotoCredit:RobertCouse-Bakerhttps://www.flickr.com/photos/29233640@N07/14859431605/sizes/z/
DevOps Drumbeat
Copyright © 2015, Intellyx, LLC13
From DevOps to “BizOps”
• Before: dev chucking code to test, then over wall
to ops
• Now: continuous test, continuous deployment
• In progress: responsiveness to continuous
requirements change & variation
Copyright © 2015, Intellyx, LLC14
PhotoCredit:fdecomitehttps://www.flickr.com/photos/fdecomite/12598505695/sizes/l
Today’s Agile Imperative
Organizations
must capitalize
on disruption to
achieve greater
innovativeness
and resilience in
the face of digital
transformation
priorities
Copyright © 2015, Intellyx, LLC15
PhotoCredit:WalterLimhttps://www.flickr.com/photos/coolinsights/
The Core Business Goal
Copyright © 2015, Intellyx, LLC16
Agile
Digital
Transformation
What is Digital?
Customer preferences & behavior
drive technology choices
Range of technology touchpoints is exploding
Copyright © 2015, Intellyx, LLC17
PhotoCredit:RevolWebhttps://www.flickr.com/photos/revolweb/
What about
Transformation?
Internal organizational change is necessary
to maintain focus on the customer in today’s
digital world
Copyright © 2015, Intellyx, LLC18
PhotoCredit:Pascalhttps://www.flickr.com/photos/pasukaru76/
What is Digital
Transformation?
• Customer pressures
driving technological and
organizational change in
companies
• Enterprises rethinking:
– How they serve
customers
– The role IT plays
– How they build & manage
teams
– How they innovate
Copyright © 2015, Intellyx, LLC19
PhotoCredit:LouisK.https://www.flickr.com/photos/bonaparty/
Shifting the Center of
Gravity
Center of gravity is
software
Center of gravity
is the end-user
Copyright © 2015, Intellyx, LLC20
PhotoCredit:seanfonellihttps://www.flickr.com/photos/seanoneill/
The Agile World
The Digital World
The End-to-End Digital
Challenge
• Digital technology begins at the customer touchpoint
• Web & mobile apps include numerous third-party
services
– Generally run in cloud
• Apps connect to back end databases & systems of
record
– In cloud & on premise
Copyright © 2015, Intellyx, LLC21
PhotoCredit:RobertClemenshttps://www.flickr.com/photos/robert_clemens/
Digital Transformation
What are you transforming?
Copyright © 2015, Intellyx, LLC22
Digital Transformation =
Business Transformation
Customer
Experience
Technology
Internal
Organization
All of the
Above
Understanding the
Business Agility Driver
• Architects must recognize and identify
agility drivers
• Stakeholders may or may not identify
drivers as such
• Business drivers
always connect
to mission
priority
Copyright © 2015, Intellyx, LLC23
PhotoCredit:WestVancouverArchiveshttps://www.flickr.com/photos/westvanarchives/7153091139/sizes/o/
Optimization vs.
Innovation
Copyright © 2015, Intellyx, LLC24
Innovation
Disrupt status quo
to allow human
creativity to
flourish
Optimization
Establish
feedback loops
that maximize
business
outcome
Innovation Requires
Disruption
• External Disruption
– Competitive pressures/new
entrants
– Globalization
– Regulation
• Internal Disruption
– Digital Transformation
efforts
– Innovation initiatives
Copyright © 2015, Intellyx, LLC25
PhotoCredit:CharlesWagnerhttps://www.flickr.com/photos/chazwags/
Disruption Introduces
Risk
• Optimization without
disruption stifles
innovation
• Disruption without
optimization is an
innovation crap shoot
• Optimize what you
can & disrupt what
you must
Copyright © 2015, Intellyx, LLC26
PhotoCredit:epSos.dehttps://www.flickr.com/photos/epsos/
Mitigate risk with resilience
New Role for Enterprise
Architects
• Leverage data to
properly balance
optimization and
disruption
• Essential for
achieving market-
leading levels of
innovation
Copyright © 2015, Intellyx, LLC27
PhotoCredit:JamesJordanhttps://www.flickr.com/photos/jamesjordan/
The Center of Digital
Excellence
• EA-centric team
responsible for end-
to-end best practice
across digital effort
• De-emphasize
“architecture” title
• How about Director
of Digital Excellence?
Copyright © 2015, Intellyx, LLC28
PhotoCredit:SonnyAbesamishttps://www.flickr.com/photos/enerva/
Let CODE self-organize
There is no Shortcut!
Remember,
Digital
Transformation
isn’t about the
Digital, it’s
about the
Transformation!
Copyright © 2015, Intellyx, LLC29
PhotoCredit:JosephBremsonhttps://www.flickr.com/photos/excitingsounds/9908052865/sizes/l
Jason Bloomberg
President, Intellyx
jason@intellyx.com
@theebizwizard
Send email NOW to itarc@intellyx.com to
download this presentation
Thank You!
Copyright © 2015, Intellyx, LLC

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Agile architecture revolution iasa itarc

  • 1. Copyright © 2015, Intellyx, LLC 1 The Agile Architecture Revolution Jason Bloomberg President jason@intellyx.com @theebizwizard
  • 2. About Jason Bloomberg • President of Intellyx • Advise companies on their digital transformation initiatives & help vendors communicate their agility stories • Run Bloomberg Agile Architecture Certification course around the world • Write for Forbes & Wired on Digital Transformation • Buy my latest book, The Agile Architecture Revolution Copyright © 2015, Intellyx, LLC2
  • 3. You Say You Want a Revolution… Copyright © 2015, Intellyx, LLC3
  • 4. Different Meanings of “Agile” • “Agile-with-a-capital-A” – Software development that follows the Agile Manifesto • General meaning of “agile” – Business agility as property of an organization Copyright © 2015, Intellyx, LLC4
  • 5. Business Agility • Responsiveness – Tactical value • Resilience – Risk mitigation • Innovativeness – Strategic value Copyright © 2015, Intellyx, LLC5 PhotoCredit:MasoniteBurnhttps://www.flickr.com/photos/masonite-burn/6273626739/sizes/l Ability to respond to change in the business environment and leverage change for competitive advantage
  • 6. Responsiveness • The ability to respond quickly and efficiently to (potentially) positive change in the business environment – Changing customer demand – Changing marketplace environment – Changing supply chain factors • Tactical driver Copyright © 2015, Intellyx, LLC6 PhotoCredit:GoodEyeMighthttps://www.flickr.com/photos/brittanyg/1796000993/sizes/l
  • 7. Resilience • The ability to respond quickly and efficiently to negative change in the business environment – Managing risk – Bouncing back from adverse events – Disaster recovery • Tactical business driver Copyright © 2015, Intellyx, LLC7 PhotoCredit:Joehttps://www.flickr.com/photos/bitshaker/167480266/sizes/o/ The opposite of brittleness
  • 8. Innovativeness • The ability to introduce change into the business environment in order to achieve a strategic advantage – New products or services – Expand market share – Enter new markets Copyright © 2015, Intellyx, LLC8 PhotoCredit:KayKimhttps://www.flickr.com/photos/kaykim/3883340152/sizes/o/
  • 9. Where’s Our Business Agility? • Organizations must be responsive, resilient, and innovative • Business agility is a property of the enterprise • People and technology can be flexible as well, but we must architect our organizations to be agile Copyright © 2015, Intellyx, LLC9 PhotoCredit:StuartBerwickhttps://www.flickr.com/photos/lapleader/793507962/sizes/l
  • 10. Why Agile Software Architecture isn’t Agile • Agile movement focuses on working software – Focus on getting the software to meet its requirements – Get all roadblocks out of the way • Agile-built software is coded to be fit for purpose Copyright © 2015, Intellyx, LLC10 PhotoCredit:B4beeshttps://www.flickr.com/photos/brizo_the_scot/4013939756/sizes/l
  • 11. Fit-for-Purpose Often Means Brittle • Agile software built intentionally with only today’s needs in mind • Planning for unexpected contingencies contrary to Agile approach Copyright © 2015, Intellyx, LLC11 Brittle software leads to brittle organizations PhotoCredit:VeganFeastCateringhttps://www.flickr.com/photos/veganfeast/
  • 12. The Goal of Agile Software • Requirement to build software that responds to changing requirements • Inherent flexibility vs. rapid development & deployment Copyright © 2015, Intellyx, LLC12 PhotoCredit:RobertCouse-Bakerhttps://www.flickr.com/photos/29233640@N07/14859431605/sizes/z/
  • 13. DevOps Drumbeat Copyright © 2015, Intellyx, LLC13
  • 14. From DevOps to “BizOps” • Before: dev chucking code to test, then over wall to ops • Now: continuous test, continuous deployment • In progress: responsiveness to continuous requirements change & variation Copyright © 2015, Intellyx, LLC14 PhotoCredit:fdecomitehttps://www.flickr.com/photos/fdecomite/12598505695/sizes/l
  • 15. Today’s Agile Imperative Organizations must capitalize on disruption to achieve greater innovativeness and resilience in the face of digital transformation priorities Copyright © 2015, Intellyx, LLC15 PhotoCredit:WalterLimhttps://www.flickr.com/photos/coolinsights/
  • 16. The Core Business Goal Copyright © 2015, Intellyx, LLC16 Agile Digital Transformation
  • 17. What is Digital? Customer preferences & behavior drive technology choices Range of technology touchpoints is exploding Copyright © 2015, Intellyx, LLC17 PhotoCredit:RevolWebhttps://www.flickr.com/photos/revolweb/
  • 18. What about Transformation? Internal organizational change is necessary to maintain focus on the customer in today’s digital world Copyright © 2015, Intellyx, LLC18 PhotoCredit:Pascalhttps://www.flickr.com/photos/pasukaru76/
  • 19. What is Digital Transformation? • Customer pressures driving technological and organizational change in companies • Enterprises rethinking: – How they serve customers – The role IT plays – How they build & manage teams – How they innovate Copyright © 2015, Intellyx, LLC19 PhotoCredit:LouisK.https://www.flickr.com/photos/bonaparty/
  • 20. Shifting the Center of Gravity Center of gravity is software Center of gravity is the end-user Copyright © 2015, Intellyx, LLC20 PhotoCredit:seanfonellihttps://www.flickr.com/photos/seanoneill/ The Agile World The Digital World
  • 21. The End-to-End Digital Challenge • Digital technology begins at the customer touchpoint • Web & mobile apps include numerous third-party services – Generally run in cloud • Apps connect to back end databases & systems of record – In cloud & on premise Copyright © 2015, Intellyx, LLC21 PhotoCredit:RobertClemenshttps://www.flickr.com/photos/robert_clemens/
  • 22. Digital Transformation What are you transforming? Copyright © 2015, Intellyx, LLC22 Digital Transformation = Business Transformation Customer Experience Technology Internal Organization All of the Above
  • 23. Understanding the Business Agility Driver • Architects must recognize and identify agility drivers • Stakeholders may or may not identify drivers as such • Business drivers always connect to mission priority Copyright © 2015, Intellyx, LLC23 PhotoCredit:WestVancouverArchiveshttps://www.flickr.com/photos/westvanarchives/7153091139/sizes/o/
  • 24. Optimization vs. Innovation Copyright © 2015, Intellyx, LLC24 Innovation Disrupt status quo to allow human creativity to flourish Optimization Establish feedback loops that maximize business outcome
  • 25. Innovation Requires Disruption • External Disruption – Competitive pressures/new entrants – Globalization – Regulation • Internal Disruption – Digital Transformation efforts – Innovation initiatives Copyright © 2015, Intellyx, LLC25 PhotoCredit:CharlesWagnerhttps://www.flickr.com/photos/chazwags/
  • 26. Disruption Introduces Risk • Optimization without disruption stifles innovation • Disruption without optimization is an innovation crap shoot • Optimize what you can & disrupt what you must Copyright © 2015, Intellyx, LLC26 PhotoCredit:epSos.dehttps://www.flickr.com/photos/epsos/ Mitigate risk with resilience
  • 27. New Role for Enterprise Architects • Leverage data to properly balance optimization and disruption • Essential for achieving market- leading levels of innovation Copyright © 2015, Intellyx, LLC27 PhotoCredit:JamesJordanhttps://www.flickr.com/photos/jamesjordan/
  • 28. The Center of Digital Excellence • EA-centric team responsible for end- to-end best practice across digital effort • De-emphasize “architecture” title • How about Director of Digital Excellence? Copyright © 2015, Intellyx, LLC28 PhotoCredit:SonnyAbesamishttps://www.flickr.com/photos/enerva/ Let CODE self-organize
  • 29. There is no Shortcut! Remember, Digital Transformation isn’t about the Digital, it’s about the Transformation! Copyright © 2015, Intellyx, LLC29 PhotoCredit:JosephBremsonhttps://www.flickr.com/photos/excitingsounds/9908052865/sizes/l
  • 30. Jason Bloomberg President, Intellyx jason@intellyx.com @theebizwizard Send email NOW to itarc@intellyx.com to download this presentation Thank You! Copyright © 2015, Intellyx, LLC