Alibaba is a Chinese e-commerce company that operates online retail, wholesale, and cloud computing platforms. It has a diversified business model and is the largest online trading platform in China. A financial analysis shows Alibaba has a high return on equity, low debt levels, and positive cash flow. Based on a discounted cash flow and multiples valuation, the target price is $76.2, representing an upside of 13.27% from the current price. Due to Alibaba's market leading position, growth opportunities in e-commerce, and solid financials, the recommendation is to buy the stock.