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An Admittedly Incomplete List of Business Components and Possible Risks
Page 1

   Business Components
             Long-term/Strategic Plan
                Long-term/Strategic Plan not reflected in operational plans

             Personnel – Availability to Contribute
                Disability
                Death
                Family crisis
                Resignation

             Finances/Cash Flow
                Revenue shortfall
                Increasing costs
                Delayed payments
                Illegal acts reduce cash
                Unexpected expenses
                Short term cash flow shortfall
                Longer term cash flow shortfall

             Marketing Effectiveness
                Low response to website
                Low response to other collateral
                Inquiries not related to products or services
                Internet presence has gaps
                Website not available to Internet users
                Website hacked
                Search engines do not rank website high
                Marketing messages not effective
                Target markets poorly defined

             Competitive Position/Pricing
                Prices not competitive
                Marketing messages weak compared to competition
                Product/service reviewers prefer competitor offerings

             Sales
                Sales below targets
                Sales calls below targets
                Closing ratio below target
                Difficulty in getting appointments
                Sales collateral not generating inquiries

             Investor Confidence
                Investors have lost interest
                Inability to gain interest of new investors
                Investors express concerns that must be addressed

             Major plans and initiatives


Salt Marsh Solutions, Inc. 2012
An Admittedly Incomplete List of Business Components and Possible Risks
Page 2
                Required resources not available
                Tasks not clearly defined
                Schedule not clearly defined
                External dependencies not agreed upon
                Status reporting is ineffective
                Issues not being resolved quickly
                Obsoleted by external events
                Negative impact on externals (environment, etc.)
                Unfavorable media coverage
                Regulatory inspections require rework

             Stability & Predictability of Market(s)
                Market moving to new products/services
                Market distracted by external events
                Market expectations are changing
                New competitors are disrupting market
                Government regulations affecting market predictability

             Supply Chain
                Supplier quality is decreasing
                Supplier experiencing business difficulties
                Supplier missing schedule commitments
                Supplier changing terms and conditions
                Prices are increasing

             Facilities/Infrastructure
                Facility not available for use
                Facility experiences security breach
                Contents damaged or destroyed
                Vital records not recoverable

             Quality of Products/Services
                Customer/client complaints/cancellations
                Rework/call-backs exceed tolerance levels
                Production processes disrupted due to quality issues

             Insurance Coverage
                Premiums increased
                Coverage dropped
                Coverage dependent upon required changes

             Distribution Channels
                Distribution channel underperforming
                Distribution channel damaging brand
                Distribution channel terminating
                Distribution channel experiencing poor PR

             Inventory
                Spoilage



Salt Marsh Solutions, Inc. 2012
An Admittedly Incomplete List of Business Components and Possible Risks
Page 3
                Inventory levels too high
                Inventory levels too low
                Pilferage
                Unexplained losses

             Production Processes
                Quality out of tolerance
                Production stoppages due to materials
                Unbalanced production line flow
                Production stoppages due to maintenance
                Production stoppages due to lack of skilled personnel

             Product/Service Obsolescence
                Improved competition
                New competition
                Market shift to different solutions/products

             Credit Rating
                Unexplained credit downgrade
                Ability to pay threatened

             Staff Experience/Expertise
                Cannot find employees with basic skills
                Cannot find employees with technical skills
                Losing skilled employees to competitors
                Employees leaving after training

             Commitments to Customers
                Unable to meet commitments to customers
                Employees making commitments we cannot meet


             Business Operations
                Workflow processes are error prone and inefficient
                Production scheduling processes lead to lost time and rework
                Rework at unacceptible levels

             Compliance with Regulatory Requirements
                Changing requirements
                Varying interpretations of requirements
                Additional procedures to follow

             Ability to Anticipate Taxes
                Changing tax laws and interpretations

             Internet/Mobile Presence
                Accessibility by new devices
                Browser variations do not display properly
                Search Engine Optimization



Salt Marsh Solutions, Inc. 2012
An Admittedly Incomplete List of Business Components and Possible Risks
Page 4
             Public Relations
                PR gaffe
                Criticism in the (normal) media
                Criticism in social media

             Partner Relationships
                Misplaced trust
                Partners violate agreements

             Computer Systems and Data
                Computer data losses cannot be recovered
                Computer virus/malware infects computer systems
                Employees do not follow privacy policy
                Employees do not follow safe computing policies

             Governance
                Board meetings are often cancelled
                Agenda items are frequently deferred
                Board composition lacks independent views

             Fidicuiary responsibilities (if applicable)
                Staff do not understand fidicuiary responsibilities
                Documentation does not support proper execution of
                fidicuiary responsibilities

             Security
                Breach of physical security
                Breach of cyber security
                Employees undermine security measures




Salt Marsh Solutions, Inc. 2012

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An admittedly incomplete list of business components and possible risks

  • 1. An Admittedly Incomplete List of Business Components and Possible Risks Page 1 Business Components Long-term/Strategic Plan Long-term/Strategic Plan not reflected in operational plans Personnel – Availability to Contribute Disability Death Family crisis Resignation Finances/Cash Flow Revenue shortfall Increasing costs Delayed payments Illegal acts reduce cash Unexpected expenses Short term cash flow shortfall Longer term cash flow shortfall Marketing Effectiveness Low response to website Low response to other collateral Inquiries not related to products or services Internet presence has gaps Website not available to Internet users Website hacked Search engines do not rank website high Marketing messages not effective Target markets poorly defined Competitive Position/Pricing Prices not competitive Marketing messages weak compared to competition Product/service reviewers prefer competitor offerings Sales Sales below targets Sales calls below targets Closing ratio below target Difficulty in getting appointments Sales collateral not generating inquiries Investor Confidence Investors have lost interest Inability to gain interest of new investors Investors express concerns that must be addressed Major plans and initiatives Salt Marsh Solutions, Inc. 2012
  • 2. An Admittedly Incomplete List of Business Components and Possible Risks Page 2 Required resources not available Tasks not clearly defined Schedule not clearly defined External dependencies not agreed upon Status reporting is ineffective Issues not being resolved quickly Obsoleted by external events Negative impact on externals (environment, etc.) Unfavorable media coverage Regulatory inspections require rework Stability & Predictability of Market(s) Market moving to new products/services Market distracted by external events Market expectations are changing New competitors are disrupting market Government regulations affecting market predictability Supply Chain Supplier quality is decreasing Supplier experiencing business difficulties Supplier missing schedule commitments Supplier changing terms and conditions Prices are increasing Facilities/Infrastructure Facility not available for use Facility experiences security breach Contents damaged or destroyed Vital records not recoverable Quality of Products/Services Customer/client complaints/cancellations Rework/call-backs exceed tolerance levels Production processes disrupted due to quality issues Insurance Coverage Premiums increased Coverage dropped Coverage dependent upon required changes Distribution Channels Distribution channel underperforming Distribution channel damaging brand Distribution channel terminating Distribution channel experiencing poor PR Inventory Spoilage Salt Marsh Solutions, Inc. 2012
  • 3. An Admittedly Incomplete List of Business Components and Possible Risks Page 3 Inventory levels too high Inventory levels too low Pilferage Unexplained losses Production Processes Quality out of tolerance Production stoppages due to materials Unbalanced production line flow Production stoppages due to maintenance Production stoppages due to lack of skilled personnel Product/Service Obsolescence Improved competition New competition Market shift to different solutions/products Credit Rating Unexplained credit downgrade Ability to pay threatened Staff Experience/Expertise Cannot find employees with basic skills Cannot find employees with technical skills Losing skilled employees to competitors Employees leaving after training Commitments to Customers Unable to meet commitments to customers Employees making commitments we cannot meet Business Operations Workflow processes are error prone and inefficient Production scheduling processes lead to lost time and rework Rework at unacceptible levels Compliance with Regulatory Requirements Changing requirements Varying interpretations of requirements Additional procedures to follow Ability to Anticipate Taxes Changing tax laws and interpretations Internet/Mobile Presence Accessibility by new devices Browser variations do not display properly Search Engine Optimization Salt Marsh Solutions, Inc. 2012
  • 4. An Admittedly Incomplete List of Business Components and Possible Risks Page 4 Public Relations PR gaffe Criticism in the (normal) media Criticism in social media Partner Relationships Misplaced trust Partners violate agreements Computer Systems and Data Computer data losses cannot be recovered Computer virus/malware infects computer systems Employees do not follow privacy policy Employees do not follow safe computing policies Governance Board meetings are often cancelled Agenda items are frequently deferred Board composition lacks independent views Fidicuiary responsibilities (if applicable) Staff do not understand fidicuiary responsibilities Documentation does not support proper execution of fidicuiary responsibilities Security Breach of physical security Breach of cyber security Employees undermine security measures Salt Marsh Solutions, Inc. 2012