Annotated sketches.pptx
- 2. For this sketch of this poster all these colours will be used as I am thinking of using procreate to draw this poster. For this layout I have placed the title at the top along with the tagline underneath. The main image, in the middle, being the low angled house with a woman staring out with a yellow light shining though. Then at the bottom is the release date and Netflix logo along side it. I think this is a good layout the title and tagline can be seen properly along with the date and the Netflix logo. I have included the Netflix logo in every poster as this is one of the requirements that needs to be in every poster when I read the brief. I have made it so that the house is looming over the audience to make them feel uncomfortable and then them seeing this woman staring down at them will make them think that there is something wrong with the woman and that she could be the antagonist for the film. But it will also create a form of mystery as they don't know who the woman is and what it is that she is staring at. Also, by doing this it hints that this is going to be a horror film along with the use of the use of the colour red, black and yellow fit the conventions of horror posters. This is because red usually symbolizes danger, blood, like the Doctor Sleep poster I researched. Then for black death like the Poltergeist poster and then for yellow this will symbolize a character losing control of oneself or to highlight the trauma a character is being put through. It can also depict a shift in emotions or state of mind, which will go with the woman standing at the window. TEASER POSTER SKETCH IDEA 1 TITLE TAGLINE MAIN IMAGE RELEASE DATE NETFLIX LOGO
- 3. This is the second layout for the teaser poster. For this layout I have put the release date at the top of the page so that it is the first thing that the audience sees making them want to look at the rest of the poster to see what this is for. Then at the bottom of the poster they will see the title and the tagline and because the title and tagline is the last thing, they see it may stick in their head longer and then when they see the theatrical poster, they will know it is for the same campaign. When I create this poster properly, I won't be putting the actual date I will put coming soon as I want to leave the audience waiting to make them keep an eye out for the theatrical poster as this will give more information. I am thinking of having this film released on the 30th October as this is a day before Halloween and my film is a horror film so most of the audience would want to watch this either on Halloween or the day before so this date would be the most sensible. To me I feel that the first layout is better as it fits poster layout conventions the title being at the top will be the first thing the audience will see. This instantly intrigue the audience giving the name, What the...? something that most people say when they see something they don't quite understand which is quite catchy and most definitely stick in their head. This would then make them look at the rest of the poster seeing the tagline the main image and then the date along with the Netflix logo. This is very similar to most Netflix teaser posters as the title and tagline are more important than the date as there is no date yet, so the title is usually at the top of their posters along with the tagline. TEASER POSTER SKETCH IDEA 2 RELEASE DATE MAIN IMAGE TITLE TAGLINE NETFLIX LOGO
- 4. The colours that are used in the sketch of the corridor of this poster won't be in same as the proper poster when I make it as this is only a rough sketch. The colours that I am planning on having for the corridor walls is white and for the doors green. I am hoping to have these colours because in horror films white represents the undead and ghost which are part of this film, and the green will create sense of unease for the audience and the protagonist as they will both know that something dangerous and disgusting is waiting down the long corridor and it also hints at the supernatural as this is a supernatural horror film. The colour of the writing however is the colour that I am planning to use I will be making a lot of the writing white so that it is easy to see as most of my posters will be quite dark, but the billing block will be in a light grey colour as this is part of poster conventions as the billing block. However, the bright yellow light will be used to light up the dark corridor in my proper poster as this will be used to show anxiety, anger and frustration as this is Imani trying to find her brother so she will be angry but also scared because she doesn't know what she is up against. For the audience this will provoke anxiety as they do not know who this character is and why they are going down this dark corridor by them self with a baseball bat. I have also included the title, tagline, actor's names, billing block (I have done this very roughly as it is only a sketch), and the release date. For this poster it will have more information as this is the theatrical poster, so it needs to intrigue the audience more by having the actor's names which will be a good selling point of this film as having names like Zendaya, Rose Bryne, Lupita Nyong'o these people are popular to lots of people, and they are incredibly talented actors so the audience will know by seeing these names that the film will be good so they will want to see it. Furthermore, most of these actors have been in horror/thriller films so by seeing their name the audience should be able to recognize what genre this film will be. THEATRICAL POSTER SKETCH LAYOUT 1 TAGLINE MAIN IMAGE ACTORS NAMES RELEASE DATE BILLING BLOCK TITLE NETFLIX LOGO AGE CERTIFICATE
- 5. This is another layout idea for my poster. In this I have changed the placing of the tagline and moved it underneath the title. I do not like the placing of this as the tagline interferes with the yellow light and makes it hard to see the tagline. I feel the first idea where the tagline is on above the title is more successful as it is bigger and clearer to see. However, I don't like how the actor's names are at the bottom of the poster I feel that I should put them at the top as this is something that the audience has been waiting for since the teaser poster. I have included an age certificate on this poster, but I need to find the official one that Netflix use when I do this properly as this is also one of the requirements for this poster when I read the brief. THEATRICAL POSTER SKETCH LAYOUT 2 TITLE TAGLINE ACTORS NAMES MAIN IMAGE BILLING BLOCK RELEASE DATE AGE CERTIIFCATE NETFLIX LOGO
- 6. For this layout I have placed the actor's names at the top of the poster and moved the title and tagline near the bottom of the page. I think this works a lot better than the second idea as the audience can see the actor's names without it being overwhelmed by the billing block and the release date. Also, this is one of the things that the audience would want to know The long corridor creates a form eeriness because it is dimly lit and long which fits into the conventions of a horror film as anything could jump out at you and it’s a confined space. Also, the person holding the bat creates a sense of suspense and mystery as the audience can not see their face so they will want to know who they are. Furthermore, the audience will question why they are holding the bat THEATRICAL POSTER SKETCH LAYOUT 3 TITLE TAGLINE MAIN IMAGE RELEASE DATE NETFLIX LOGO BILLING BLOCK ACTORS NAMES AGE CERTIFICATE
- 7. QUAD POSTER LAYOUT SKETCH 1 This is the first layout idea for my quad poster. The main image will be on the left-hand side of the page. The actor's names, title, tagline, billing block, age certificate, release date and Netflix logo are all on the right-hand side. I have done this so that the audience will see the worried/scared face and they will be instantly intrigued and look at the rest of the poster to find the title and tagline etc. By seeing this the audience will know that this is part of the same campaign. Also, they will know that the person from the theatrical is the same person in this quad poster because their costume is the same. The background will be a blurred-out party crowd and the main image will be Imani's face looking scared/worried with messy hair. I thought of this specific layout because the focus will be the protagonist's facial expression, but it also allows the audience to also see their surroundings, they are in a party which is like the Insidious poster I researched where the boy can be seen as the focus with a family house in the background. By doing this it makes the audience question why she looks so scared if she is in a party where people should be enjoying themselves. This will then make the audience look at the title tagline etc. already being interested because of the protagonist then seeing the information that it is a film will make them want to see it to find out what happens. ACTORS NAMES MAIN IMAGE TAGLINE BILLING BLOCK RELEASE DATE AGE CERTIFICATE NETFLIX LOGO TITLE
- 8. QUAD POSTER LAYOUT SKETCH 2 ACTORS NAMES TAGLINE RELEASE DATE BILLING BLOCK MAIN IMAGE AGE CERTIFICATE NETFLIX LOGO TITLE This is the second layout for the quad poster. This is the same as the first sketch, but the writing is on the left- hand side of the poster and the main image is on the right-hand side. I think the juxtaposition of Imani's face and the party lights/crowds will intrigue the audience and make them question why this character is so scared and not enjoying the party that is going on behind them, creating a sinister feel to the poster. For me I prefer the first layout I created as I feel having Zendaya's scared/worried face would instantly grasp the audience's attention because of her popularity, and this would make the audience look at the rest of the poster seeing the title and tagline which I feel is quite catchy and easy to remember.
- 9. ACTORS FOR THIS FILM • For this film I would have Zendaya play as Imani Richardson because I feel she would fit the role great as she has played a teenager in films like Spiderman and Euphoria therefore, she would be able to play Imani as she is a 17-year-old and a good actor. Also, she is a well-known actress in this generation meaning that a lot of people will find out about this film and want to watch it as she is the protagonist in this film. • For Orion Richardson I would have Jahi Di'Allo Winston to play this character as I think he will fit the role. He is well known but not as well known as Zendaya, but he has been in a film called 'We Have a Ghost' which was only on Netflix where he is one of the protagonists in this film some of the audience might recognize him. • For Brayton and Ebony Richardson, I would have Winston Duke and Lupita Nyong'o play these two characters. This is because they have been in a psychological horror film together called Us, so the audience will know that this film could be a horror film and they are good actors. • Then for Sarah and Jason Miller, I would have Rose Bryne and Griffin Gluck. Rose Bryne has been in a supernatural horror film, Insidious, so I think she will be perfect for this role, and she too is very well known. Then for Griffin Gluck he has played an antagonist in a fantasy horror tv show, Locke and Key, and since he is the real antagonist in this film, he will suit this role well.