Annscom in a nutshell
- 1. Annscom – What We Do In a Nutshell ! ☺
- 2. About Annscom Facts and Figures ✓ CRM Specialised Service Provider with Proven Track Record ✓ Founded in 2013 ✓ International: More than 30 Consultants ✓ 3 Off- and Nearshore Centres ✓ Focus on Implementation, Consulting and Operational Support ✓ Strong Background in Industry and Customer Experience
- 3. About Customer Relationship Mgmt CRM is… a Business Strategy of increased and better informed Customer Focus, combining business policies and processes, and changes to the CX. It is either a Technology and a Management Concept. It is about the Journey, not the Destination. CRMmanifesto.com
- 4. We align your Business around the Customer. How, where and when do you engage? What do you sell? How do you sell it? How do you keep in touch after the sale? How do you nurture the relationship? How do you increase retention? How do you evolve working with suppliers & channel partners?
- 5. Digital Transformation Consumers have… Look at yourself and everyone around you; always connected, aware of the environment and mostly online Companies have … Meet Amazon, eBay, PayPal, Alibaba & Uber, AirBnB; digitally native and data driven Industries have … Moving from supplier to turnkey solution provider; bundling products & add on services using digital
- 6. Customer Needs of customers are willing to pay more for a better customer experience. 86% Source: AMEX Global Barometer
- 7. Bridging Gaps WHAT, IF YOU COULD CREATE WINNING MARKETING & SALES- AND CUSTOMER SERVICE-TEAMS, BY WORKING HAND IN HAND?
- 8. To understand the Customer… Product, Category and Brand Affinities Channel Affinities Propensities Segment Membership
- 9. Marketing Automation SALES & MARKETING AUTOMATION HAS ENABLED US TO SHOUT LOUDER, AND AT MORE PEOPLE… DO THEY LISTEN?
- 10. The Annscom Approach EVENTS FROM TRIGGERS TO PROFILE IMPLICIT EXPLICIT RELEVANCE NORMALIZATION ENGAGEMENT LISTENING BROWSE CLICK OPEN CLOSE IGNORE WALK-BY HOVER BUY REGISTER SUBSCRIBE RETURN COMPLETE SEND SHARE
- 11. What we do Technology: Implementation, Integration, Customisation, Tech Support Process: Consulting, Training, Requirements Engineering and Project Management Operations & Marketing Automation: Data Quality, Marketing Automation, Campaign Management, Reporting
- 12. Contact Annscom GmbH Centroallee 263 46047 Oberhausen Germany Michael Comanns, CEO +49 (0) 208 88385-265 m.comanns@annscom.de Tammo Kiesel, Manager Sales +49 (0) 208 88385-900 tkiesel@annscom.de So how can we help You best?