AppPrizes for Developers
- 1. AppPrizes is an S-Corporation registered in the State of Washingtonwww.AppPrizes.com
- 2. OverviewAppPrizes is a Platform for monetizing social web apps through user engagementAppPrizes enables you to increase long term engagement of your app by providing incentive scheme for users.
- 3. AppPrizes focuses on retention which in turn helps you expand monetization rate.
- 4. It is the simplest and easiest way a developer can implement to rapidly engage usersRetention Matters: Increasing App lifecycleCheap viral user growth has become hard to sustain given
- 5. Facebook's constantly changing rules- e.g. notifications going away. Higher virtual goods tax.
- 6. User Fatigue & tendency to block apps trying to grow virally
- 7. Retaining users sustainably after an App is built and deployed is now the challenge and focus
- 8. New App competition (duplication, copycat)
- 9. Re-tuning App or game mechanics to reward users in-house is costly and might alienate users
- 10. Increasing the life Cycle of an App with engaging game levels/phases and incentives is the only way to ensure App sustainability and longevityAppPrizes Solution OfferingAppPrizes offers a simple to integrate iframe offering a menu of prize categories for users to participate and enter contests and tournaments to win real prizes.
- 11. Provide a real physical reward incentive for users by fostering competition within your apps
- 12. Simple iFrame let’s you integrate easily
- 13. Metric Reporting dashboard aligned with your app to track impact of prizes
- 14. AppPrizes handles all prize fulfillment to a global audience.
- 15. Over $2,000 worth of prizes and 100 winners and countingHow it worksApp Developer: Sets Prize rules
- 16. Sets winner selection requirements
- 17. Sets prize Timeframe Users:Select Prizes categories
- 18. Play to be the best player with highest score AppPrizes:Targets users with higher monetization revenue & splits with developerHandles all winner prize fulfillment
- 19. The Sudoku Solver App CaseSudoku solver is the most popular sudoku game in facebook with color coding, timer graph, pencil mode, hints , daily and random sudokus …Sudoku’s Engagement was dropping60% of users lost in 5 weeks periodAppPrizes integrated to provide real prizes in a tournament every week to top players43% Increase in user engagement in 6 weeks
- 20. Lifted Overall Page views by 18%*AppPrize Started*based on statistical regression analysis over 3 month period
- 21. The Restaurant City Market App CaseRCM will let you find trading partners for Restaurant City quickly and easily. Just specify which ingredients you want and which you are willing to give awayCompetitive pressure from similar restaurant trading based apps. AppPrizes lifted number of Page Views generated by 89% halting decline of app engagement**based on statistical regression analysis over 3 month period
- 22. Overall ResultsBy incentivizing the user’s experience we are able to increase user’s engagement In the processDoubled Page impression per userIncreased Minutes spent on the applications& 75% increase in Revenue for Publishers
- 23. Few of the winners- over $2,100 in prize value
- 24. SummaryAppPrizes is an easy way to extend the life and hence revenue of your App byBuilding long term retention of users through incentivesGenerating additional value from engaged users thus lift your apps’ monetization rate3 - 5 minutes for integrating and getting AppPrizes live in your Appwww.AppPrizes.com