Arcom 070809
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Three specialized branches will respond to challenges in communication, marketing, sales promotion, and training. Courses are dedicated to markets like audio-visual, new media, information technologies, and telecommunications. This branch specializes in promoting products with high technical value through product launches and events. An added value is created through analyzing problems and providing quick answers regarding digital tools, media, and information technology products.
Arcom 070809
- 1. Three specialized branches that will respond to all your various challenges: communication, marketing, sales promotion, training vendredi 7 août 2009
- 2. Teaching, knowledge and technology A teaching process tailored to the specific issues in high-tech environments – A full catalog of training courses and customized modules Courses dedicated to markets such as: Audio-visual – New media – Information Technologies – Telco… An added value to your technological advantage This branch of Avance Rapide specializes in promoting products offering a high technical or technological added value Promoting new tools and solutions for creation and diffusion. Product launches, event organization, road shows… An added value to your image Avance Rapide Communication is an agency specialized in creating and communicating in the field of digital tools and media and information technology. Analyzing and providing quick answers to your problems in terms of product launches, promoting new tools for digital creation and diffusion… vendredi 7 août 2009
- 3. Key figures •Created in1986 •Permanent staff : 12 •30 regular collaborators: consultants, editors, graphic designers, webmaster, multi-lingual expert instructors… • Over 120 operations each year and 300 simultaneous events • Over 40 calling upon the agency for various missions • 2008 turnover: 2.5 million euros (3.5 million dollars, up 6 %) vendredi 7 août 2009
- 4. History & Background Subsidiary, of Avance Rapide and managed as independant company, Avance Rapide Communication works on several markets having a common point: technologies centred on medias, entertainment, visualization or high-tech. Its team of partners is fully dedicated to their customers, offering them tailor-made solutions. Avance Rapide works with all actors on the market of new technologies, and its speed and flexibility allow it to tackle projects or requests of any kind. Avance Rapide Communication is more specifically geared towards the professional digital market. It was founded by Stéphan Faudeux, a journalist specialized in the professional multimedia industry, and who is also a consultant and instructor. vendredi 7 août 2009
- 5. The markets we are in touch with DESIGN - AUGMENTED REALITY Entertainment, Industry, creatives, multimedia agencies, architects, designers OUR FRENCH DATABASE Including French Speaking area EMEA Belgium and Swiss markets VIDEO GAMES - ENTERTAINEMENT Event organizers, theme parks, museums, local organizations... 2070 Journalists ( Newspapers, TV, Blogs..) CINEMA - BROADCAST 3500 Direct contact for Media & Entertainment Distributors, cinema venue managers, producers, post-producers, markets ( TV, corporate , cinema, videogames) directors, screenwriters, creators, cameramen, AV & 3D contractors, 50 schools and Universities specialized in the field of broadcasters, telecom managers... Cinema Broadcast, videogames, design COMMUNICATION & NEW MEDIA Creatives, advertising-communication-multimedia agencies.. EDUCATION & CORPORATE Professional schools and training centres, universities, students, teachers, online training, university, ministry, public adminsitration... LOBBIES Associations, trade unions, users groups, ... DISTRIBUTION System integrators & experts, resellers stores, retailers,online stores... vendredi 7 août 2009
- 6. Taking part in your product and service development cycle... AVANCE RAPIDE COMMUNICATION Goals Technical watch Counseling Press relations & Public relations • To increase awareness of your brand in terms of culture and opportunity • To take an active part in the development of your activity, with a focus on profitability Networking and immediate return on investment. Counseling Production & • To broaden your company's influence in Event Planning terms of culture and opportunity, Creating synergies (our network becomes yours...) • To unite and to promote your your your know-how and your products Publishing Conferences Communication Planning Web- video - Print vendredi 7 août 2009
- 7. Our services The broad range of services we offer was developed to respond to the most exacting demands, and to add more value to the communication of providers, users or developers in the world of IT and digital tools and medias. • Press Relationslasting relationship with the journalists Building a steady and • Public relations brand through events and day by day communications Cultivating our clients • Event & Communication Productionbrand to developp your network and your Tailor-made promotion of your products and your notoriety • Conference planning to your credibility and will relay your news Gathering experts that will add • Analysis and technological watch Providing reference points on a fluctuating market • Networking Counseling dimensional relationships with customers Thinking and acting to build new vendredi 7 août 2009
- 8. Our priorities •Give weight to your offering and boost your B-to-B sales •Prospect and develop customer loyalty on converging markets and technologies •Ensure maximum ROI Enhancing your image • Our strength Avance Rapide's expertise enables us to respond quickly to all challenges when it comes to launching, promoting and using new tools or products for design or communication. vendredi 7 août 2009
- 9. Press Relations & Public Relations • Some examples ‣ PR Autodesk Media & Entertainement ‣ PR ProConsultant Informatique ‣ PR for Doremi Technologies ( Digital Server ) ‣ PR & BtoB Meeting DataDirect Network ( Storage ) ‣ PR & BtoB Meeting Imago ( Visioconference ) ‣ PR for Adobe to invite Broadcasters to discover Flash Video ( TF1, France 5, France 2, M6, Canal+ ) ‣ Corporate Video for website and launch events (Nexans, Apple, SATIS, Sony, Waterman, …) vendredi 7 août 2009
- 10. Press Relations & Public Relations • Some examples ‣ PR for SATIS ( Reed Exhibitions ) ‣ Creation of the concept Apple Expo Remix, Organization of all animations, and promotion ( Reed Exhibtions ) ‣ RP & Conferences for FIMAC ( International Audiovisual Festival for Content for Corporate Communication ) ‣ IT’s Life ( website, blog, news, video ) to promote this new event ‣ Dimension 3 , International 3D Stereo Forum vendredi 7 août 2009
- 11. Sourcing, Publishing & Communication • Some examples ‣ Newsletter Pôle audiovisuel du Nord parisien ( public association ) ‣ Publishing white paper for Sony France about High Def ‣ Newsletter Apple Expert Solution ‣ Newsletter Groupe Image ( post house ) ‣ Newsletter Avid Technology ‣ +1000 articles as journalists vendredi 7 août 2009
- 12. Conferences • Professional Events ‣ Planning of an event for architects and engineers, dealing with visualization and audio-visual integration (conference, VIP cocktail, guided tour) ‣ Conference on HD for TDF > Conception & Animation will all decision-makers on the French audio-visual market ‣ Conferences for SATIS ( Salon des Technologies Audiovisuelles, Multimédia ) ‣ Conference for CNC ( National Center of Cinematography ) ‣ Management and animations on Sony’s booth at TV Forum • Prosumer Events ‣ Digital Talents’ Agora (Apple Expo Remix ’08) - 33 conferences over 4 days, with Event conferences ‣ Conferences on the Photography Forum vendredi 7 août 2009
- 13. Events vendredi 7 août 2009
- 14. 2009 JUIN DÉCOUVERTE Le Japon créatif SALON Les avions à la fête au Bourget • FESTIVAL NUMÉRIQUE EUROPÉEN Tout un monde en 3D vendredi 7 août 2009
- 15. ? Why we are different ? • We are specialized in the field of Digital Tools and Media • We have a strong Social Networking in France with media, public institution, private company, opinion leaders, key targets, event organizers … • We are really experienced about editing writing and video with multiple platform ambitions and synergies of content (We capitalized more than 2000 interviews as Communication agency and as Journalists – around 200 video contents for Web, corporate events, advertising…) • Reactivity and expertise are in our DNA ! .... vendredi 7 août 2009
- 16. Why we are different ? • We have a systemic vision of our clients environment which provide us flexibility Information Brand & Products messages Notoriety Marketing messages We build with our client a communication within an interactive Networking environment, with the consciensousness we need to & develop convergences between Relationships several fields and with the ability to adjust plans according unexpected event… vendredi 7 août 2009
- 17. Adding value to your image C OON F EE E NE E OC EA N I Z A T I O N C N R F R C N RG ORGANIZ ATION MEDIA REL ATIONS MEDIA REL ATIONS PUBLIC REL ATIONS P U BLI C R E L ATIONS © photos : Gérard Tordjman // Nicolas Lux // Nathalie Klimberg // Joséphine Derobe // iStock Photo C O N S U LT I N G C O N S U LT I N G EDITING / PRODUCTION ÉDITING / PRODUCTION EVENT PL ANNING E VENT PL ANNING Agency for counseling, communication and press relations - Avance Rapide Communication specialized www.avancerapide.com in creation and communications services in the world of IT and digital media Avance Rapide is the executive producer of Dimension 3 and the HD Film Festival www.avancerapide.com // +33 1 41 14 05 70 // 5 rue Victor Hugo 92310 Sèvres, France vendredi 7 août 2009