Article infomation
- 3. Feedback given: 1) I like your idea about the East London music artist as they are getting more famous and need to be more well known 2) The grime idea is good but you need to be more specific about what you want to talk about in your grime related articles 3) I like your idea about football as it is something that I am interested in and not many newspapers talk about the team that you have mentioned 4) The idea of grime is good as it is a genre that not many people talk about and is not really written about. It is hard to find a article that is specifically written about the grime genre. I have decided that I will go with the grime genre. The reason for this is because when I was looking back at my feedback given by friends, I had noticed that there were more comments given about the grime genre than any of the other ideas that were mentioned on my brainstorm. Furthermore this is good as I have a very big knowledge of grime music so when it comes to writing the article I wont have to much research/spend time looking for research as I have some knowledge on the genre. Grime is a different genre and it is growing in its own way, for example fire in the booth(series/freestyle) where grime rappers will come and rap. I will use my current knowledge and my research in order to educate the audience if they do not know about grime already and inform them about different aspects of the genre such as when it started/how it started.
- 4. Article 1: • How popular grime music has gotten • How it started/influenced people • Different platforms you can listen to grime/where it is available Article 2: • Mention a school that is looking for people to join and make the genre bigger • Add a few questions to get to know what my readers like in the content of music/artist to make it interactive as this is a convention of snapchat articles. • Brief background information How will the articles be accessed: My first article will be published online as a e-magazine on the platform E-Zine. This is very convenient for readers as now a days magazines and newspapers are available online meaning that people can read them while they are on the go (portable access). My second article will only be available on snapchat which can be on a variety of different devices such as tablets/smart phones. This means that young audience which is teenagers it will save them more money instead of buying the subscription online and buying the physical copy. It will also save them time from going to the store to buy the physical copy. More convenient as it is portable. Snapchat is an app that almost everyone has so it will be easy for them to view the story. My first article is a double page spread which is going to be published in a magazine and my second article is going to be a snapchat article.
- 5. Double page spread Snapchat article
- 6. Statistics of Grime • Grime is a genre of music that emerged in London in the early 2000s. It developed out of earlier UK electronic music styles, including UK garage and jungle, and also draws influence from Jamaican dancehall, reggae, and hip hop. https://en.wikipedia.org/wiki/Grime_(music_genre) • Grime originated from the UK, mainly in London. Many of the artists found their success in the underground first before gaining mainstream attention. Examples of the sound can be heard in the late 20th century, with tracks by So Solid Crew, More Fire Crew's "Oi", and Sticky's "Boo" which featured Ms. Dynamite. http://wiki.kidzsearch.com/wiki/Grime
- 7. Proposal The purpose of my first article is to inform and educate the audience of the background story of grime music and how it started this will give the audience a little incite into the genre in order for them to get a bit of knowledge as this genre its very well known and is also known in a few areas of London and other European countries. My article will be published as a double page spread in a magazine which will be accessed online and as a physical print copy. I will be producing my article on InDesign and it will not have any interactive elements the mode of address will be informal as y article is targeted to teenagers. My second article will be published on snapchat and will be a minute long story. I will be using PowerPoint in order to create my article as the feature I want include are not able to be done in InDesign therefore I have to use PowerPoint. the purpose of my second article is to inform the audience as to why grime music for them and to entertain them which will be considered as escapism in order to forget about the daily stresses. This mean they consumer can inform friends and family about how interactive the app can be this means it will only increase our income my article is going to be interactive as the consumer will be able to click on the news he prefers this means it will be more entertaining and fun for the target audience to use as snapchat is an app they already have and enjoy the interactive elements of the app.
- 8. Legal and moral • Material information is information that the consumer needs to make informed decisions in relation to a product : As in one of my articles I have spoken about the pros and cons of the grime school so all of this information is mentioned before the reader decides to take a decision. • 3.6 Subjective claims must not mislead the consumer; marketing communications must not imply that expressions of opinion are objective claims: As I mentioned some of the facilities that are going to be in the school, I need to make sure to the audience that they understand that the equipment needs to be shared and that not everyone will use every piece of euipment and will only use what they have. • 3.11 Marketing communications must not mislead consumers by exaggerating the capability or performance of a product: There will be expensive pieces of equipment • specify exactly what will be gained by the named charity or cause and state the basis on which the contribution will be calculated : he school may be gaining future students • An exceptional public interest would need to be demonstrated to over-ride the normally paramount interests of children under 16: need parents permission in order to apply if they are under 16 • There is a public interest in freedom of expression itself: right to say what they want and if they want to join the school to express their creaityity.