Assignment SMM - Module.docx

Assignment SMM - Module -4
Question 1. Create Business Manager for Facebook and Schedule your Posts, Paste the screenshot below
Question 2. Create a Facebook Lead Gen Ad Campaign for a Digital Marketing Institute and Paste the
Screenshot of the Targeting and the Ad Preview below
Question 3. Connect your website using Facebook Pixel and paste the screenshot below

Question 4. Perform a Hashtag Research for your Instagram Profile and write down at least 15 relevant
hashtags.
Answer . Hashtag Research – Hashtag Related to content
Hashtag Related to your “BRAND”
Broad Hashtag
Question 5. Create a Business/Professional Account
Question 6. Boost a Post and paste the screenshot of the targeting below

21
Question 7. Create a Catalogue for E-Commerce Ads and paste the Screenshot of the Excel Sheet you
have created
Answer. ……………………………………………………………………………
Question 8. Create a Facebook Page and paste the link and Screenshot of the same below
Answer https://www.facebook.com/profile.php?id=100094123424040
https://www.facebook.com/photo/?fbid=136991762781604&set=pcb.136991976114916
Question 9. Create a Post Creative Using Canva

https://www.canva.com/
Question 10. Create your First post which should include an Image, Caption, Call to Action your Website
Link and Hashtags ; Paste the Screenshot below
Question 11. Create a Social Media Calendar for a week and Paste that Below:
Question 12.
1) Optimize your LinkedIn Profile and paste the link of your profile below
Answer . https://www.linkedin.com/feed/
2) Write a recommendation for a Class fellow and paste a screenshot of the same below

3) Create a LinkedIn Ads Account
4) Create a Lead Gen Campaign and paste the screenshot of the Preview and the Lead Gen
Form Below
5) Paste the Insight tag to your website and paste its screenshot below

Assignment Word Press - Module 1
Question 1. Create a Menu for your WordPress Website/Blog and Paste the link of the
Homepage and Menu Screenshot Below:
My Website is down so I can t post the link .will be able to put screenshot

Question 2. Create a Contact page having a contact form and Google map location of any
business and paste the link and screenshot of contact page below:
Answer . Go to wordpress website – create contact page – and go to locatin map any business
Question 3.
1) Create a Landing Page Using Elementor, and Paste the link and Screenshot
Below
Answer . Landing page using the Elementor website builder
Go to website than
Go to plugging add to new plugging
Search for Elementor website builder and than go to website create a landing page
Question 4 .
1) Which Domain Name have you purchased:
https://6senseproperty.in
2) Where have you Purchased the domain from:
Hostagel and godaddy
3) Which hosting plan have you purchased:
3 month plan
4) Write the Process to integrate the domain and the hosting below:

Assignment Google Ads - Module 3
Question 1.
1) Raman runs an Appliance Repair Business which offers Washing Machine Repair Services and
Television Repair Services, He wants to Create a Google Ads Campaign to promote his
business, Write Down the Possible Ad Structure for his campaign:
Answer.
Create to search ads
Create Remarketing Ads
2) He Also Owns two Gyms, One in Karol Bagh Delhi and the Other one in Noida SEC 52, Write
down the account structure for promoting the Gyms too
Create to Video Ads
Create to Search Ads
Create to Display ads
Create to Remarketing
Question 2. Create a Display Ad for VLCC Weight Loss Campaign, and Paste the Screen Shot of the
Targeting Below

103
Question 3.
1) Setup Google Merchant Centre account and create a product feed, Add at least 5 Products in
your Product feed. Paste the Screenshot below

3) Connect Merchant Centre to Google Ads Account and paste the screenshot below
4)
Question 3.
1) Create a Search Ad by following below mentioned steps and paste the Screenshot below:
Harish owns a Home Appliance Repairing Company, where he offers services like:
Washing Machine Repair T.V Repair

STEP-1 He wants to capture everyone who is searching for the services he offers.
Create an ad to generate leads for him considering following information:
▪ He offers services from 9 AM to 8 PM
▪ It’s a Door Step service
▪ He uses genuine company parts
▪ Service charges: Rs 250, Parts Charges Extra
▪ Offers services Delhi Only
▪ His budget is Rs. 15000/month
Use relevant Extensions to Increase CTR
Use Keyword Match Types
Write a Good Ad Copy
STEP -2 You have noticed that the ad is showing on the page number 2 and now make
suitable changes to get the ad on page number 1
STEP-3 He has expended his business and now he also provides services in Noida and
Faridabad, Add the locations.
STEP-4 Add local keywords for Noida and Faridabad
STEP-5 Increase the budget to 20000/month to capture the new cities.
Question 4. Paste the Event Snippet (Conversion Tracking code) between <head> </head> section of the
Thank You Page and Paste the Screen Shot below:

Question 5.
1) If your Keyword is Sports Shoes write down the possible searches queries where your ads
can appear if you are using:
Question 6.
1) Create a Remarketing Audience Segment and Paste the Screen Shot Below

2) Connect Google Ads and Your Website using Global Site Tag and Paste the screenshot below
Question 7. 1) Setup Google Tag Manager Account for your Website, and Connect it to your website. Paste
the Screenshot below

3) Connect Google Analytics using Google Tag Manager, Paste the Screenshot
Assignment SEO - Module 2
Question 1.
1) Write Content of a page on Your Website/Post on Your Blog and Paste the
link of that page/post below
2) Also write the below mentioned details:
Question 2.
1) Setup Google Analytics and paste the screenshot below

2) Create an event to track conversion through thankyou page share the screenshot
3)
3) Create a custom Report and Paste the screenshot below
Question 3. 1) Setup Google Search Console and Bing Webmaster tool and paste the
screenshot of both of them below:

2) Submit the Sitemap of Google Search console and paste the Screenshot
below:
3) Check the Performance of your Website and write down the below mentioned

Details
Total Clicks:
Question 4.
1) Generate Schema for a cake recipe article using any schema generator tool
and paste the screenshot of the code below:

Note: Use any URL of your website to generate the schema
Answer . https://technicalseo.com/tools/schema-markup-generator/
Question 5.
1) Paste the Screenshots of the Following:
https://6senseproperty.in/robots.txt
User-agent: *
Disallow:
Disallow: /cgi-bin/

Sitemap: 6senseproeprty.in
This XML file does not appear to have any style information associated with it. The document tree is shown below.
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:xsi="http://www.w3.org/2001/XMLSchema-
instance" xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9
http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd">

<url>
<loc>https://www.didm.in/</loc>
<lastmod>2020-08-12T05:55:13+00:00</lastmod>
<priority>1.00</priority>
</url>
<url>
<loc
Canonical issue
Image Alt Tag Checker
Result for 6senseproperty.in
You do not have any images missing Alt attributes on your page.

Screenshot of Page Speed
Question 6.
List down 5-5 Social Bookmarking, Classified Submission, Document Submission and Q&A
websites with High DA/PA and Low SPAM Score and mention which of them provide DO-
Follow links and which of them provide a NO-Follow Link
Question 7.
Setup Google My Business Account Share the screenshot of the business profile below:
Question 8.
1) Perform a Keyword Research for the below page of a website:
Keyword Research
2) https://ads.google.com

Keyword Stats 2023-05-25 at 10_54_46
May 1, 2022 - April 30, 2023
Keyword Currency Avg. monthly searches Three month change YoY change Competition
Comp
etition
(index
ed
value)
Top of page bid (low range) Top of page bid
easy vegetarian meals INR 50 0% 0% Low 1
easy vegetarian recipes INR 500 0% 0% Low 2 14.66
easy vegan recipes INR 500 0% 0% Low 2 10.47
easy vegetarian dinner recipes INR 5000 900% 900% Low 2 8.96
vegan recipes for dinner INR 5000 0% 0% Low 4 9.01
5 quick vegetarian dinner recipes INR 5000 0% 0% Low 1 10.02
easy vegan dinner recipes INR 5000 0% 0% Low 1 12.64
vegan meal ideas INR 50 0% 0% Low 6 4.44
simple vegetarian recipes INR 500 0% 0% Low 4 1.51
quick vegetarian meals INR 50 0% 0% Low 2
vegetarian main meals INR 500 0% 0% Low 2 4.89

Write down the best 5 keywords to target, also write down their search volume and
competition:
. SEO (Search Engine Optimization)
. Social Media Marketing
. Content Marketing
. PPC (Pay-Per-Click) Advertising
. Email Marketing
Question 9.
Check the backlinks of your competitor’s website using any tool and paste the screenshot of
the backlinks below:

2) Find out their Organic Search Keywords and their position and paste the screenshot below
Question 10.
Perform a Manual Site audit of the below mentioned website and write the report below:
Crawling
Cache:https://www.truebulksms.com/
This is Google's cache of https://www.truebulksms.com/. It is a snapshot of the page as it appeared on 23 May 2023 09:41:14 GMT. The current page could have changed in the meantime. Learn more.
Full versionText-only versionView source
Tip: To quickly find your search term on this page, press Ctrl+F or ⌘-F (Mac) and use the find bar
Indexing www.didm.inBest Digital Marketing Course Institute in Delhi NCR & India ...
Nancy Sharma. I have researched thoroughly finding for the best digital marketing institute across Delhi-NCR and I found out that DIDM is probably the best institute across Delhi-NCR for a digital marketing course. 172 +.
Student Trained. 172 +. Batches Closed. 172 +. Career Transitions. 150 +.
Site Analysis
https://www.knightdentalgroup.com/
Our commitment to deliver uncompromised quality, exceptional service levels and advanced esthetics to our clients is evidenced by the quality systems, education and continuous improvement processes within our
environment. All of this leads to always striving to meet and exceed the expectations of our clients.
Knight Dental Group is made up of modular laboratory divisions within a single complex. These modular centers offer a full range of products and services for every dentist practitioner and are described within this website.
Whether you're a new client or a current client, each employee of Knight Dental Group is committed to give you the absolute best client service experience when you interface with us. This is what we call the WOW
FACTOR.
URL Structure
There are 2 two types of URL Structure -
1. Static Structure - https://www.vvipgroup.in/that contains only symbols like ( - , /)
2. Dynamic Structure- https://www.vvipgroup.in/that contains symbols like ( !@#$%&_+)- Not Considered in SEO
W3C Validation
This tool is an ongoing experiment in better HTML checking, and its behavior remains subject to change
Showing results for https://sinhadigitech.in/
Checker Input
Error : Duplicate ID ast-hf-menu-1 .
From line 174, column 364; to line 174, column 486
ine-flex"><ul id="ast-hf-menu-1" class="main-header-menu ast-menu-shadow ast-nav-menu ast-flex submenu-with-border stack-on-mobile"><li cl

Warning : The first occurrence of ID ast-hf-menu-1 was here.
ine-flex"><ul id="ast-hf-menu-1" class="main-header-menu ast-menu-shadow ast-nav-menu ast-flex submenu-with-border stack-on-mobile"><li id
Error : Element style not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
iner">↩ <style>/*! el
Contexts in which element style may be used:
Where metadata content is expected.
In a noscript element that is a child of a head element.
Content model for element div:
If the element is a child of a dl element: one or more dt elements followed by one or more dd elements, optionally intermixed with script-supporting elements.
If the element is not a child of a dl element: flow content.
Where
t" data-id="143e9c37" data-element_type="section">↩
Where

'all' />↩<styl
Error : Element style not allowed as child of element body in this context. (Suppressing further errors from this subtree.)
='all' />↩<style id='global-styles-inline-css'>↩body{
Where metadata content is expected.
In a noscript element that is a child of a head element.
Content model for element body:
Flow content.
Document checking completed.
Used the HTML parser. Externally specified character encoding was UTF-8.
Total execution time 964 milliseconds.
About this checker • Report an issue • Version: 23.3.31
Sitemap.xml
This XML file does not appear to have any style information associated with it. The document tree is shown below.
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:xsi="http://www.w3.org/2001/XMLSchema-
instance" xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9 http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd">

<url>
<loc>https://www.didm.in/</loc>
<lastmod>2020-08-12T05:55:13+00:00</lastmod>
<priority>1.00</priority>
</url>
<url>
<loc
Broken Link –
https://6senseproperty.in/xyz
Content Delicacy –
https://www.duplichecker.com/
VVIP Group is a trusted name in indian real estate sector. Vibhor Vaibhav Infrahome Pvt. Ltd. popularly known as VVIP. VVIP Group is a renowned name that excelled into prominence over a decade in the real estate sector. It is built on
dedication, dynamism and expertise. VVIP Group sowed its seeds 11 years ago with launch of its first residential project VVIP Addresses. As dreamt, it came out to be mark of pride not only in terms of its location, area, amenities, construction
quality, green area but also the Gentry or the quality of people residing in today...! Since thenwe have been privileged to be associated with many likeminded customers who love to live with an edge.
In our endeavour to set new trends and with the confidence/trust of our customers we are continuing our journey on the path to become an icon of pride for the generations to come.
Similarity 72%

Company overviewVVIP Group: Top Builders in Ghaziabad, Real Estate ...
VVIP Group is a trusted name in indian real estate sector. Vibhor Vaibhav Infrahome Pvt. Ltd. popularly known as VVIP. VVIP Group is a renowned name that ...VVIP Group is a trusted name in indian real estate sector. Vibhor Vaibhav Infrah
ome Pvt. Ltd. popularly known as VVIP. VVIP Group is a renowned name that ...
https://www.vvipgroup.in/about
Similarity 25%
BLOGS
https://oit.is/?wp=vvipgroup.in
Is that a WordPress website?
Instantly check if a website is built with WordPress.
❌ No, vvipgroup.in is not a WordPress website.
What is Oitis?
Oitis is a WordPress website detector that will tell you if a website uses WordPress. By scanning the page source, Oitis can check if a site is built on WordPress by looking for common clues. Learn more.
Keyword Research
https://ads.google.com
d Stats 2023-05-25 at 10_54_46
2022 - April 30, 2023
d Currency Avg. monthly searches Three month change YoY change Competition
Compe
tition
(indexe
d
value)
Top of page bid (low range) Top of page bid (high range)
getarian meals INR 50 0% 0% Low 1
getarian recipes INR 500 0% 0% Low 2 14.66
gan recipes INR 500 0% 0% Low 2 10.47
getarian dinner recipes INR 5000 900% 900% Low 2 8.96
ecipes for dinner INR 5000 0% 0% Low 4 9.01
vegetarian dinner recipes INR 5000 0% 0% Low 1 10.02
gan dinner recipes INR 5000 0% 0% Low 1 12.64
meal ideas INR 50 0% 0% Low 6 4.44
vegetarian recipes INR 500 0% 0% Low 4 1.51

egetarian meals INR 50 0% 0% Low 2
ian main meals INR 500 0% 0% Low 2 4.89
26.45
Title Meta Tag
Create post
Jyoti Singh
Public
6SENSEPROPERTY.IN
Outdoor Adventure
Add to your post
view-source:https://6senseproperty.in/
<html lang="en-US">
<head>

<script async src="https://www.googletagmanager.com/gtag/js?id=G-0LDQR7RDPG"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'G-0LDQR7RDPG');
</script>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1">

<head>
<meta charset="UTF-8">
<script>
var
gform;gform||(document.addEventListener("gform_main_scripts_loaded",function(){gform.scriptsLoaded=!0}),window.addEventListener("DOMContentLoaded",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,initial
{action:{},filter:{}},addAction:function(o,n,r,t){gform.addHook("action",o,n,r,t)},addFilter:function(o,n,r,t){gform.addHook("filter",o,n,r,t)},doAction:function(o){gform.doHook("action",o,arguments)},applyFilters:function(o){return gform.doH
e=gform.hooks[o][n];null==i&&(i=n+"_"+e.length),gform.hooks[o][n].push({tag:i,callable:r,priority:t=null==t?10:t})},doHook:function(n,o,r){var t;if(r=Array.prototype.slice.call(r,1),null!=gform.hooks[n][o]&&((o=gform.hooks[n][o]).sort(func
r;null!=gform.hooks[o][n]&&(r=(r=gform.hooks[o][n]).filter(function(o,n,r){return!!(null!=i&&i!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][n]=r)}});
</script>
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<script src="https://pages.iide.co/wp-includes/js/jquery/jquery.min.js?ver=3.6.4" id="jquery-core-js"></script>
<script src="https://pages.iide.co/wp-content/plugins/e2pdf/js/e2pdf.frontend.js?ver=1.20.00" id="js/e2pdf.frontend-js"></script>
<script id="if-so-js-before">
Style Sheet Opt./.CSS - Check .CSS
Internal CSS - N/A
External CSS – Good
Web Code Opt. -
div></div></div></div></div><div id="div
Image Alt Tag Checker
Result for 6senseproperty.in
You do not have any images missing Alt attributes on your page.
Canonical issue
Anchor text. - The Anchor text is word that holds your Link -
Now Links can be of 2 Types -
Internal Link/ inbound Link - Linked among your own website pages
External Link/ outbound links - Links that are pointed outside your website

https://www.didm.in/
Blogging
1) Create a Free Blog using Blogspot/WordPress/Wix
2) Write a Blogpost
3) Paste the link of the Blog post below:
Canva
Question 1.

1) Create a Social Media Creative for the below mentioned and paste them
below:
Create a Facebook Post Creative for Explorers (A Travel Agency) who
wants to promote their Goa Travel Package which costs Rs. 17999 per
person
discount of 25% on their yearly membership
Question 2.
Create a 30Secs to 1 Min Video using Canva or any other tool to promote
Cadbury Silk Chocolate and paste the link below
Question 3.
1) Create a Logo of the following businesses using Canva and Paste them
– A Digital Marketing Agency
– A travel Agency

Assignment SMM - Module.docx

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Assignment SMM - Module.docx