This document analyzes attrition at Bata India Limited between 2010-2011. It studies the external and internal factors that influence employee turnover. Primary reasons for attrition included higher compensation elsewhere, better benefits packages, career opportunities, unsupportive supervision, and lack of recognition. An analysis of exit interview forms found that better career opportunities was the main reason people left. The document recommends that BIL provide more career development and training opportunities for employees, ensure fair compensation, introduce job rotation, and implement a "Fun in the Organization" concept to motivate employees and reduce turnover.