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1 
Better Together: The New Data 
Management Orchestra
2 
Moderator 
Colin White 
• President and Founder of BI 
Research and DataBase 
Associates 
• Covers data management, 
information integration and 
BI
3 
Hadoop Beginnings: Apache 
Source: Microsoft 
“A framework for running 
applications on a large 
hardware cluster built of 
commodity hardware.” 
wiki.apache.org/hadoop/ 
Focus was on programmatic and batch-oriented applications that processed large 
amounts of multi-structured data (the original “big data”) 
Systems were deployed by assembling Apache components or using Hadoop 
distributions from companies such as Cloudera, Hortonworks and MapR
4 
NoSQL Beginnings (Examples) 
Focus was on use cases and 
types of data that were difficult 
to implement using a relational 
database approach – “non-relational” 
is a more appropriate 
term to use than “NoSQL.” 
Non-relational systems are not 
new, but earlier products were 
usually proprietary.
The DW Today: Teradata Example 
Past Today 
Single Platform to Solve All Problems Unified Architecture Data 
Query Single Database Query Multi-Databases and Sources 
SQL Multi Language (SQL/R/Java/Perl/Ruby/Python) 
Structured Data Structured and XML/JSON/Weblogs 
Business Users Business Users, Data Scientists, & Developers 
Disk Data Storage Hybrid Storage with Solid State Drives 
Standard Caching Intelligent Memory 
Row Data Storage Hybrid Row/Column Data Storage 
On-prem Dedicated Systems 
Public, Private and Hosted CloudAgile Phased; 
Incremental Delivery; BI SS
6 
A Lot Has Changed: Cloudera Example 
Relational and NoSQL Database 
Enterprise Data Hub 
Data Applications 
Data Sources 
Custom 
Applications 
Cloudera positioning: “The Enterprise Data Hub Complements the Ecosystem”
7 
Our Panelists 
Kelly Stirman, 
Director of Products, MongoDB 
Chris Twogood, 
VP of Product and Services 
Marketing, Teradata 
Charles Zedlewski, 
VP of Products, Cloudera
8 
Better Together
9 
Enabling the Data-Driven Enterprise
10 
Skills and Expertise
11 
Bringing It All Together
12 
Q&A
13 
Join us 
• Hadoop World 
– Oct. 15-17, NYC 
• Teradata PARTNERS 
– Oct. 19-23, Nashville 
• MongoDB Days 
– Coming to a city near 
you
14 
THANK YOU

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Better Together: The New Data Management Orchestra

  • 1. 1 Better Together: The New Data Management Orchestra
  • 2. 2 Moderator Colin White • President and Founder of BI Research and DataBase Associates • Covers data management, information integration and BI
  • 3. 3 Hadoop Beginnings: Apache Source: Microsoft “A framework for running applications on a large hardware cluster built of commodity hardware.” wiki.apache.org/hadoop/ Focus was on programmatic and batch-oriented applications that processed large amounts of multi-structured data (the original “big data”) Systems were deployed by assembling Apache components or using Hadoop distributions from companies such as Cloudera, Hortonworks and MapR
  • 4. 4 NoSQL Beginnings (Examples) Focus was on use cases and types of data that were difficult to implement using a relational database approach – “non-relational” is a more appropriate term to use than “NoSQL.” Non-relational systems are not new, but earlier products were usually proprietary.
  • 5. The DW Today: Teradata Example Past Today Single Platform to Solve All Problems Unified Architecture Data Query Single Database Query Multi-Databases and Sources SQL Multi Language (SQL/R/Java/Perl/Ruby/Python) Structured Data Structured and XML/JSON/Weblogs Business Users Business Users, Data Scientists, & Developers Disk Data Storage Hybrid Storage with Solid State Drives Standard Caching Intelligent Memory Row Data Storage Hybrid Row/Column Data Storage On-prem Dedicated Systems Public, Private and Hosted CloudAgile Phased; Incremental Delivery; BI SS
  • 6. 6 A Lot Has Changed: Cloudera Example Relational and NoSQL Database Enterprise Data Hub Data Applications Data Sources Custom Applications Cloudera positioning: “The Enterprise Data Hub Complements the Ecosystem”
  • 7. 7 Our Panelists Kelly Stirman, Director of Products, MongoDB Chris Twogood, VP of Product and Services Marketing, Teradata Charles Zedlewski, VP of Products, Cloudera
  • 9. 9 Enabling the Data-Driven Enterprise
  • 10. 10 Skills and Expertise
  • 11. 11 Bringing It All Together
  • 13. 13 Join us • Hadoop World – Oct. 15-17, NYC • Teradata PARTNERS – Oct. 19-23, Nashville • MongoDB Days – Coming to a city near you

Editor's Notes

  • #8: Colin White Colin White is the founder of BI Research and president of DataBase Associates Inc. As an analyst, educator and writer he is well known for his in-depth knowledge of data management, information integration, and business intelligence technologies and how they can be used for building the smart and agile business. With many years of IT experience, he has consulted for dozens of companies throughout the world and is a frequent speaker at leading IT events. Colin has written numerous articles and papers on deploying new and evolving information technologies for business benefit and is a regular contributor to several leading print- and web-based industry journals. For ten years he was the conference chair of the Shared Insights Portals, Content Management, and Collaboration conference. He was also the conference director of the DB/EXPO trade show and conference.