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Easy to                           Enough storage                                  Easy to watch                Friendly
 distribute                           for 3 mins

                                                            Short and snappy so
                                                           people don’t get bored
                    Platform
                                                                                         Interesting content
                                             Free of technical
                                                  jargon
 Accessible for a large                                                                                 Has to be suitable for the
number of households                                                                                      target demographic
                                             An idea for a video to
                                            promote Creative Media
                                                    Level 3
                                                                                                            Has to live near
      Has to live near                                                                                          college
          college                                             An interest in cinema/
                                                              film would be helpful
                                                                                            Lifestyle of ideal
                                                                                                 student
               Target demographic

                                        Already have interest in
                                         computers and design
                                                                                Has to enjoy creating         Patience to learn
                      Male or                                                   things on computers              new things
Age 16-18
                      Female

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Brainstorm 2c

  • 1. Easy to Enough storage Easy to watch Friendly distribute for 3 mins Short and snappy so people don’t get bored Platform Interesting content Free of technical jargon Accessible for a large Has to be suitable for the number of households target demographic An idea for a video to promote Creative Media Level 3 Has to live near Has to live near college college An interest in cinema/ film would be helpful Lifestyle of ideal student Target demographic Already have interest in computers and design Has to enjoy creating Patience to learn Male or things on computers new things Age 16-18 Female