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The BT transformation story:
   “knowledge management & ICT”
Agenda

§  Some facts about BT Group plc.
§  About my team - stepchange.gov
§  The only constant is change (no more clichés, I promise)
§  A selfish view of knowledge management in BT
§  Disruptive Innovation - does size count?
BT Group facts
§  BT Group plc.:
      §    British Telecommunication plc.
      §    BT Ignite – international networks & solutions
      §    BT Retail – residential & business relationships & channel to market in UK
      §    BTopenworld – mass market internet
      §    BT Wholesale – runs the BT Group networks, sells network capacity.
      §    BT Affinitis – business & computing services
      §    BTexaCT Technologies – research, development & consulting business

§    137,000 employees (03/2001)
§    Procurement: £5bn, 17m transactions
§    £20.5 billion turnover (fy 2000/2001)
§    mmO2 plc. – new mobile company
§    Global & diverse operations
BT stepchange.gov
§    Part of BT Retail
§    92 people
§    Innovating to transform public services
§    We break rules & generally cause trouble (constructively)
§    We generate business opportunity & develop new markets:
      §    www.ukonline.gov.uk (first phases, now with new supplier)
      §    www.businesslink.org (Small Business Service)
      §    Public Sector Change Research (with Lancaster university)
      §    International Centre for eGovernance (SCF, ITC & CEG)
      §    Public Policy Forum & innovation thought leadership
      §    Greater London Authority advisory
      §    Mobility
      §    Location Based Services
      §    eProcurement
      §    eDemocracy
Constant change
                                        Employees in BT
                                                                                                              BT Group Turnover (£m)
                   300,000
                                                                                           35,000
                   250,000
                                                                                           30,000
                                                                                           25,000
No. of Employees




                   200,000

                                                                                           20,000




                                                                                      £m
                   150,000
                                                                                           15,000
                   100,000                                                                 10,000
                                                                                            5,000
                    50,000
                                                                                               0
                        0                                                                           1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001
                             1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000
                                                     Year                                                                      Year



                   This is, in fact, a graphical representation
                   of knowledge management.
                   How did we do it?
Change fatigue
Activity-Based Costing * Adaptive Organization * Ambidextrous
Organizations * Benchmarking * Business Process Reengineering *
Commitment-Based Management * Competitive Capabilities *
Continuous Process Improvement * Core Competencies * Customer
Focus * Customer Loyalty * Cycle of Failure * Database Marketing *
Disruptive Technology * Employee Empowerment * Five Forces
Analysis * Flexible Manufacturing Systems * Holistic Management *
Horizontal Integration * Just-in-time * Learning Organization * Mass
Customization * Neural Networks * Quality Value Engineering *
Organizational Delayering * Paradigm Shift * Performance-Based
Compensation * Process Value Analysis * Radical Re-structuring *
Reengineering * Customer Relationship Management * Rightsizing *
Service Profit Chain * Strategic Benchmarking * Team Based
Management * Time-based Competition * Total Employee
Involvement * Total Quality Management * Economic Value Added *
Value Chain * Virtual Corporation * Zero-based Budgeting * Zero
Defections *
BT intranet beginnings
§  BT’s business case forecast average £57.5m/yr
§  The actual was £305m benefits for 1995/6
§  Since early 1995 there have been billions of savings
§  But…     much improved customer satisfaction
§  And…     European Quality Award
§  And…     Completely different ways of doing business
§  And…     Organisational Learning
§  And…     Flexible working
§  And…     The “nervous system”
§  And…     Understanding (benefits)
Our corporate nervous system
                       KM principles:
   Right time,                                     Culture, policy
   right place,       no matter who you are         and values.
right information.      or where you are,
                       you can easily access
                     the people, information and
                        services you need to
                             do your job
Human design &
Business benefits
A selfish view of KM in BT

§  Really a personal view of KM in BT
§  ICT (IP) enabled knowledge management

§    BT.com
§    Intranet Home
§    BT Today
§    Teamconnect Directory
§    eGatekeeper
§    Intellact
BT.com KM inside & out


               §  www.bt.com
               §  1.3m registered users,
                   doubled in 6 months
               §  15,000 logins/day
               §  the “killer apps”
                   §  e-Billing (83k per day)
                   §  Friends & Family
                   §  directory enquiries
               §  increasingly personalised
BT Transformation - Deming Learning Network
BT Transformation - Deming Learning Network
BT Transformation - Deming Learning Network
BT Transformation - Deming Learning Network
BT Transformation - Deming Learning Network
BT Transformation - Deming Learning Network
Disruptive Innovation

       Applying new or novel technologies
    through new or novel ways of organisation.

“enable a larger population of less skilled or less
 wealthy individuals to do things once reserved for
                    specialists.”
                (Prof’ Clayton Christensen HBS)
Disruptive Innovation

§    Usually very simple technology
§    Usually cheaper
§    Usually of lower performance/functionality
§    Is almost always disregarded by mainstream
§    It challenges existing wisdom & models
§    It creates, enlarges or makes more accessible markets

§  It makes what BT’s done cheap & easy!!
Summary

§    BT is big and complex
§    KM was and is at the heart of transformation
§    We started small
§    Growth brought some chaos
§    We have a long way to go
§    Pull not push
§    But are recognised globally for what’s been done
§    Disruption means size doesn’t matter
Thank you

Andrew Mitchell

Chief Innovation Officer
BT stepchange.gov

andrew.5.mitchell@bt.com
020 7778 4080

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BT Transformation - Deming Learning Network

  • 1. The BT transformation story: “knowledge management & ICT”
  • 2. Agenda §  Some facts about BT Group plc. §  About my team - stepchange.gov §  The only constant is change (no more clichés, I promise) §  A selfish view of knowledge management in BT §  Disruptive Innovation - does size count?
  • 3. BT Group facts §  BT Group plc.: §  British Telecommunication plc. §  BT Ignite – international networks & solutions §  BT Retail – residential & business relationships & channel to market in UK §  BTopenworld – mass market internet §  BT Wholesale – runs the BT Group networks, sells network capacity. §  BT Affinitis – business & computing services §  BTexaCT Technologies – research, development & consulting business §  137,000 employees (03/2001) §  Procurement: £5bn, 17m transactions §  £20.5 billion turnover (fy 2000/2001) §  mmO2 plc. – new mobile company §  Global & diverse operations
  • 4. BT stepchange.gov §  Part of BT Retail §  92 people §  Innovating to transform public services §  We break rules & generally cause trouble (constructively) §  We generate business opportunity & develop new markets: §  www.ukonline.gov.uk (first phases, now with new supplier) §  www.businesslink.org (Small Business Service) §  Public Sector Change Research (with Lancaster university) §  International Centre for eGovernance (SCF, ITC & CEG) §  Public Policy Forum & innovation thought leadership §  Greater London Authority advisory §  Mobility §  Location Based Services §  eProcurement §  eDemocracy
  • 5. Constant change Employees in BT BT Group Turnover (£m) 300,000 35,000 250,000 30,000 25,000 No. of Employees 200,000 20,000 £m 150,000 15,000 100,000 10,000 5,000 50,000 0 0 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 Year Year This is, in fact, a graphical representation of knowledge management. How did we do it?
  • 6. Change fatigue Activity-Based Costing * Adaptive Organization * Ambidextrous Organizations * Benchmarking * Business Process Reengineering * Commitment-Based Management * Competitive Capabilities * Continuous Process Improvement * Core Competencies * Customer Focus * Customer Loyalty * Cycle of Failure * Database Marketing * Disruptive Technology * Employee Empowerment * Five Forces Analysis * Flexible Manufacturing Systems * Holistic Management * Horizontal Integration * Just-in-time * Learning Organization * Mass Customization * Neural Networks * Quality Value Engineering * Organizational Delayering * Paradigm Shift * Performance-Based Compensation * Process Value Analysis * Radical Re-structuring * Reengineering * Customer Relationship Management * Rightsizing * Service Profit Chain * Strategic Benchmarking * Team Based Management * Time-based Competition * Total Employee Involvement * Total Quality Management * Economic Value Added * Value Chain * Virtual Corporation * Zero-based Budgeting * Zero Defections *
  • 7. BT intranet beginnings §  BT’s business case forecast average £57.5m/yr §  The actual was £305m benefits for 1995/6 §  Since early 1995 there have been billions of savings §  But… much improved customer satisfaction §  And… European Quality Award §  And… Completely different ways of doing business §  And… Organisational Learning §  And… Flexible working §  And… The “nervous system” §  And… Understanding (benefits)
  • 8. Our corporate nervous system KM principles: Right time, Culture, policy right place, no matter who you are and values. right information. or where you are, you can easily access the people, information and services you need to do your job Human design & Business benefits
  • 9. A selfish view of KM in BT §  Really a personal view of KM in BT §  ICT (IP) enabled knowledge management §  BT.com §  Intranet Home §  BT Today §  Teamconnect Directory §  eGatekeeper §  Intellact
  • 10. BT.com KM inside & out §  www.bt.com §  1.3m registered users, doubled in 6 months §  15,000 logins/day §  the “killer apps” §  e-Billing (83k per day) §  Friends & Family §  directory enquiries §  increasingly personalised
  • 17. Disruptive Innovation Applying new or novel technologies through new or novel ways of organisation. “enable a larger population of less skilled or less wealthy individuals to do things once reserved for specialists.” (Prof’ Clayton Christensen HBS)
  • 18. Disruptive Innovation §  Usually very simple technology §  Usually cheaper §  Usually of lower performance/functionality §  Is almost always disregarded by mainstream §  It challenges existing wisdom & models §  It creates, enlarges or makes more accessible markets §  It makes what BT’s done cheap & easy!!
  • 19. Summary §  BT is big and complex §  KM was and is at the heart of transformation §  We started small §  Growth brought some chaos §  We have a long way to go §  Pull not push §  But are recognised globally for what’s been done §  Disruption means size doesn’t matter
  • 20. Thank you Andrew Mitchell Chief Innovation Officer BT stepchange.gov andrew.5.mitchell@bt.com 020 7778 4080