C7group 2012 Overview & Services
Who is C7group?

C7group is a consulting and
 technology services firm that
 improves business culture
 and workflow using the
 social web, mobile and
 cloud-based technologies.
 We help organizations better
 engage, communicate and
 collaborate with customers                                p. 2



 and employees.



                        © 2012 C7Group | www.c7group.com
                        © 2012 C7Group | www.c7group.com
We are helping organizations
realize the potential of their
business from a
“customers and people first”
perspective.
                                               p. 3




            © 2012 C7Group | www.c7group.com
The growth of the
                                   digitally connected
                                   business world has
                                   placed us in the
                                   early stages of a
                                   communication
                                   revolution not seen
                                   since the invent of
                                   the printing press.
© 2012 C7Group | www.c7group.com
Our goal: Help businesses
ensure a sustainable model for
business culture and workstyle                       p. 5

for the social, digital age.



                  © 2012 C7Group | www.c7group.com
“C7” is the model
 for business that
  enables it to be
adaptive, provide
better service and
speed innovation.
The “C7” model is
   founded in a
   mathematical
   concept “C7.”
C7group
addresses client
projects with an
agile, social
business process.


                    We are driven by
                    consistent culture
                    and process
                    improvement for
                    ourselves and our
                    customers.
Engagement Process

                                       1




    © 2012 C7Group | www.c7group.com
C7group 2012 Overview & Services
The need for education prior to strategic
planning or tool selection in small to midsized
companies is immense.

C7group provides Discovery and Education that
ranges from introductory tactics and tools to ROI
calculation and opportunity identification.

                   © 2012 C7Group | www.c7group.com
“C7’s Alignment Week is a combination of facilitated
laboratory, workshop and expertise briefing rolled into one.”

          •   Social Media Workshops
          •   Social Business Discovery Day™
          •   Social Business Alignment Week™
          •   Ad-hoc Briefings
          •   Assessments
                       © 2012 C7Group | www.c7group.com
Get answers to questions like these:

• How can you improve customer satisfaction?
• How can you provide staff with timely, relevant, and
  accurate customer and support information?
• How can you reduce marketing and support costs?
• How can employees engage responsibly?
• What changes are necessary?
• What kind of talent do we need?
C7group Discovery and Education services pave
   the way to better decisions regarding the use of
   social technology and practices.
“We learned where to focus and what ROI we might expect from next steps.”



                   Learn              Identify                 Decide


                            © 2012 C7Group | www.c7group.com
C7group 2012 Overview & Services
C7group offers Human Resource and Compliance solutions in Social Media
Risk Management. The C7 Social Media Governance Model empowers
employees while keeping them accountable.
         Proper employee education, policy and procedure will:

     •   Reduce legal exposure
     •   Prevent brand damage
     •   Lock-down intellectual property
     •   Eliminate productivity loss from social media
         activity

                            © 2012 C7Group | www.c7group.com
C7 Social Media Governance Model


Policy             Procedures                           Employee
• Legal            • Crisis Scenario                    Education
• Editorial          Testing                            • Communication
• Behavioral       • Monitoring                         • Training
                   • Measurement


                     © 2012 C7Group | www.c7group.com
We help you keep up with the moving target of legal and
 regulatory compliance challenges in finance, insurance,
             healthcare and employment law.
Agencies that are regulating industry usage of social media
                      online include:




                       © 2012 C7Group | www.c7group.com
C7group 2012 Overview & Services
We build Social Business Ecosystems™ that
help you increase revenue, decrease cost and
accelerate innovation. C7 Social Business
Ecosystems provide business with the
technology and practices for real-time,
asynchronous learning and communication.
Brand Management
                                  Service Everywhere
                                   Communications
                                    Special Events
                                      Promotions
                                   Social Commerce
C7group
 Social    Internal Communication Performance                    External Communication
Business       (Social Business)    Results                           (Social Media)

 Model
                                      Culture
                               Employee Engagement
                                 Sales Enablement
                                Knowledge Sharing
                                 Customer Service



                              © 2012 C7group | www.c7group.com
C7 Social Business Ecosystems:

• Help find, share and retain expertise
• Break down barriers
• Help better understand employees,
  customers and partners
• Improve innovation
• Reduce travel
C7 Social Business Ecosystems can include:
     Strategy, Planning   Social Intelligence
     & Roadmap            Social Media Monitoring
                          and Analysis Tools



     Employee and         Social Applications
     Customer             Mobile, Social & Web
     Communities
C7group 2012 Overview & Services
C7group will help plan, select the right tools and tactics,
 activate the solution and train your team. Projects can
 impact your company culture, change your work-style
and provide better customer communication. Examples
               of some real results include:
© 2012 C7Group | www.c7group.com
C7group brings cost saving, revenue producing
technology and practices to small and mid-size businesses
- previously only available to the enterprise.
“It is not enough to
listen. Business
must develop
process, culture and
workflow for acting
on what it hears.
It must do so in a                                        p. 27



real-time, public
forum.”
Jeff Marmins
CEO, C7group
                       © 2012 C7Group | www.c7group.com
C7group 2012 Overview & Services

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C7group 2012 Overview & Services

  • 2. Who is C7group? C7group is a consulting and technology services firm that improves business culture and workflow using the social web, mobile and cloud-based technologies. We help organizations better engage, communicate and collaborate with customers p. 2 and employees. © 2012 C7Group | www.c7group.com © 2012 C7Group | www.c7group.com
  • 3. We are helping organizations realize the potential of their business from a “customers and people first” perspective. p. 3 © 2012 C7Group | www.c7group.com
  • 4. The growth of the digitally connected business world has placed us in the early stages of a communication revolution not seen since the invent of the printing press. © 2012 C7Group | www.c7group.com
  • 5. Our goal: Help businesses ensure a sustainable model for business culture and workstyle p. 5 for the social, digital age. © 2012 C7Group | www.c7group.com
  • 6. “C7” is the model for business that enables it to be adaptive, provide better service and speed innovation. The “C7” model is founded in a mathematical concept “C7.”
  • 7. C7group addresses client projects with an agile, social business process. We are driven by consistent culture and process improvement for ourselves and our customers.
  • 8. Engagement Process 1 © 2012 C7Group | www.c7group.com
  • 10. The need for education prior to strategic planning or tool selection in small to midsized companies is immense. C7group provides Discovery and Education that ranges from introductory tactics and tools to ROI calculation and opportunity identification. © 2012 C7Group | www.c7group.com
  • 11. “C7’s Alignment Week is a combination of facilitated laboratory, workshop and expertise briefing rolled into one.” • Social Media Workshops • Social Business Discovery Day™ • Social Business Alignment Week™ • Ad-hoc Briefings • Assessments © 2012 C7Group | www.c7group.com
  • 12. Get answers to questions like these: • How can you improve customer satisfaction? • How can you provide staff with timely, relevant, and accurate customer and support information? • How can you reduce marketing and support costs? • How can employees engage responsibly? • What changes are necessary? • What kind of talent do we need?
  • 13. C7group Discovery and Education services pave the way to better decisions regarding the use of social technology and practices. “We learned where to focus and what ROI we might expect from next steps.” Learn Identify Decide © 2012 C7Group | www.c7group.com
  • 15. C7group offers Human Resource and Compliance solutions in Social Media Risk Management. The C7 Social Media Governance Model empowers employees while keeping them accountable. Proper employee education, policy and procedure will: • Reduce legal exposure • Prevent brand damage • Lock-down intellectual property • Eliminate productivity loss from social media activity © 2012 C7Group | www.c7group.com
  • 16. C7 Social Media Governance Model Policy Procedures Employee • Legal • Crisis Scenario Education • Editorial Testing • Communication • Behavioral • Monitoring • Training • Measurement © 2012 C7Group | www.c7group.com
  • 17. We help you keep up with the moving target of legal and regulatory compliance challenges in finance, insurance, healthcare and employment law. Agencies that are regulating industry usage of social media online include: © 2012 C7Group | www.c7group.com
  • 19. We build Social Business Ecosystems™ that help you increase revenue, decrease cost and accelerate innovation. C7 Social Business Ecosystems provide business with the technology and practices for real-time, asynchronous learning and communication.
  • 20. Brand Management Service Everywhere Communications Special Events Promotions Social Commerce C7group Social Internal Communication Performance External Communication Business (Social Business) Results (Social Media) Model Culture Employee Engagement Sales Enablement Knowledge Sharing Customer Service © 2012 C7group | www.c7group.com
  • 21. C7 Social Business Ecosystems: • Help find, share and retain expertise • Break down barriers • Help better understand employees, customers and partners • Improve innovation • Reduce travel
  • 22. C7 Social Business Ecosystems can include: Strategy, Planning Social Intelligence & Roadmap Social Media Monitoring and Analysis Tools Employee and Social Applications Customer Mobile, Social & Web Communities
  • 24. C7group will help plan, select the right tools and tactics, activate the solution and train your team. Projects can impact your company culture, change your work-style and provide better customer communication. Examples of some real results include:
  • 25. © 2012 C7Group | www.c7group.com
  • 26. C7group brings cost saving, revenue producing technology and practices to small and mid-size businesses - previously only available to the enterprise.
  • 27. “It is not enough to listen. Business must develop process, culture and workflow for acting on what it hears. It must do so in a p. 27 real-time, public forum.” Jeff Marmins CEO, C7group © 2012 C7Group | www.c7group.com