Semble magazine adopts many existing conventions of real magazines, while also challenging some conventions. Examples of adopted conventions include placing the masthead in the top left corner of the cover, using cover lines in a prominent location, including pull quotes from articles, and featuring a medium close-up shot of the main cover image subject. However, Semble desaturates its main cover image, which challenges the convention of using vibrant cover images. Semble also establishes an online presence on Facebook, Twitter, and Instagram to engage with readers, reflecting the changing digital nature of magazines.