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Changing the Virtualization Landscape
Solution Center Launch 2 nd  February 2009
The big picture
Information is expanding rapidly In 2006,  173 billion Gigabytes of information was created annually By 2011,  1,773 billion Gigabytes will be created annually Source:  IDC White Paper, “The Diverse and Exploding Digital Universe”, March 2008 – Sponsored by EMC   1773 Billion Gigabytes 173 Billion Gigabytes
Bringing new information challenges Managing  growth Managing  risk Managing  effectiveness Creating  new value Dramatic growth of information Increased infrastructure complexity Protecting against information loss Securing against unauthorized access Complying with legal / corporate mandates Reducing capital and operational costs Improving flexibility and responsiveness Delivering better service levels Leveraging information in new ways Using infrastructure to drive the business
Creating a shift in responsibility 70% of the world’s information  will be created by individuals 85% will be the  responsibility of organizations to ensure security, privacy, reliability, and compliance  Source:  IDC White Paper, “The Diverse and Exploding Digital Universe”, Sponsored by EMC, March 2008
EMC is the world’s leading provider of information infrastructure technologies and solutions. We help organizations and individuals avoid the risks and reduce the costs associated with managing information, while fully exploiting its value for competitive advantage. We release the power of information. EMC has the answer
Revenues (2008): $14.88 billion  Net Income (2008): $  1.35 billion Employees (end Q4 ‘08 worldwide):   >38,000 Countries with EMC operations: >60 R&D Investment (estimated 2008):  ≈ $1.8 billion Total Cash and Investments:  $ 7.9 billion Market Capitalization:  $34 billion Founded: 1979 A growing, global technology company
With 5 years of consistent growth 2003 2004 2005 2006 2007 2008 $6.2B $8.2B $9.65B $11.2B $13.23B $14.88B Revenues Net income EMC storage division
The next challenge: Virtualization
EMC Velocity model Provides a long term, aspirational growth path for Solution and Affiliate partners Solution Centers Partners with expertise in Microsoft, Oracle, SAP, or Cisco, and Authorized Services Network members Affiliate Partners Partners who sell Velocity 2  products and access the program through the EMC distribution network  Solution Partners Partners accredited in EMC’s Proven Professional Program solutions expertise
EMC Solution Center EMEA – 2008
A Partner and EMC showcase for Proven Solutions, a unique setting  in which to test, prove and blueprint EMC hardware and software and Partner services Complete integration  —hardware, software  and services Solutions and product  demonstrations Modular Proven Solutions Virtualization solutions Application testing Application migrations Workshops  POCs What is an EMC Solution Center?
Many virtualization opportunities
Virtualization is transformational
Delivering huge advantages Before VMware Before VMware Servers 1,000 Storage Direct Attach Network (Cables/Ports)  3,000 Facilities (Racks) 200 Power Whips 400 After VMware Servers 80 Storage Tiered SAN/NAS Network (Cables/Ports) 400 Facilities (Racks) 10 Power Whips 20
Solving a range of issues
Yet raising customer expectations Increased simplicity More for less More services Improved SLAs Data growth Difficult to extract business value Not controlled Unstructured Financial Pressures Budgets squeezed New business challenges People costs Organizational Costs Power cooling space Business continuity  24/7 availability Complexity Regulatory requirement  Multi-vendor environment IT manageability
The opportunity to see, touch, work
‘ See the future’ of advanced information management technologies and to test them in a live environment De-risk your investment in information management technologies thanks to proof of concept capability— “you know it will work” Create multi-phase project plans by ongoing utilisation  of the Solution Centre as a test and development facility Reduce costs by creating lean solutions that exactly map  your requirements—and can be proven  Have the reassurance of working with the world’s information management dream team—EMC, VMWare, Cisco, Emulex Summary
 

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Changing the Virtualization Landscape

  • 2. Solution Center Launch 2 nd February 2009
  • 4. Information is expanding rapidly In 2006, 173 billion Gigabytes of information was created annually By 2011, 1,773 billion Gigabytes will be created annually Source: IDC White Paper, “The Diverse and Exploding Digital Universe”, March 2008 – Sponsored by EMC 1773 Billion Gigabytes 173 Billion Gigabytes
  • 5. Bringing new information challenges Managing growth Managing risk Managing effectiveness Creating new value Dramatic growth of information Increased infrastructure complexity Protecting against information loss Securing against unauthorized access Complying with legal / corporate mandates Reducing capital and operational costs Improving flexibility and responsiveness Delivering better service levels Leveraging information in new ways Using infrastructure to drive the business
  • 6. Creating a shift in responsibility 70% of the world’s information will be created by individuals 85% will be the responsibility of organizations to ensure security, privacy, reliability, and compliance  Source: IDC White Paper, “The Diverse and Exploding Digital Universe”, Sponsored by EMC, March 2008
  • 7. EMC is the world’s leading provider of information infrastructure technologies and solutions. We help organizations and individuals avoid the risks and reduce the costs associated with managing information, while fully exploiting its value for competitive advantage. We release the power of information. EMC has the answer
  • 8. Revenues (2008): $14.88 billion Net Income (2008): $ 1.35 billion Employees (end Q4 ‘08 worldwide): >38,000 Countries with EMC operations: >60 R&D Investment (estimated 2008): ≈ $1.8 billion Total Cash and Investments: $ 7.9 billion Market Capitalization: $34 billion Founded: 1979 A growing, global technology company
  • 9. With 5 years of consistent growth 2003 2004 2005 2006 2007 2008 $6.2B $8.2B $9.65B $11.2B $13.23B $14.88B Revenues Net income EMC storage division
  • 10. The next challenge: Virtualization
  • 11. EMC Velocity model Provides a long term, aspirational growth path for Solution and Affiliate partners Solution Centers Partners with expertise in Microsoft, Oracle, SAP, or Cisco, and Authorized Services Network members Affiliate Partners Partners who sell Velocity 2 products and access the program through the EMC distribution network Solution Partners Partners accredited in EMC’s Proven Professional Program solutions expertise
  • 12. EMC Solution Center EMEA – 2008
  • 13. A Partner and EMC showcase for Proven Solutions, a unique setting in which to test, prove and blueprint EMC hardware and software and Partner services Complete integration —hardware, software and services Solutions and product demonstrations Modular Proven Solutions Virtualization solutions Application testing Application migrations Workshops POCs What is an EMC Solution Center?
  • 16. Delivering huge advantages Before VMware Before VMware Servers 1,000 Storage Direct Attach Network (Cables/Ports) 3,000 Facilities (Racks) 200 Power Whips 400 After VMware Servers 80 Storage Tiered SAN/NAS Network (Cables/Ports) 400 Facilities (Racks) 10 Power Whips 20
  • 17. Solving a range of issues
  • 18. Yet raising customer expectations Increased simplicity More for less More services Improved SLAs Data growth Difficult to extract business value Not controlled Unstructured Financial Pressures Budgets squeezed New business challenges People costs Organizational Costs Power cooling space Business continuity 24/7 availability Complexity Regulatory requirement Multi-vendor environment IT manageability
  • 19. The opportunity to see, touch, work
  • 20. ‘ See the future’ of advanced information management technologies and to test them in a live environment De-risk your investment in information management technologies thanks to proof of concept capability— “you know it will work” Create multi-phase project plans by ongoing utilisation of the Solution Centre as a test and development facility Reduce costs by creating lean solutions that exactly map your requirements—and can be proven Have the reassurance of working with the world’s information management dream team—EMC, VMWare, Cisco, Emulex Summary
  • 21.