Cisco Smart Work Center
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The document discusses the concept of Smart Work Centers (SWC), which aim to improve collaboration and productivity while reducing ecological footprints. It highlights the importance of connected urban development and technology's role in transforming work environments, facilitating flexible, user-centric spaces. The SWC model promotes sustainable practices, integrates advanced communication technologies, and supports worker satisfaction and engagement.
Cisco Smart Work Center
- 1. Smart Work Centers: Improve collaboration and productivity while reducing ecological footprint Overview - May 6th 2010 Raymond Versteegh Business Development Manager Public Sector European Markets rverstee@cisco.com Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 1
- 2. Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 2
- 3. Mega Trends Impacting Cities Rise of Energy Consumption: Negative impact on the environment Current energy usage rate unsustainable Pressure to Improve Productivity: Increase effectiveness Impact of technology on collaboration Changing the Way We Work: Pressure on travel and transportation Push to improve quality of life Cisco Highly Confidential Copyright © 2007, 2008 ,Cisco Systems, Inc. AllInc. All reserved. Copyright © 2009 2009 Cisco Systems, rights rights reserved. 3
- 4. The Network As The Next Utility SWC SWC SWC SWC High-Speed Access 21st Century Collaboration to Information Economy Across Barriers Requires Broadband Network Infrastructure SWC SWC Cisco Highly Confidential Copyright © 2007, 2008 ,Cisco Systems, Inc. AllInc. All reserved. Copyright © 2009 2009 Cisco Systems, rights rights reserved. 4
- 5. Connected Urban Development (CUD) Business Transformation Enabled by Information and Communication Technology (ICT) Three founding cities: 2006 Seoul San Francisco Amsterdam In 2008, four new cities joined: Lisbon Madrid Birmingham Hamburg Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. www.connectedurbandevelopment.org 5
- 6. Business Transformation Enabled by ICT Work Socio- Economics Connected Urban Development Mobility Energy Buildings Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. www.connectedurbandevelopment.org 6
- 7. Connected Urban Development A Blueprint for City Transformation Connected and Connected and Connected and Connected and Connected and Sustainable Work Sustainable Sustainable Sustainable Energy Sustainable Mobility Buildings Socio-Economics Smart Work Renewables and Active Citizenship Smart Road Pricing Homes Centers Co-Generation and Eco Maps Digital Swarming Personal Travel Urban Monitoring Innovative Green Office Buildings and Hub Pavilions Assistant and Measurement Business Models and Sustainability Connected Connected Public Citizens Energy Clusters Public Spaces Workplaces Transportation Efficiency Connected Public Transit Hubs Workforce Hospitals and Schools Sustainable Urban Planning Broadband Platform IP-Enabled Homes and Offices, Roads, Utilities, Workplace Design Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. www.connectedurbandevelopment.org 7
- 8. Transforming the Way We Work “Bring the information to the user – Not the user to the information” Drivers Connected and Sustainable Work Reduce inefficient use of space and energy in Resource optimization the office Minimize impact of travel on the environment Evolution of ‘Going To Work’ Address long-term impact of stress on workers’ Employee redefined health and productivity Realize technology’s potential for increasing Work follows the worker productivity Knowledge workers are opting for more collaborative and flexible forms of work The New Workgroup: collaborative, self- regulating and with a new identity Collaboration is critical to the success of the knowledge worker Heightened complexity and demand for speed in Workspaces become user-centric the completion of knowledge work Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 8
- 9. Smart Work Center An innovative, sustainable concept blending work and life while fostering collaboration, productivity and ecological footprint Smart Work Center (SWC) offers a flexible and user-centric work space with enhanced communication technologies within a community inclusive services setting, designed to reduce carbon footprint and increase the knowledge worker’s effectiveness Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 9
- 10. A Next Generation Smart Work Center Through Social Innovation towards a Community Based Concept Healthcare Government Education Community Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 10
- 11. Smart Work Center Conceptual Services Architecture Applications Virtualization Speech Presence Mobility Policy Video Services System Professional Public Communication Conferencing Safety & Security Basic Service Service Service Work Space Personal Assistant Public Appeals Wired/Wireless Network TelePresence IP Camera Meeting Room Business Counseling Public Bicycle Security (VPN) Audio Conference Network DVR Foreigners Personal TP Banking Service IDS (Firewall, IPS) MCU, Codec,Reording Storage One-Stop Service One- Simultaneous Group TP Kids Care Service IP PBX System Auto Collaborate Web Proxy Interpretation Network Connectivity Digital Signage, IPTV IP Phones Call Center GVPN Connectivity Catering Service Webex Media Processing Solution Contact Center Unified Messaging Video Voice Rich-media Conferencing Mobile UC Collaborative Team Space Transport Multicast IPv6 Switching Routing Transcoding Quality of Service Physical Infrastructure Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 11
- 12. Smart Work Center Technology solutions Flexible Work Space VPN Access Location Services Secure VPN Remote Access Location- Video Unified Communications Based Services Training Presence TelePresence Presence TelePresence Building Systems Access Wired Unified Control Communications Connected Real Estate Wireless Physical Security IP Digital Media Systems Network Conferencing Reservation High Speed and System Broadband Collaboration Connectivity Wired Visitor Digital Media Management Wireless Signage High Speed Broadband Video Information Surveillance Security • Reservation System Building Web-based and multimodal System Monitoring Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 12
- 13. Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 13
- 14. Smart Work Centers Benefits Promotes connected, sustainable “green” work environment Decreasing energy consumption by sharing resources and Reduction carbon footprint managing resources intelligently Reduce commuters carbon footprint Reducing commuting times of workers Travel and transportation Reducing overall congestion Provides IT solutions and high-end connectivity to change access, communications and collaboration Productivity and collaboration Integrate workers virtually within their work, work groups, and work processes Cost savings workplace, real estate and infrastructure Efficiency – Cost savings Sharing infrastructure, easier to manage and provision Access to office center outside the office or home and close to residential community Retain and attract employees Differentiate itself from other employers by using technology in innovative ways to attract technology savvy workers Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 14
- 15. Smart Work Center Positively Impacting the Government, Worker and Community Government Government Flexible, buildingconsumption and carbon Reduces socially-conducive workspace and energy energy consumption footprint working environment carbon footprint More open Improves productivity, engagement, retention Increases traffic flow and qualitybusiness support Professional infrastructure and of life Creates competitive, and flexibility Enhances professional fulfillmentsustainable Increases autonomy innovative, environment Growsto home, so worker to balance work and life Close knowledge easier satisfaction Creates sustainable place to work andspace Reduces workspace costs, overhead, live Fosters freedom of choice requirements Community Worker Lowers real estate costs Overall creates a positive image Attracts and retains talent Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 15
- 16. Smart Work Center Critical success factors Needs Nice to have Delivers value to the government, the Flexible and adaptive concept worker and the community Have a common purpose: share sense SWC pivotal in work and life of urgency, vision and think and act environment innovative Public Sector Governance and Public Various and flexible public-private Private Collaboration business models Next generation broadband Heterogeneous, social and connectivity professional work environment State-of-the-Art ICT applications Provide a voluntary and fun workspace User-centric – Knowledge worker- centric Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 16
- 17. Almere Smart Work Center A Proof of Concept by the cities of Amsterdam and Almere Technology Components: Social Components: Flexible work places and Close to residential community conference rooms Close to highways High speed Internet connectivity Flexible meeting space Wireless Restaurant TelePresence Child day care IP Telephony Financial services: e.g. ATM Employment agency services Cisco Highly Confidential Copyright © 2007, 2008 ,Cisco Systems, Inc. AllInc. All reserved. Copyright © 2009 2009 Cisco Systems, rights rights reserved. 17
- 18. Almere Smart Work Center Ecosystem Municipality of Amsterdam Municipality of Almere Cisco Quality Centre (facility and hospitality) H4O Investments (real estate) Almere Smart City Foundation (development) Nederland Breedbandland (Dutch National Broadband Association) Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 18
- 19. Almere Smart Work Center Overview Proof of Concept Situation Drivers for Change: Reduce carbon footprint Partnered with businesses for Use of technology to improve productivity implementation Work/life balance Implementation Signed agreements and developed Collaboration between private sectors and partnerships with Municipality of Amsterdam, municipal governance organizations Cisco, IBM, and HP Deployed pervasive broadband and Launched internal promotion at all levels of collaboration technologies government Results/Lessons Learned User Experience Rating: 7.7 Internal promotion necessary across Time to travel saved: 66’ all levels Partnerships with government and private Employees achieved balance between work sectors critical and personal life Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 19
- 20. The “W-Network” of Smart Work Centers - Netherlands Amsterdam Almere The Hague Rotterdam Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 20
- 21. ‘W’ - MySmartWorkSpace Reservation Tool Smart Work - Wherever, Whenever: Work Space follows the Worker Multimodal Selection, Reservations & Payments ‘One-Stop-Shop’ for Employers, SWC users Integration into EcoMaps Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 21
- 22. The Network As The Platform SWC SWC SWC SWC High-Speed Access 21st Century Collaboration to Information Economy Across Barriers Requires Broadband Network Infrastructure SWC SWC Cisco Highly Confidential Copyright © 2007, 2008 ,Cisco Systems, Inc. AllInc. All reserved. Copyright © 2009 2009 Cisco Systems, rights rights reserved. 22
- 23. Cisco Highly Confidential Copyright © 2009 Cisco Systems, Inc. All rights reserved. 23