Clash Overview Presentation 1 10 09
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Clash-Media is a lead generation company formed in 2006 that has experienced significant growth. It operates in 9 countries with offices in the UK, US, Germany, France and Scandinavia. The company has raised over £5 million in funding and has an experienced management team. While Clash-Media has aggressively expanded over the past few years, it is now profitable and expects continued strong growth over the next two years as it works to become the market leader in Europe for lead generation.
Clash Overview Presentation 1 10 09
- 2. Company BackgroundCompany formed 31st March 2006Experienced Management team (TMN Media Group, Advertising.com, Dun Hunby)Built and own all our technology (initial products completed May 2006)Began trading May 2006Raised over £5 million of V.C equity investment from MMC Ventures
- 3. Management TeamKevin RiceUK CMEx UK MD EDRNew Biz Dir ConnectusSimon WajcenbergCEOEx UK CEO PrimeQEx Founder TMN MediaStephen HuntCFOEx European FD Advertising.comComm. Strategy SainsburysFrank TausenfreundGerman CMEx CM MindmaticsEx GM BoungiornoGavin StirratCOOEx Country Mgr Greetz.comEx VP Strategy EU Platform ATroels Mark-MeyerNordic CMEx Head of Biz Dev AdPepperEx Head of Affiliate WebgainsChristopher PetixUS CMEx Head of Sales Co-Reg MediaEx Head of Sales Vendare MediaCedric StuckeFrance CMEx CM AdconionEx Sales Director Ad Lead
- 4. The Global Lead Generation NetworkDenmark – CopenhagenUK – LondonUS – New YorkGermany - MunichFrance - Paris
- 5. What do we do?Clash collects leads from numerous sources and manages this data on your behalf to ensure that you generate great ROI
- 6. COLLECT – Lead and Data Network5000+ Publishers websites100+ Clash-Media websites
- 7. COLLECT – Our Properties
- 8. COLLECT – Lead Generation Path
- 9. COLLECT – simple opt-in
- 10. COLLECT – customized opt-inAdditional Data Collection
- 12. Privacy Policy
- 13. Additional BrandingClash MailClash has an opt-in database of users in all countries that it operates in
- 14. Clash can email those users with offers of interest
- 15. Clash has developed its own email delivery platform
- 16. Clash work with Senderscore to white list the data and platform to ensure high inbox delivery rates
- 17. Email can be used to improve ROI through follow up communication and calls to action
- 18. Clash can manage partner data to improve ROI for clients and partnersClash VoiceFresh Leads generated through outbound calls made to a fully opted-in data base of Clash users
- 19. Further qualification of existing leads to maximise R.O.I
- 21. Survey CompletionClash IQClash ServerAdvertiser DatabaseThe Lead Generation PathThe Lead and Data NetworkClash VoiceClash Mail
- 23. MANAGE - DataWe provide a dedicated Account Manager to ensure campaigns achieve ongoing ROI We assess auto-responder open and click-through rates We work closely with client call centres to ensure data is delivered and worked effectivelyWe monitor client return rates, assess reason for returns and aim to eliminate poor sources whilst maximising sources of responsive leadsIt is essential for Clash to receive feedback from clients in order to achieve the best results
- 24. Some of our clients
- 25. Advertising trendsAd-spend continues to migrate online at a rapid pace
- 26. Despite softening in advertising markets in the short term, digital ad-spend is forecast to continue to increaseAdvertising trendsThe shift in online advertising spend illustrates the importance of measurability and relevance
- 27. Lead generation is growing its share of total ad spend rapidlyGlobal ExpansionClash-Media intends to become a global operator in the lead generation marketCurrently trading in 9 countries with offices in U.K., U.S., Germany, France and ScandinaviaPlan to extend reach into other countries during 2010, once position consolidated in first 9 countriesFuture possibilities include Spain, Italy, Asia
- 28. StaffStaff numbers to continue to grow as we invest in new markets
- 29. US provides scope for continued investmentFinancial PerformanceClash has grown aggressively from a UK only start up in 2006/7 to a presence in 9 countries by the end of 2008/9
- 30. Revenues have grown to almost £14m in 2008/9 and are on track to grow a further 70% in the current year, with gross margins being maintained at over 40%
- 31. 2007/8 and 2008/9 were primarily years of investment in new country growth and 2009/10 is on track to be the first profitable year of tradingSummaryClash-Media remains the market leader in the UK and is on target to be market leader in Europe over the next 2 yearsClash-Media has launched in 9 CountriesClash-Media is profitable Clash-Media has grown 86% from 2008 to 2009Clash-Media expects to grow over 70% from April 2009 to April 2010Margins are being sustained in all countries and are sustainable for the next 2-3 years