Codes[1]
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Codes refer to signs like images and sounds that work together to create meaning in media. There are three main categories of codes: visual codes involving color, images, costumes; auditory codes using sound; and technical codes covering production elements like framing, lighting, editing, and effects. Visual codes include color connotations and how positioning of objects creates meaning, like with traffic lights. Auditory codes contribute to meaning through sound. Technical codes cover physical production decisions that shape the meaning of media texts.
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Codes[1]
- 1. Codes Visual Auditory Technical
- 2. What are codes? In media language, the word code refers to when signs (images/sounds) work together to create meaning The colours red, amber and green all have separate connotations but when used together have a more complex system of meaning. E.g. Traffic lights.
- 3. Categories of codes There are three main categories of codes used for analysing media texts: Visual Auditory Technical
- 4. Visual Codes These are a combination of signs that cover: Colour, images, props, locations, décor, costumes, physical characteristics, positioning of objects/people
- 5. Auditory Codes Sound plays a significant role in creating meaning in media texts
- 6. Technical Codes Technical codes cover the production process. They include all physical decisions made to create meaning Framing Lighting Editing Special Effects (Colour )Grading