Consumer behaviour ppt (2)
- 1. Disposition And Recycling Of Products Submitted by: Namita Baniwal Benitta Raphael
- 2. Disposition 1. Disposition of product or product container may occur before , during ,or after use . Or, for products that are completely consumed , no disposition may be involved. 2. A physical product often continues to exist even though it may no longer meet a consumer’s needs . Exploding demand and short product spans for high –tech items is creating a growing concern over a waste.
- 3. 5 major ways disposition decisions that can affect a firm’s marketing strategy. 1. Reluctance to purchase a new item until they have “gotten their money’s worth” from the old one. 2. Requiring disposition to occur before acquiring a replacement due to space or financial limitations. 3. Consumer selling ,trading, or giving way used products may result in a large used- product market . 4. Many consumers are concerned with waste and how their purchase decisions affect waste. 5. Environmental , sound disposition decisions benefit society as a whole , including the firms that are part of that society.
- 4. product Keep it Use it to serve original purpose Convert it to serve new purpose Store it Get rid of it permanently Threw it away Give it away Trade it Sell it Get rid of it temporarily
- 8. RECYCLING AND ITS BENEFITS Recycling means taking something that would normally become waste and turning it into a valuable resource. As we leverage the ability to reuse certain materials over and over again, we will cut down on the amount of waste loading our landfills and keep the environment cleaner. Benefits of recycling Protect the Environment Protecting natural resources Reducing energy Protects economy Protects future generation
- 10. Recycling of e-waste by Cerebra Integrated Technologies , Bangalore Gururaja Upadhya, Co-founder and Director-Technical at Cerebra Integrated Technologies
- 11. Curbside collection in US Dual-Stream Recycling Single-Stream Recycling Pay-as-You-Throw
- 12. Waste management startups in India Timarpur-Okhla Waste Management Pvt.Ltd It is the first commercial waste-to-energy facility in India that aims to convert one-third of the Delhi garbage into the much needed electricity, enough to serving 6 lakh homes. The project is registered with United Nations Framework Convention on Climate Change for earning Carbon Credits Vermigold It is an on-site organic waste recycling Systems Company which combines advanced vermiculture biotechnology with cutting edge engineering to enable end users to Recycle organic waste in a trouble free and eco friendly manner. Vermigold ecotech has won the 2013 Energy Globe award from India. It is India’s first and only Internationally certified waste management system that certifies their system as best in class and kindest to the environment.