Create + Conquer Example Deck
- 2. We Create. You Conquer. Create + Conquer was established with the belief that great solutions can be created for organizations of all sizes. We’re the digital agency evolved, empowering businesses and connecting you to your users with real meaning and purpose - because we build experiences for people, not machines. Our partnerships with you, our clients, are the cornerstone of our success, and we seamlessly integrate our team with your business. We call it our “One Team Approach” to doing business, where there’s no “us” or “you” - only “we”. O U R M A N I F E S T O Pg 2
- 4. MSPCA Q u i c k S t u d y Pg 4
- 5. Report Suspected Animal Cruelty Now Our Work in Action Adopt a Pet Animal Action Team Dog Training Header Text Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean euismod bibendum laoreet. CTA Angells of Kindness Convenient Angell Appointments 0.0.0.1.a 0.0.0.3.a 0.0.0.4.a 0.0.0.5.a 0.0.0.2.a Adoption Donate Emergency Get Involved Cruelty Prevention News & Events Programs & Resources Angell Animal Medical Center 1 2 4 5 6 3 Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Content Strategy • Lead Generation Strategy • Digital Rebranding • Development Support The MSPCA is an international leader in animal protection and veterinary medicine. The challenges of this website redesign were numerous, from both internal and external perspectives. Our learnings from various analytics and data surveys aided our UX and Development teams in architecting a site for MSPCA that makes internal website initiatives more efficient, improves awareness, increased overall donations by 40% within 6 months, and serves their thousands of unique monthly visitors with important information. Pg 5
- 6. iDNA Q u i c k S t u d y Pg 6
- 7. Challenge Solutions • User Interface Design • Modular Design Systems • User Experience Design • WordPress CMS • Responsive Web App • HTML5, CSS3, and JQuery The Innovators Network backed by Jeff Bezos was created to give innovators a platform to tap into their full potential. Create + Conquer was tasked with creating the online Innovators Assessment web app and marketing microsite. The site was the digital face for the Innovator’s DNA book and the portal to the Innovators Assessment web application. The web app successfully launched into online classes and proved to be a hit amongst faculty and students. Pg 7
- 8. Cheer Network Q u i c k S t u d y Pg 8
- 9. Challenge Solutions • User Interface Design • Modular Design Systems • User Experience Design • Information Architecture • Responsive Web App • HTML5, CSS3, and JQuery Create + Conquer partnered with Cheer Networks to define, ideate, and build the user experience, user interface, and digital brand personality for their complex, integrated online HR software solution. We approached the project with a lean methodology, starting with several collaborative workshops and research that resulted in high fidelity prototypes that were used for the initial platform testing. Pg 9
- 10. New England Coffee Q u i c k S t u d y Pg 10
- 11. Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Lead Generation Strategy • E-commerce Development We were brought in by an agency partner to work directly with the New England Coffee marketing department on their new website. Our expertise in User Experience, Design, Content, and Development allowed us to craft a site that supports various marketing campaigns, e-commerce, partner programs, and a communications hub for all of New England Coffee’s faithful customers. Pg 11
- 12. Historic New England Q u i c k S t u d y Pg 12
- 13. Challenge Solution • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Content Strategy • Lead Generation Strategy • Digital Re-Branding • Apache Data Integrations • Custom Solr Search Historic New England is a non-profit organization established over a 100 years ago to preserve the heritage of the region. Their operations consist of historic properties, community events, educational material, collections, archives, and architectural support. The overarching goals of their project were to transform their website into a central platform for a multitude of users needs and breathe new life into the H.N.E. brand presence. Pg 13
- 14. NEU Master Plan Q u i c k S t u d y Pg 14
- 15. Letter From the President News & Construction Updates Timely Content Fusce sed aliquet tellus. Morbi elit velit, bibendum at bibendum ut, aliquam at leo. Morbi id dui turpis. Nulla facilisi. Integer et facilisis dui. Integer elit elit, sollicitudin vitae dictum vel, suscipit pellentesque. Fusce sed aliquet tellus. Morbi elit velit, bibendum at bibendum ut. Lorem ipsum dolor sit amet consectetuer adispcing quam. Fusce sed aliquet tellus. Morbi elit velit, bibendum at bibendum ut, aliquam at leo. Morbi id dui turpis. Lorem ipsum dolor sit amet consectetuer adispcing quam. Vestibulum et elit a nibh imperdiet pulvinar. Nam a mauris quam. Vestibulum et elit a nibh imperdiet pulvinar. Fusce sed aliquet tellus. Morbi elit velit, bibendum at bibendum ut, aliquam at leo. Morbi id dui turpis. Integer elit elit, sollicitud. NEU IMP Supporting copy goes on these two lines here. Fusce sed aliquet tellus. Morbi elit velit, bibendum at. Mission and Goals Overview Life Legacy Community Benefits Read More News Article Title January 23, 2014 Call to Action Call to Action NU LOGO ©Copyright 2013 Northeastern University CONTACT US Lorem ipsum dolor sit amet consectetuer adispcing quam. Private Policy | Terms of use Get in Touch SHARE LOGO IMAGE Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Content Strategy • Digital Rebranding The Institutional Master Plan is the blueprint for Northeastern University’s development for the next ten years: delivering improved academic and residential facilities for its staff, students & employees. The enormity of this project required a website to detail the vast campus improvements to current students, future students, faculty and community. Pg 15
- 16. Gourmet at Work Q u i c k S t u d y Pg 16
- 17. Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Photo & Video Shoots • Marketing Strategy • Social Media Marketing • Digital Branding & Creative • Buyer Persona Development The Gourmet at Work division was established with the belief that organizations can have high-quality restaurant food services in their buildings, custom- tailored to their employees needs. Our role was to spearhead a digital marketing campaign to create a platform where G.A.W. could better serve their clients’ needs for content and communication. The success of our partnership has led us to scale up the operation to provide additional services for the program. Pg 17
- 18. Propel Marketing Q u i c k S t u d y Pg 18
- 19. Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Content Strategy • Lead Generation Strategy • Digital Rebranding Propel’s digital presence and marketing was taking a huge hit because it was missing key elements that today’s users and markets demand. We immersed ourselves into workshops with their teams to discover, research and test solutions that became the foundation of their digital strategy for content, lead generation, and design of their site. The modular WordPress CMS that we built empowers their business to mold the website and continually improve results for years to come. Pg 19
- 20. Barclay Water Q u i c k S t u d y Pg 20
- 21. Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • WordPress CMS Development • Responsive Development • Creative Direction Create + Conquer partnered with Barclay Water Management to build a marketing-focused, WordPress CMS website. The goals of the new site were to showcase their extraordinary work across multiple industries, market their services to potential clients and target the best talent in their field. Pg 21
- 22. Beach Road Q u i c k S t u d y Pg 22
- 23. Challenge Solutions • Identity & Branding • User Experience & Strategy • E-Commerce Integration • Digital Marketing Campaigns • Social Media Marketing • Photo Shoots • Funded Kickstarter Campaign • Business Consulting • Responsive Site Development When Beach Road Designs came to us, they had great product ideas and a dream to start their own business. We helped them make their dream come true by forming a long-term partnership to create their brand, digital presence, company voice, and marketing campaigns to help launch their new company. In tandem with our business consulting, these pieces combined to increase their sales and find ways to help them succeed in every facet of their new business. Pg 23
- 24. BJ’s Wholesale Club Q u i c k S t u d y Pg 24
- 25. Challenge Solutions • User Interface Design • Content Creative Direction • Information Architecture America’s favorite wholesaler launched seasonal promotions that were exclusive to their members. BJ’s was looking for an online component to compliment their bulk mailings, so they could share sale info, coupons, recipes, and other info customized to each member’s interests and favorites. Pg 25
- 26. Causemo Q u i c k S t u d y Pg 26
- 27. Challenge Solutions • Creative Direction • Modular Design Systems • UX Design & I.A. • WordPress CMS • Responsive Site Development • HTML5, CSS3, and jQuery Create + Conquer partnered with Causemo to architect, design, and build a new website worthy of their lofty giving goals and timed it with their product launch. While building their new brand and site from scratch, our team focused on the needs of Causemo and their audience, developing an intuitive, user-friendly website that allows them to engage audiences with the power of the Causemo platform for years to come. Pg 27
- 28. Cricket Lighters Q u i c k S t u d y Pg 28
- 29. Challenge Solutions • User Experience Strategy • Modular UI Design • Social Media Integration • Responsive Development • Content Creative Direction • Interactive Animation • Custom 3D Illustration The history of Cricket spans 50 years and 140 countries, with over half a billion products sold. The brand was re-entering the U.S. market and introducing a new suite of products to tap into new consumer markets. With their website being the centerpiece of the marketing campaign, we showcased their products, innovations, and safety features, while connecting with consumers through a variety of media and social media channels. Pg 29
- 30. High Liner Foods Q u i c k S t u d y Pg 30
- 31. Challenge Solutions • User Interface Design • Content Creative Direction • Information Architecture Chances are that you’ve had High Liner food products at some point in your life, as they’re the leading North American processor of some of the best frozen seafood. Working with a partner agency, Create + Conquer lead the user interface and content design for the new High Liner corporate website. Pg 31
- 32. Joseph’s Gourmet Pasta Q u i c k S t u d y Pg 32
- 33. Challenge Solutions • Creative & Art Direction • Modular Design Systems • User Experience Design • Information Architecture • WordPress CMS • Responsive Site Development • HTML5, CSS3, and jQuery By far the tastiest project that we worked on in 2015. Joseph’s Gourmet Pasta is one of the premier pasta- makers, creating artisan-quality products for over 20 years. Their new website acts as an online showcase for new and existing products, while allowing their team to easily share recipes and product information. Their custom WordPress CMS allows the JGP team to scale the site as they build out more campaigns and explore new ways to connect with their followers. Pg 33
- 34. Learning Express Toys Q u i c k S t u d y Pg 34
- 35. Challenge Solutions • Creative Direction • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Digital Brand Refresh Learning Express is the educational toy store leader in the U.S. Dedicated to selling products that benefit child development and growth, while making sure it’s still fun. Our partnership with Learning Express was formed to push their brand forward and empower their organization with a self-serving CMS website. We spent a considerable amount of time with their stakeholders on the website strategy that included UX workshops, digging into metrics, and figuring out how to best serve their national chain of stores. Pg 35
- 36. Mathologie Q u i c k S t u d y Pg 36
- 37. Challenge Solutions • Identity Design • Concept Mood Boards • Brand Creation • Creative Workshops The Mathologie team created a tutoring web application that connects students from all over the United States with math teachers to help improve their skills and grades. Create + Conquer was tasked with designing a brand identity that was meaningful, smart, and unique to establish a solid foundation for this start- up business. Pg 37
- 38. MIT Energy Club Q u i c k S t u d y Pg 38
- 39. Challenge Solutions • User Experience Strategy • Modular UI Design • UX Workshops • CMS WordPress Development • Creative Workshops • Content Creative Direction • Branding & Identity Creation • Interactive Wireframes The MIT Energy Club is made up of a number of divisions, each with the common goal of creating collaboration between students, policymakers, and organizations for pressing challenges in global energy. Our team worked closely with the leadership group to craft the brand identities and CMS websites for all of the divisions, so they can run independently. Pg 39
- 40. Northeastern College of Science Q u i c k S t u d y Pg 40
- 41. Challenge Solutions • User Experience Strategy • Modular UI Design • UX Workshops • CMS WordPress Development • Creative Workshops • Content Creative Direction • Branding & Identity Creation • Interactive Wireframes The Northeastern College of Science offers wide-ranging programs spanning physical sciences, life sciences, nanoscience, biology, and neuroscience. The College of Science partnered with us to create a website that would attract undergrad and grad students, while also providing their school with a forum for their faculty and alumni. We worked within the NEU brand style guide, while finding ways to push the boundaries of their design and UX, to give the school a impactful digital presence. Pg 41
- 42. O’Connell Hospitality Group Q u i c k S t u d y Pg 42
- 43. Challenge Solutions • User Interface Design • UX Workshops • Modular Design Systems • User Experience Design • Modular WordPress CMS • Lead Generation Strategy • Video & Photo Shoot • Content Strategy O’Connell Hospitality Group (OHG) is a national commercial real estate firm specializing in hotels and resorts. Create + Conquer worked with OHG to create a modular CMS site to help them achieve all of their sales goals and initiatives, while also creating the video and photo content to populate their new site. Pg 43
- 44. Pro AV Systems Q u i c k S t u d y Pg 44
- 45. Challenge Solutions • UX & UI Design • WordPress CMS • Copywriting • User Experience Strategy • UX Workshops • Modular WordPress CMS • Responsive Development • Creative Direction • Inbound Marketing • Content Creation • Social Media Management Pro AV Systems is New England’s largest audio and visual integrator, serving a variety of industries with innovative solutions. Pro AV needed a powerful website that would allow them to expand into new markets, while significantly improving their existing online brand to generate more leads and ultimately sales. Following the site launch, Pro AV landed their largest client ever through their new website, while instantly increasing their overall lead volume. Pg 45
- 46. Sapience Q u i c k S t u d y Pg 46
- 47. Challenge Solutions • User Experience Strategy • UX Workshops • Modular UI Design • Modular WordPress CMS • Responsive Development • Content Creative Direction • Lead Generation Strategy • Interactive Wireframes Sapience was founded with a vision to transform people, processes, and productivity. Their applications arm organizations with dashboards that deliver insights and metrics on how effective their operation is running and how to improve it. Our team built the Sapience website from the ground up, architecting solutions and designs to drive up brand awareness, generate business leads, and establish Sapience as thought leaders in their field. Pg 47
- 48. St. Boniface Haiti Foundation Q u i c k S t u d y Pg 48
- 49. Challenge Solutions • Branding & Identity Creation • Tagline Creation • WordPress CMS Development • Technical Support • Content Strategy • Online Donation Integration “Never Let Go of Hope” is the tagline that we crafted for the St. Boniface Haiti Foundation (SBHF) for all of the amazing work that they do for the people of Haiti. Our work for their foundation spanned brand creation and user experience, with a WordPress CMS website to bring it all together. In the end, their new brand and website have been incredible platforms to showcase SBHF and help spread awareness for all of their important causes. Pg 49
- 50. Semcasting Q u i c k S t u d y Pg 50
- 51. Challenge Solutions • User Interface Design • Modular Design Systems • User Experience Design • WordPress CMS • Lead Generation Strategy Semcasting provides B2B and B2C marketing data solutions for agencies and brands. Our team built their new marketing site utilizing our modular CMS platform. The site’s UX and content strategies were formulated during our workshop meetings with the client, allowing our team to develop ideal solutions with a full understanding of their organization, goals, and challenges, while pinpointing opportunities for growth and improvement in their lead generation and SEO. Pg 51
- 52. Vertex Q u i c k S t u d y Pg 52
- 53. Challenge Solutions • User Experience Strategy • Modular UI Design • Content Creative Direction • UX Workshops • Information Architecture • UX Design The “All in for CF” marketing campaign is an initiative to unite the Cystic Fibrosis community to give users a platform to voice their stories and create awareness for their cause. Create + Conquer worked on the user experience and strategy for the microsite in tandem with a partner marketing company. Pg 53
- 54. VetX Q u i c k S t u d y Pg 54
- 55. Challenge Solutions • Creative Workshop • Concept Storyboards • Illustration • Animation Video • Copywriting VetX is an app that connects pet owners to veterinarians. Their platform has several features that allow users to get timely answers to health concerns, general questions, and schedule appointments with certified veterinarians. Our team was brought on to create an animation video to introduce the app during their product launch marketing campaign. Pg 55
- 56. WPRC Q u i c k S t u d y Pg 56
- 57. Challenge Solutions • User Interface Design • Modular Design Systems • User Experience Design • WordPress CMS • Creative Direction The Warrior Protection & Readiness Coalition (WPRC) is the voice of advocacy for American service members equipment needs. Our team was tasked with creating a new marketing website for the WPRC in 2012. We worked hand-in-hand with them to understand the challenges that they face in their fight for this important cause. The end result was a website that provided their organization with a platform to amplify their voice and engage new members. Pg 57
- 58. 24M Q u i c k S t u d y Pg 58
- 59. Challenge Solutions • User Experience Strategy • Modular UI Design • Social Media Integration • Responsive Development • Creative Direction • Animation Video Create + Conquer worked with 24M to launch a new website that aligned with the worldwide unveiling of their revolutionary new lithium-ion battery. We worked tirelessly with the 24M team to architect, design, and build a website worthy of their technological achievement. Furthermore, our team created their product animation video, which, along with the site, was a focal point for all of the press and publicity that came with 24M’s big announcement in the tech world. Pg 59
- 60. A N D I T S H O W S I N Y O U R R E S U L T S Michael Austin Solution Strategist 617•995•1355 x707 Michael@createconquer.com Pg 60