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3D Printing for the Rest 
of Us
Session Outline 
• Introductions 
• 3 D Printing (Additive Manufacturing): State of the 
Industry 
• Areas of disruption… and opportunity 
• Q/A
Introductions 
Ed Elsbury, Liberty Advisor Group, Business and 
Technology Advisory Firm 
eelsbury@libertyadvisorgroup.com 
Ben Elrod, Liberty Advisor Group, Business and 
Technology Advisory Firm 
belrod@libertyadvisorgroup.com 
Kim Brand, 3D Parts Manufacturing, 3D Printing Service 
Bureau 
kim.brand@3dpartsmfg.com
3D Printing (“Additive 
Manufacturing”) 
• Radical new method for manufacturing objects 
• Technology has been around since early 80’s 
• Over hundred materials currently available for 3D 
Printing 
• Already used in scale manufacturing
Materials available for 3D Printers 
• Metals available for 3D Printing 
– Tool steels 
– Stainless Steel (including 17-4PH) 
– Titanium (including 6-4 Medical Grade) 
– Titanium & Aluminum Alloys 
– Aluminum (6061 to 6061-T6) 
– Nickel-based Alloys 
– Cobalt-chromium Alloys 
– Copper-based Alloys 
– Gold, Silver & other precious metals
Industry is growing as functional 
parts become economical 
	 
Functional parts now most prevalent 
Source: Wohler Associates, Stratasys, 3Discovered analysis 
Based upon 2012 data, 43% of 
parts manufactured are Production 
quality: Functional Parts, Tooling, 
and Casting Patterns.
Increased availability and precision 
support further growth 
20 micron resolution & tolerance of 100 microns 
Post processing to a roughness average of 1 
micron 
To print 100k finished components annually by 
2020 
80k 3D Printers; ~$1Bn in Service Bureau 
Sales. Over 800 Service Bureaus in the 
USA. 
8,000 industrial 3D Printers sold in 2012
Client Experiences / Applications 
• Toyota – Turnaround 
• Nexxt Spine – Part Consolidation 
• Lilly – Lot size one 
• Walmart + IUPUI – No Alternative (Plastic molds) 
• Parker-Hannifin – Rapid Iteration 
• Rolls Royce – Geometry/Turnaround/Tooling 
• Zip Speed Weaponry – Turnaround 
• Diamond Chain – Marketing Demo 
• Delta Faucet – New Product Development
Client Experiences / Applications
Client Experiences / Applications
Finished Parts 
General Electric Co. 
LEAP Jet Turbine Fuel Nozzle 
3D Printed in Titanium in a single run 
• Formerly 20 pieces welded together 
> less labor and waste for production 
• 25% lighter & 5x more durable 
> longer life & reduced maintenance 
• 15% more efficient spray 
> Several million in fuel savings annually 
per plane 
• Full turbine 450kg lighter 
> Up to $3,000/kg annual fuel savings
Complex Components 
Rocket Engine Injector 
“This type of [rocket engine] injector 
manufactured with traditional 
processes would take more than a 
year to make but with these new 
processes it can be produced in less 
than four months, with a 70 percent 
reduction in cost.” 
Source: NASA 
Minimize number of components: 
This injector had only two parts, whereas a similar 
conventionally manufactured injector had 115 
parts. Fewer parts require less assembly effort, 
which means complex parts made with 3-D 
printing have the potential for significant cost 
savings.
3D Printing Drama 
• Gravity is not your friend 
• New material qualification very expensive, risky? 
• Radical geometry is free but sloooow (8 hr/in) 
• Metal printing is a team sport 
• Machine technology frenzy 
• New tools = new rules
Disruption 
1. One printer makes many shapes >> No retooling 
2. Small footprint manufacturing >> Production possible anywhere 
3. No lead time from design to production >> Accelerated speed-to-market 
4. Skill is in design, not manufacturing >> Anyone can make everything 
5. Only make what’s required, when required >> No waste, no inventory 
6. Reduced assembly >> Combine sub-assemblies into a single part 
7. Infinite blends of materials >> Better products 
8. Duplicate, edit, copy physical objects >> Make what you design 
9. Unlimited design space >> Think it, make it! 
10. The printer does it all >> Manufacturing complexity is free 
Source: Melba Kurman: 10 Principles of 3D Printing, 3Discovered
What products/parts? 
NOW SELECTIVE LATER 
• Low relative production volume, 
high value 
• Customized objects 
• High logistics costs 
• Complex construction/assembly 
• Tools & Molds 
• Hand-crafted/ hand assembled 
products and components 
• High inventory cost & demand 
uncertainty 
• Tools 
• Molds 
• Large form factor & 
dimensions (e.g. steel 
beams & plates) 
• Simple/low cost logistics 
• Low inventory costs 
• Predictable demand 
patterns 
• Esoteric materials 
TRADE-OFF point 
Volume (# Units) 
Total Cost
Manufacturers are starting slow by 
piloting specific cases 
1. Economic Feasibility 
2. Pilot Program 
3. Roll-out Assessment 
Quantify and compare value chain economics for existing 
objects 
• Identify potential object (products, parts, tools) candidates. 
• Analyze value added costs and metrics. 
• Identify and analyze alternative 3D Printing processes. 
• Quantify opportunity in $, time, and organizational impact. 
Test for quality, cost, complexity, and scalability 
• Controlled, small scale, outsourced test production 
• Monitor and evaluate results 
• Make adjustments: Design & Processes 
Plan for implementation 
• Revise/quantify production, logistics, net investment, and 
switching costs 
• Plan and execute organizational changes 
• Integrated manufacture & design planning 
• Develop budget; change & steady state
Longer term changes to sourcing 
and manufacture are being planned 
Design for 3d Printing 
New Economics 
Organizational Change 
Leverage new possibilities rather than replacing existing 
processes 
• Develop new parts that take advantage of unique 3D Printing features 
• Simplify multi-part assemblies into single parts 
• Premium features from customization flexibility 
• Potential crowdsourcing of designs, and product requirements 
Product Innovation and increased value-added 
• Monetize retired/aftermarket objects, parts, and designs 
• Print molds, castings, & tooling on demand 
• Repair vs. replacement will impact pricing and customer relationships 
• Evaluate need for dedicated production facilities vs. outsourcing 
Design to manufacture requires new organizational models 
• Evaluate core strengths – design v. production? 
• Merging product design and manufacturing engineering teams 
• Business Process Reengineering 
- Collaboration & planning between R&D & Manufacturing 
- Customization > closer, collaborative engagement with customer 
needs
Over time the impact on the Supply 
Chain will be significant 
Conventional Supply Chain 
• Products mass produced 
(China/Globally) 
• Goods ‘pushed out’ and 
distributed through warehouse 
network to customers 
• Long lead times 
• High transportation costs 
• Large carbon footprint 
• Scale > large facilities 
3D Print Supply Chain 
• Customized production 
(onshore) 
• ‘Pulled’ by end customer 
demand 
• Locally printed and distributed 
• Short lead time 
• Lower transportation costs 
• Lower carbon footprint 
• Experience > smaller facilities 
Design Mfr. Distr. 
Design Mfr. Distr.
Don’t Forget to Complete the 
Evaluation! 
Download the conference app and rate this session. 
Start by choosing: “Cornerstones and Tracks” on the main 
menu and follow the prompts to this session’s landing page.
Liberty Advisor Group 
Liberty Advisor Group is a management and technology advisory firm that 
specializes in identifying and executing high priority business and technology initiatives 
that quickly improve operating income. 
Clients engage us when faced with complex business and IT challenges to design and 
execute strategic initiatives that are both practical, positively impact the bottom line, 
and align top-down business needs and bottom-up operational capabilities. 
Technology 
Strategy 
• IT Strategy & 
Architecture 
• System and ERP 
Planning, Prioritization 
and Roadmaps 
•Master Data 
Management 
• IT/Business Alignment 
Assessment 
•Multi-channel 
architecture 
M&A Services 
• Operations and IT Due 
Diligence 
• Merger Integration 
• Carve Out Planning and 
Execution 
• System and ERP 
Rationalization and 
Consolidation 
• IT Strategy and 
Roadmaps 
Business 
Transformation 
• End to End Business 
Process Improvement 
• Supply Chain 
Optimization 
• 3D Printing 
• ERP Implementation 
Optimization and 
Rescue 
• e-commerce and m-commerce 
Data Mining & 
Analytics 
• Operating Income 
Improvement 
•Margin Improvement 
• Customer & Product 
Profitability 
• Sales Effectiveness 
• Indirect and Direct 
Spend Improvement 
•MRO Spend 
Improvement
3D Parts Manufacturing 
• Founded 1/2013 
• $2M Investment in downtown Indianapolis 
• Service Bureau: DMLS (Metals), PolyJet (Digital 
Plastics,) SLA (Resins,) FDM (ABS/PLA)

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CSCMP 2014 3D Printing for the Rest of Us

  • 1. 3D Printing for the Rest of Us
  • 2. Session Outline • Introductions • 3 D Printing (Additive Manufacturing): State of the Industry • Areas of disruption… and opportunity • Q/A
  • 3. Introductions Ed Elsbury, Liberty Advisor Group, Business and Technology Advisory Firm eelsbury@libertyadvisorgroup.com Ben Elrod, Liberty Advisor Group, Business and Technology Advisory Firm belrod@libertyadvisorgroup.com Kim Brand, 3D Parts Manufacturing, 3D Printing Service Bureau kim.brand@3dpartsmfg.com
  • 4. 3D Printing (“Additive Manufacturing”) • Radical new method for manufacturing objects • Technology has been around since early 80’s • Over hundred materials currently available for 3D Printing • Already used in scale manufacturing
  • 5. Materials available for 3D Printers • Metals available for 3D Printing – Tool steels – Stainless Steel (including 17-4PH) – Titanium (including 6-4 Medical Grade) – Titanium & Aluminum Alloys – Aluminum (6061 to 6061-T6) – Nickel-based Alloys – Cobalt-chromium Alloys – Copper-based Alloys – Gold, Silver & other precious metals
  • 6. Industry is growing as functional parts become economical Functional parts now most prevalent Source: Wohler Associates, Stratasys, 3Discovered analysis Based upon 2012 data, 43% of parts manufactured are Production quality: Functional Parts, Tooling, and Casting Patterns.
  • 7. Increased availability and precision support further growth 20 micron resolution & tolerance of 100 microns Post processing to a roughness average of 1 micron To print 100k finished components annually by 2020 80k 3D Printers; ~$1Bn in Service Bureau Sales. Over 800 Service Bureaus in the USA. 8,000 industrial 3D Printers sold in 2012
  • 8. Client Experiences / Applications • Toyota – Turnaround • Nexxt Spine – Part Consolidation • Lilly – Lot size one • Walmart + IUPUI – No Alternative (Plastic molds) • Parker-Hannifin – Rapid Iteration • Rolls Royce – Geometry/Turnaround/Tooling • Zip Speed Weaponry – Turnaround • Diamond Chain – Marketing Demo • Delta Faucet – New Product Development
  • 9. Client Experiences / Applications
  • 10. Client Experiences / Applications
  • 11. Finished Parts General Electric Co. LEAP Jet Turbine Fuel Nozzle 3D Printed in Titanium in a single run • Formerly 20 pieces welded together > less labor and waste for production • 25% lighter & 5x more durable > longer life & reduced maintenance • 15% more efficient spray > Several million in fuel savings annually per plane • Full turbine 450kg lighter > Up to $3,000/kg annual fuel savings
  • 12. Complex Components Rocket Engine Injector “This type of [rocket engine] injector manufactured with traditional processes would take more than a year to make but with these new processes it can be produced in less than four months, with a 70 percent reduction in cost.” Source: NASA Minimize number of components: This injector had only two parts, whereas a similar conventionally manufactured injector had 115 parts. Fewer parts require less assembly effort, which means complex parts made with 3-D printing have the potential for significant cost savings.
  • 13. 3D Printing Drama • Gravity is not your friend • New material qualification very expensive, risky? • Radical geometry is free but sloooow (8 hr/in) • Metal printing is a team sport • Machine technology frenzy • New tools = new rules
  • 14. Disruption 1. One printer makes many shapes >> No retooling 2. Small footprint manufacturing >> Production possible anywhere 3. No lead time from design to production >> Accelerated speed-to-market 4. Skill is in design, not manufacturing >> Anyone can make everything 5. Only make what’s required, when required >> No waste, no inventory 6. Reduced assembly >> Combine sub-assemblies into a single part 7. Infinite blends of materials >> Better products 8. Duplicate, edit, copy physical objects >> Make what you design 9. Unlimited design space >> Think it, make it! 10. The printer does it all >> Manufacturing complexity is free Source: Melba Kurman: 10 Principles of 3D Printing, 3Discovered
  • 15. What products/parts? NOW SELECTIVE LATER • Low relative production volume, high value • Customized objects • High logistics costs • Complex construction/assembly • Tools & Molds • Hand-crafted/ hand assembled products and components • High inventory cost & demand uncertainty • Tools • Molds • Large form factor & dimensions (e.g. steel beams & plates) • Simple/low cost logistics • Low inventory costs • Predictable demand patterns • Esoteric materials TRADE-OFF point Volume (# Units) Total Cost
  • 16. Manufacturers are starting slow by piloting specific cases 1. Economic Feasibility 2. Pilot Program 3. Roll-out Assessment Quantify and compare value chain economics for existing objects • Identify potential object (products, parts, tools) candidates. • Analyze value added costs and metrics. • Identify and analyze alternative 3D Printing processes. • Quantify opportunity in $, time, and organizational impact. Test for quality, cost, complexity, and scalability • Controlled, small scale, outsourced test production • Monitor and evaluate results • Make adjustments: Design & Processes Plan for implementation • Revise/quantify production, logistics, net investment, and switching costs • Plan and execute organizational changes • Integrated manufacture & design planning • Develop budget; change & steady state
  • 17. Longer term changes to sourcing and manufacture are being planned Design for 3d Printing New Economics Organizational Change Leverage new possibilities rather than replacing existing processes • Develop new parts that take advantage of unique 3D Printing features • Simplify multi-part assemblies into single parts • Premium features from customization flexibility • Potential crowdsourcing of designs, and product requirements Product Innovation and increased value-added • Monetize retired/aftermarket objects, parts, and designs • Print molds, castings, & tooling on demand • Repair vs. replacement will impact pricing and customer relationships • Evaluate need for dedicated production facilities vs. outsourcing Design to manufacture requires new organizational models • Evaluate core strengths – design v. production? • Merging product design and manufacturing engineering teams • Business Process Reengineering - Collaboration & planning between R&D & Manufacturing - Customization > closer, collaborative engagement with customer needs
  • 18. Over time the impact on the Supply Chain will be significant Conventional Supply Chain • Products mass produced (China/Globally) • Goods ‘pushed out’ and distributed through warehouse network to customers • Long lead times • High transportation costs • Large carbon footprint • Scale > large facilities 3D Print Supply Chain • Customized production (onshore) • ‘Pulled’ by end customer demand • Locally printed and distributed • Short lead time • Lower transportation costs • Lower carbon footprint • Experience > smaller facilities Design Mfr. Distr. Design Mfr. Distr.
  • 19. Don’t Forget to Complete the Evaluation! Download the conference app and rate this session. Start by choosing: “Cornerstones and Tracks” on the main menu and follow the prompts to this session’s landing page.
  • 20. Liberty Advisor Group Liberty Advisor Group is a management and technology advisory firm that specializes in identifying and executing high priority business and technology initiatives that quickly improve operating income. Clients engage us when faced with complex business and IT challenges to design and execute strategic initiatives that are both practical, positively impact the bottom line, and align top-down business needs and bottom-up operational capabilities. Technology Strategy • IT Strategy & Architecture • System and ERP Planning, Prioritization and Roadmaps •Master Data Management • IT/Business Alignment Assessment •Multi-channel architecture M&A Services • Operations and IT Due Diligence • Merger Integration • Carve Out Planning and Execution • System and ERP Rationalization and Consolidation • IT Strategy and Roadmaps Business Transformation • End to End Business Process Improvement • Supply Chain Optimization • 3D Printing • ERP Implementation Optimization and Rescue • e-commerce and m-commerce Data Mining & Analytics • Operating Income Improvement •Margin Improvement • Customer & Product Profitability • Sales Effectiveness • Indirect and Direct Spend Improvement •MRO Spend Improvement
  • 21. 3D Parts Manufacturing • Founded 1/2013 • $2M Investment in downtown Indianapolis • Service Bureau: DMLS (Metals), PolyJet (Digital Plastics,) SLA (Resins,) FDM (ABS/PLA)