CSR for What?
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The document discusses technology solutions for social good. It summarizes a technology conference agenda focused on corporate social responsibility in Europe and partnership models. It then provides details on three specific solutions: 1) The Silver Geek solution which uses games and technology to engage seniors and promote well-being through intergenerational social activities. Assessment found these activities were unanimously considered fun and engaging. 2) The Cariplo Factory Model which is a collaborative platform for corporate social responsibility that facilitates corporate and employee giving, volunteering, vetting of non-profits, and fund disbursement to 800,000 non-profits across 236 territories through use of cloud technology. 3) A paradigm shift towards more international
CSR for What?
- 1. June 13, 2016 Technology for Social Good Brussels
- 2. AGENDA Welcome CSR in Europe Partnership Models Open Discussion Close
- 6. 3.8 million USD 2013 -» SMB consumer +11,500 licenses mobile A Global Donation Programme
- 7. 500M endpoints 600+ R&D 1000+ employees 20+ new products Visionary in Gartner MQ +41% YoY Bitdefender at a Glance
- 8. SECURITY IS NECESSITY Non-profits are locking their office doors and windows, and they keep their money in the bank. It is imperative that they do that same with their data, emails and computers. RISKS RANSOMWARE => encrypt your storage, need to pay or lose everything BOTNET => may become part of an attack system used by cybercriminals Why Security?
- 11. Well-being using fun Social and inter- generational dimension Silver Economy Digital use Adapted facilitation Local collective THE SILVER GEEK SOLUTION 6 key concepts building the shared foundation
- 12. Individual and corporate skills volunteering ACTIVE MEMBERS OTHER MEMBERS DONORS Individual and corporate skills volunteering Public grants Private grants Technology donations THE SILVER GEEK STAKEHOLDERS
- 13. SILVER GEEK IMPACT ASSESSMENT (Oct 2015) Seniors and their close relations Who were these seniors? • 165 players took part in at least 3 workshops • 516 seniors impacted including the spectators (indirect Silver Geek beneficiaries) • Average age: 82 years old (oldest player = 97 years old !) • Different level of dependence and disability • In most cases, they were tech beginners A project that is unanimously considered fun and engaging among seniors! 76% 47% 41% 18% 8% 0% 20% 40% 60% 80% Why are you interested in these activities? Social ties Fun Health/well-being New learnings Competition 8% 69% 22% Do you like Silver Geek activities? A bit Much Passionately
- 14. WHAT’S NEXT? Let’s Scale it Up! Madame D, suffering from Alzheimer’s disease used to be very distracted. She takes part in Wii activities. At such times, she is quiet and she says « I like it ». - CAREGIVER « There is a positive impact on elderly in terms of physical coordination and balance. Furthermore, there are seniors who were isolated and Silver Geek provides an opening to the outside and make their memory working. Step by step, certain residents even manage to use the tablet alone. » - CAREGIVER « At 94 years old, I can search on the internet. At my age, I can write a mail to my son who is in Africa! » – SENIOR CITIZEN « It’s fun and makes the time pass. » «It's nice and encourages mobility.» « Thank you for giving us so much pleasure! ». - SENIOR CITIZENS WHAT PEOPLE ARE SAYING
- 16. The Cariplo Factory Model
- 17. The Cariplo Factory Model
- 18. A Paradigm Shift
- 21. Why? o For companies with an international footprint, 67% make contributions to charities and nonprofits outside their headquarter countries. • With domestic companies included, 42% of all companies surveyed give abroad. • 13% of companies only giving domestically, plan to open up international giving. • 30% of companies engaged in international giving choose vendors to vet those charities.
- 22. A Collaborative Platform for CSR Corporate & Employee Giving Volunteering Tech Marketplace Apps for Good Global Validation Services Global Fund Disbursement CRMeCommerceGiving Dashboards 800,000 Nonprofits 236 Territories Communities 100s of Corporate Relationships Governments Foundations Key Stakeholders
- 23. How Does Technology Underpin This? API API Corporate & Employee Giving Volunteering Tech Marketplace Global Validation Services Global Fund Disbursement Apps for Good 800.000 Nonprofits 236 Territories Communities 100s of Corporate Relationships Governments Foundations Cloud based Secure Scalable Infrastructure Agile Data Store CRMeCommerce Responsive Easy to construct Apps Flexible Integration Workflow Automation, Data Integration Flexible Micro services Fully redundant 99.95% uptime Extensible Scalable Global Data stores Giving Dashboards
- 24. Open Discussion
- 25. Close
Editor's Notes
- #6: It’s impressive to see how Bitdefender philanthropy went from one country to everywhere in such a short time. As you share more about your partnership, can you also describe for us, as the first European company to go global with your philanthropy with TechSoup, what was the internal discussion at Bitdefender to engage in this new activity? What was your motivation behind this commitment and what were the concerns you had? Did you face any resistance from internal staff who may not have understood the partnership or see the value of the program?
- #7: A. It started as a personal project of the Bitdefender founder. » Bitdefender’s founder is very fond of helping people to evolve. He is a former math teacher. In the 90s he start developing educational software. Security was 10years later strictly because of the business opportunity of the market » He met Chris Worman the TS Senior Director of TS in Bucharest and they immediately found common interests: Mr T was looking from some time to find ways to extend the local BD philanthropy projects to the next level » TechSoup was chosen almost immediately because of the excellent infrastructure to operate at global scale
- #8: Slide will only be used if someone has questions about Bitdefender. At a glance 500 mil. Endpoints are protected by Bitdefender technologies Brand established in 2001 in Bucharest, Romania 600+ in R&D activities, 1000+ total VISIONARY in Gartner Magic Quadrant (February 2016) +20 new products on the market in the last 3 year +41% YoY revenue 2015/2014
- #9: Slide to be referenced only if someone has specific questions about security.
- #10: The Silver Geek project is very unique and impactful in that it did not originate from a CSR department but came out of a need identified in the community that the community addressed together. As you share your Silver Geek project, can you focus on why and how this project came to be, and how the issue of aging and digital inclusion was selected?
- #14: Social ties Fun Health/well-being New learnings Competition
- #16: What makes the Cariplo Factory project very impactful is the significant and strategic long term investment. As you share your Cariplo Factory project, can you focus on why you decided this project was worth the 10M+ Euro investment? Did you have any concerns? These corporations that have already committed to partnering, do they consider their partnership as a “CSR” initiative?
- #21: As you share your partnership, can you speak to the value of using collaborative platforms and approaches to other CSR actors and programs? “So you paint a rosy picture. Is this all sorted or is there something challenging in get this to work?”
- #22: Companies are expecting a increase in international giving (rising by 25%) With the goal to improving their operations in global markets, strengthening community ties internationally and building reputation with employees and customers outside their headquarter countries.
- #24: Backup Slide Only if there is a Q&A around technical aspect will we show this slide.