Custom apps deck
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This document summarizes several custom app concepts for brands including photo and location-based voting apps, interactive surveys, video and photo mashups, treasure hunts, and referral contests. Each app is described briefly, highlighting key features such as user interfaces, sharing options, and data collection. Standard benefits of these apps are also listed such as increased engagement, content aggregation, and acquiring new fans and email subscribers. Metrics are provided for each example app's success in these areas.
Custom apps deck
- 2. INDEX Photo Voting Location Based Voting Interactive Survey Video Mashup Photo Mashup Treasure Hunt Mega Competition Referral
- 3. LORD OF DANCE-PHOTO VOTING Concept Michael Flatley wanted his fans to upload their fondest memories with him. We created a user generated contest with dedicated Facebook+ Desktop versions. Key Highlights Attractive User Interface, Advanced level database with in depth survey analysis & User friendly filters. See a video demo See it in action
- 4. HOW CAN YOUR BRAND BENEFIT? Key Benefits Light Engagement Content Aggregation Viral Reach 32,000 Stories Submitted 2,500 Video Links Collected 13,000 New Fans Acquired 19,000 Email Subscribers
- 5. FUKRA POINT-LOCATION-BASED VOTING APP Concept You can now list the most excited places to hangout in your city and vote for them as well. Key Highlights Map+ List view based interface, Referral options for app and voted entry, Multiple voting options. See a video demo See it in action
- 6. HOW CAN YOUR BRAND BENEFIT? Key Benefits Light Engagement Content Aggregation Data Mining 15,000 Hangouts Submitted 21,000 Votes Collected 18,000 New Fans Acquired 12,000 Email Subscribers
- 7. PACK FOR PRIZES- INTERACTIVE SURVEY Concept This interactive Survey was conducted for Thomas cook who wanted to know their user’s holiday preferences. We powered a visually rich quiz contest with dedicated Facebook + Desktop versions. Key Highlights Attractive User Interface, Open graph action sharing, advanced level database with in depth survey analysis & Opt-in email subscription options. See a video demo See it in action
- 9. HOW CAN YOUR BRAND BENEFIT? Key Benefits High User Attention Span Develops Brand Affinity Influences User Purchase Intent 30,700 Participants 26,000 Photos Shared 1,50,000 New Fans Acquired 28,000 Email Subscribers
- 10. WIN UPTO 10 HOLIDAYS-TREASURE HUNT Concept This treasure hunt was hosted as one app across 10 pages. Users were asked to created a passport and win 10 holidays for entering a contest hosted on each of the 10 pages. Key Highlights Attractive User Interface, 10 Contests within 1 app, advanced level database with in depth survey analysis & Opt-in email subscription options. See a video demo See it in action
- 12. Key Benefits High User Attention Span Develops Brand Affinity Influences User Purchase Intent 44,000 Participants 66,500 Stories Shared 7,000 Photos Shared 32,000 New Email Subscribers HOW CAN YOUR BRAND BENEFIT?
- 13. ELF YOURSELF-VIDEO MASH-UP Concept Give users the opportunity to create exciting personalized videos. This enhances engagement with brands and creates deeper experiences. Key Highlights Mash-up on high quality animated videos, User flow, Personalized Sharing. See a video demo See it in action
- 15. Key Benefits Builds Awareness + Reach Branded photos in User Personal Albums High Referral Sharing Attributes 35,000 Participants 88,200 Stories Shared 8,700 Photos Shared 12,000 New Email Subscribers HOW CAN YOUR BRAND BENEFIT?
- 16. MONSTERYFY YOURSELF-PHOTO MASHUP Concept This fun photo mash-up app allows users to get creative with the famous characters of this movie. You can upload your pictures, edit your photos and publish personalized Timeline Cover pictures. Key Highlights Mash-up on high quality animated videos, User flow, Personalized Sharing. See a video demo See it in action
- 18. Key Benefits Builds Awareness + Reach Branded photos in User Personal Albums High Referral Sharing Attributes 22,000 Participants 48,200 Stories Shared 2,300 Used it for Cover Photos 6,200 New Email Subscribers HOW CAN YOUR BRAND BENEFIT?
- 19. DOROTHY PERKINS –MEGA COMPETITION Concept Give users the chance to enjoy contests by unlocking a new one each day. Users love the chance to win something exciting at the same time explores your exciting products! Highlights Hosting various competitions with different start and end dates, App notifications for users to come back for new contests. See it in action
- 20. Key Benefits Tool for CRM Social Engagement Sales 88,000 Participants 75% Return Users 2.5 USD Avg. Sale Per User 2,20,000 Clicks to Links HOW CAN YOUR BRAND BENEFIT?
- 21. TEST OF LOVE-CONTEST Concept This app was about inviting your friends to engage in a fun task. It had a contest attached to it due to which user response was phenomenal. Key Highlights- Engaging share mechanisms, New invited friends journey, Exponential viral capability. See a video demo See it in action
- 22. Key Benefits Tool for CRM Social Engagement Sales 30,000 Participants 75% Return Users 22,500 Stories Shared 44,000 Clicks to Links HOW CAN YOUR BRAND BENEFIT?
- 23. THANK YOU www.youtube.com/yralsdigital www.yrals.com Reach us on sales@yrals.com