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Content in Motion
Fare emergere valore
    da contenuti e
documenti aziendali in
un ambiente "Social"
   Marco Bonasoro
Content in Motion = Value
          Content at Rest = Cost

                                             Analyze it.
              Activate it.
                             Socialize it.
                                                           Govern it.
Capture it.
ECM
  IBM Case
   Manager
                      Punti di ingresso                                         Collaboration
                                                                                   Edition
                                  Email Overload




                                                Collab.
  Business                                                          Int ranet




                                      Social
  Transformat io Cu                                                 Renewal
  n                   ltu
                         ra            IBM Content cial
                Ch         l             Collector So          t
                  an
                                                            ane
        FileNet P8 ge                                  nt r
                                                      I
       Active Content                          b2
                               b2
                                 b                c
                                                                  Social    Ex cept ional
Business Social                       Social                                  Cust omer
Process                                                                 IBM Content
         Awareness
Improvement
                                     Business                     Media    Ex periences
                                                                          Analytics
                                b2 IBM ECM
                                  e
                                 Repositories                  So
                                                        m
                                                     b2
                      r                                            cia
 IBM CMIS           ou                                                l
                  gy        e                               Se
              Brin      vic                                   nti
                                                                  me
                     De
                                                                             Brand
                                               Social




                                                                     nt Monit oring
                                      CRM




Consumerisat ion wn
                  O                                                               &
                                                                        Management
                                     Knowledge
Un catalogo aziendale
• Content Manager ≈ database di informazioni
  non strutturate
  –   Classificazione dei contenuti
  –   Manutenzione dei contenuti (check-out, check-in)
  –   Gestione del “Lifecycle”
  –   Funzioni di ricerca avanzate
       • Su proprietà e su contenuto testuale (full-text)
  – Disseminazione dei contenuti (wf, ICM)
  – Profilazione e tracciamento degli accessi (audit)
Classificare la conoscenza
• Content Object model

   Class: LoanClass



                           Class:LoanApp




                                           Class: LoanPolicy




             Class: Customer Class
Value Based Archiving
• If (and only if) you know what you need to keep for litigation
  and regulation
• And you know what you need to keep for its business value
  (and for how long)
• Then you can throw everything else away.
                                              Hold & Collect Evidence

                                                  Archive for Value & Dispose

                                                   Retain Records & Dispose
       Over Retaining =
       Over Spending !
                                                 Dispose of Data Debris
Inserire le informazioni
• IBM Content Collector



                               IBM
                             Content
                             Collector

     Email                                  IBM ECM
            Attachments
                                IBM
      New 3.0 Shares
        File adds          Classification
    Desktops IBM
     support for              Module
              SharePoint
      Connections!
       …
Archiviazione contestualizzata
• XML (ATOM/RSS)
  representation of the
  Document (obtained from
  IBM Connections) is
  archived to the Repository
• Per Application XSLT creates
  HTML rendering with similar
  look & feel as IBM
  Connections
• Supports Profiles, Blogs,
  Wikis, Activities, Bookmarks,
  Forums, Files
Integrazione estesa
• ICC understands the relationship between content in Connections
  and and maintains that relationship in the IBM repository
• The entire thread is returned when a search hits anywhere in the
  hierarchy
• The entire thread is displayed when opened in the eDiscovery tool
• Leverages P8 features for de-duplication, ensuring that a minimum
  data set is maintained in the repository
• Content Sweeps (not RT capture)
• Task logic – flexible and powerful
Accedere alle informazioni
•   CMIS
•   Workplace XT
•   ECM Collaboration Edition
•   FIMO
Content Management
          Interoperability Services
• OASIS approved standard for REST-based content management
  services
• Open repositories
• IBM Partners are building CMIS applications, e.g., WeWebU, Genus,
  ISIS Papyrus, Zia

• New IBM Platforms support it (BPM, Portal, …)

• CMIS production support targets
   – FileNet Content Manager – delivered
   – IBM Content Manager – delivered
Workplace XT
Integrazione ECM-Connections
• Easily configure your ECM library from within Connections
• Display ECM folders and content within a Community
• View, edit, check-in, & check-out documents
• Select document or item types and edit properties
• Prompt users for metadata, driven from FileNet CM
© 2011 IBM Corporation
IBM Content Navigator 2.0Coming Soon!
•   Federated access to multiple content
    sources:
     – Web & Mobile for: P8, CM8,
       CMOD
•   Self-provisioned Document Team
    Spaces
•   OOTB Enterprise Search/Facets via ICA
•   Open Standards Support
•   Visual Component Toolkit
•   Optimize Desktop for Business Roles
•   Mobile Content Mgmt.


                               Navigator for iOS
Distribuire le informazioni
• Active Content
• Case Manager
Active Content

Ufficio posta        Scanner

                                       Applicazioni
                                                           Processo
                                        Database                            Inbox


                     Fax
                    Server

                                      Event
                                     Trigger
                                                        Active Content
                 Mail        Email
                Server        Mgr




                                                      Documenti, Immagini
                     Enterprise
                    Applications
Case Manager
Distillare le informazioni
• IBM Content Analytics

                                                                              Extracted
                                            Claimant: Soft Tissue Injury Concept


              Content Analytics       Person Injury     Body Part          Location

                                    Noun    Verb       Noun Phrase          Prep Phrase
                                      John sprained his ankle on the step
                                             ...



                                              Analyzed Documents
                                                with identified concepts




     • Content Analytics comprende la struttura di una frase e
       crea nuovi indici che facilitano l'esplorazione delle
       informazioni contenute nei documenti
Riassumendo...
Example solutions:




                                                                         Office integration   (optional)
 “Nexus”            Mobile app    Analytics    IBM Collaboration Suite




   Social, collaboration,         Business documents,                        Other data,
     email, files, etc.          records & case content                  content, systems, ...
Social content management solutions

     Office document
     management           Social business tools with integrated ECM services




                       Expanded social content access
21
Thanks!
                                             Analyze it.
              Activate it.
                             Socialize it.
                                                           Govern it.
Capture it.
Grazie agli sponsor per aver reso possibile i
         Dominopoint Days 2012!
                  Main Sponsor


                   Vad sponsor

                 Platinum sponsor




                  Gold sponsor

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#dd12 Content in motion

  • 1. Content in Motion Fare emergere valore da contenuti e documenti aziendali in un ambiente "Social" Marco Bonasoro
  • 2. Content in Motion = Value Content at Rest = Cost Analyze it. Activate it. Socialize it. Govern it. Capture it.
  • 3. ECM IBM Case Manager Punti di ingresso Collaboration Edition Email Overload Collab. Business Int ranet Social Transformat io Cu Renewal n ltu ra IBM Content cial Ch l Collector So t an ane FileNet P8 ge nt r I Active Content b2 b2 b c Social Ex cept ional Business Social Social Cust omer Process IBM Content Awareness Improvement Business Media Ex periences Analytics b2 IBM ECM e Repositories So m b2 r cia IBM CMIS ou l gy e Se Brin vic nti me De Brand Social nt Monit oring CRM Consumerisat ion wn O & Management Knowledge
  • 4. Un catalogo aziendale • Content Manager ≈ database di informazioni non strutturate – Classificazione dei contenuti – Manutenzione dei contenuti (check-out, check-in) – Gestione del “Lifecycle” – Funzioni di ricerca avanzate • Su proprietà e su contenuto testuale (full-text) – Disseminazione dei contenuti (wf, ICM) – Profilazione e tracciamento degli accessi (audit)
  • 5. Classificare la conoscenza • Content Object model Class: LoanClass Class:LoanApp Class: LoanPolicy Class: Customer Class
  • 6. Value Based Archiving • If (and only if) you know what you need to keep for litigation and regulation • And you know what you need to keep for its business value (and for how long) • Then you can throw everything else away. Hold & Collect Evidence Archive for Value & Dispose Retain Records & Dispose Over Retaining = Over Spending ! Dispose of Data Debris
  • 7. Inserire le informazioni • IBM Content Collector IBM Content Collector Email IBM ECM Attachments IBM New 3.0 Shares File adds Classification Desktops IBM support for Module SharePoint Connections! …
  • 8. Archiviazione contestualizzata • XML (ATOM/RSS) representation of the Document (obtained from IBM Connections) is archived to the Repository • Per Application XSLT creates HTML rendering with similar look & feel as IBM Connections • Supports Profiles, Blogs, Wikis, Activities, Bookmarks, Forums, Files
  • 9. Integrazione estesa • ICC understands the relationship between content in Connections and and maintains that relationship in the IBM repository • The entire thread is returned when a search hits anywhere in the hierarchy • The entire thread is displayed when opened in the eDiscovery tool • Leverages P8 features for de-duplication, ensuring that a minimum data set is maintained in the repository • Content Sweeps (not RT capture) • Task logic – flexible and powerful
  • 10. Accedere alle informazioni • CMIS • Workplace XT • ECM Collaboration Edition • FIMO
  • 11. Content Management Interoperability Services • OASIS approved standard for REST-based content management services • Open repositories • IBM Partners are building CMIS applications, e.g., WeWebU, Genus, ISIS Papyrus, Zia • New IBM Platforms support it (BPM, Portal, …) • CMIS production support targets – FileNet Content Manager – delivered – IBM Content Manager – delivered
  • 13. Integrazione ECM-Connections • Easily configure your ECM library from within Connections • Display ECM folders and content within a Community • View, edit, check-in, & check-out documents • Select document or item types and edit properties • Prompt users for metadata, driven from FileNet CM
  • 14. © 2011 IBM Corporation
  • 15. IBM Content Navigator 2.0Coming Soon! • Federated access to multiple content sources: – Web & Mobile for: P8, CM8, CMOD • Self-provisioned Document Team Spaces • OOTB Enterprise Search/Facets via ICA • Open Standards Support • Visual Component Toolkit • Optimize Desktop for Business Roles • Mobile Content Mgmt. Navigator for iOS
  • 16. Distribuire le informazioni • Active Content • Case Manager
  • 17. Active Content Ufficio posta Scanner Applicazioni Processo Database Inbox Fax Server Event Trigger Active Content Mail Email Server Mgr Documenti, Immagini Enterprise Applications
  • 19. Distillare le informazioni • IBM Content Analytics Extracted Claimant: Soft Tissue Injury Concept Content Analytics Person Injury Body Part Location Noun Verb Noun Phrase Prep Phrase John sprained his ankle on the step ... Analyzed Documents with identified concepts • Content Analytics comprende la struttura di una frase e crea nuovi indici che facilitano l'esplorazione delle informazioni contenute nei documenti
  • 20. Riassumendo... Example solutions: Office integration (optional) “Nexus” Mobile app Analytics IBM Collaboration Suite Social, collaboration, Business documents, Other data, email, files, etc. records & case content content, systems, ...
  • 21. Social content management solutions Office document management Social business tools with integrated ECM services Expanded social content access 21
  • 22. Thanks! Analyze it. Activate it. Socialize it. Govern it. Capture it.
  • 23. Grazie agli sponsor per aver reso possibile i Dominopoint Days 2012! Main Sponsor Vad sponsor Platinum sponsor Gold sponsor