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DEVELOPING INNOVATIVE MOBILE SERVICES THROUGH YOUR LIBRARY  MEREDITH FARKAS http://www.flickr.com/photos/williambrawley/4310319103/
QUESTIONS TO ASK BEFORE DOING ANYTHING How many of my patrons access the Web via a mobile device? What mobile technologies do my patrons use? What social technologies do my patrons use? Are any organizations my library is aligned with (municipality, University, etc.) looking to create mobile services? What library services and collections might be most appropriate and possible to serve up via a mobile device?
MOBILE LIBRARY CONTENT
LIBRARY WEBSITE Questions to Ask Do you create a separate mobile version of your site or just serve up a different stylesheet based on the device? Do you design for the most commonly-used smartphones or also design for feature phones? Do you use a detection algorithm to redirect users to the mobile site or make them go to a separate URL?
DESIGN TIPS Break info down into tasks  Put most-used content at top Minimize scrolling and clicks Icons and text are better than either alone Shorten text to minimal amount needed Minimize need to type whenever possible
WHAT TO INCLUDE ON MOBILE WEBSITES Depends on library (look at your usage stats!) Catalog search Databases/federated search/discovery layer  Circ info (due dates, holds, etc.) Room/computer reservations Reference info/widgets/forms Hours Links to useful mobile content
GREAT MOBILE LIBRARY WEBSITES
GREAT MOBILE LIBRARY WEBSITES
GREAT MOBILE LIBRARY WEBSITES
GREAT MOBILE LIBRARY WEBSITES
GREAT MOBILE LIBRARY WEBSITES
SERVICES TO MOBIFY YOUR SITE Creates device-specific or universal mobile versions of your library website Mobile Site Generator Mobile Micro (Mosio) Mobilizer from dotMobi Unity Mobile Usablenet Assistive
EMULATORS/SIMULATORS Allows you to view your page in various mobile browsers Some are web-based; others you must install on your computer See my wiki  http://meredithfarkas.wetpaint.com for a list of emulators
LIBRARY APPS Users can install and easily access specific functions of the website without relying on the Web For smart phones Must be designed for the individual operating system (iOS, Android, etc.)
EXAMPLES OF LIBRARY APPS
EXAMPLES OF LIBRARY APPS
EXAMPLES OF LIBRARY APPS
 
MOBILE CATALOG SEARCH WorldCat Local (Boopsie) SirsiDynix (BookMyne) III (AirPac) Polaris (MobilePac) LibraryThing (Library Anywhere) Serials Solutions (Summon) Open source solution (MobileCat) Build it yourself (plain-text translation)
LICENSED CONTENT EBSCOhost (mobile app and mobile web interface) Hoover’s Mobile  IEEE XPlore Lexis Nexis (Get Cases, Shepardize) PubMed for handhelds Refworks Mobile Westlaw EBL (EBook Library) Overdrive SAGE Safari Books Online and many more (growing by the day!)
ANY QUESTIONS?
SPECIAL COLLECTIONS MATERIALS: WOLFWALK
SPECIAL COLLECTIONS MATERIALS: DUKE MOBILE DIGITAL COLLECTIONS
SPECIAL COLLECTIONS MATERIALS: FLICKR
LOCATION-AWARE TOOLS Smart Library (Oulu University, Finland) Map-based tool that helps users find a specific bookshelf in the library Mobile Oxford Portal (UK) Can find the nearest copy of a particular book Durham (UK) Technology-Enhanced Campus Provides students with location-specific personalized information on-campus.
QR CODES Provide additional information on physical resources Historical objects, buildings, etc. Read-alikes of popular books (Contra Costa County Library) QR codes in the stacks to take users to the mobile catalog (Columbus Metropolitan Library) Pull up or bookmark a website with more info
 
AUGMENTED REALITY AND RFID Shows you what subjects are contained on a shelf. Shelf-reading (shows when books are out of order) Overlaying historical images of a place on reality Scanning over a device will pull up instructional content Going up to a journal will pull up the e-version Scanning over a book takes you to a page with descriptions and reviews
TXT A CALL NUMBER
SEND A CALL NUMBER
RSS SMS ALERTS RSS feeds can be converted into SMS messages (txt message alerts) Library news Events New books
MOBILE REFERENCE AND INSTRUCTION
SMS REFERENCE Point-of-need Messages need to be short (150 characters or less) Patrons may be charged for messages they send/receive Only useful for really brief transactions
 
 
 
 
 
 
ROVING REFERENCE
RESEARCH TIPS VIA SMS
SCREENCASTS Movie taken of your desktop Good for demonstrating library website, databases, etc. Audio narration, captioning, spotlighting, interactive components Various export options (dependent on software) Example:  http://library2.norwich.edu/guide/index.php/How_to_Use_Academic_Search_Premier
PODCASTS MP3 + RSS Uses Research instruction Library/university/community news Book reviews Events Library tours Children’s stories
LIBRARY TOURS UIUC Undergraduate Library Tour (iphone app)
LIBRARY TOURS
INSTRUCTIONAL VIDEOS Library orientation How-to’s Use the library equipment Get on the wireless Find things Readers’ advisory
MOBILE DEVICE AS PERSONAL RESPONSE SYSTEM
QR CODES
 
 
 
 
OTHER USES FOR QR CODES Send a txt to a reference librarian Library tours Library scavenger hunts
ANY QUESTIONS?
MOBILE MARKETING
TWITTER
LIBRARY ANNOUNCEMENTS, NEWS, EVENTS
PROMOTE/RECOMMEND MATERIALS
SHARE RELEVANT LOCAL INFO
INFO FOR SPECIFIC POPULATIONS
INTERACT WITH PATRONS
INTERNAL STAFF INFO
LIBRARIANS ON TWITTER Twitter is a great professional development and networking tool Build relationships with bright, tech-savvy librarian Learn about new resources Query the hive
GETTING A FOLLOWING
QR CODES
QR CODES
QR CODES
 
FOURSQUARE Add an entry for your library Tips To-do lists Offer prizes for the most library visits (the mayor of your library)
 
FOURSQUARE Add an entry for your library Tips To-do lists Offer prizes for the most library visits (the mayor of your library) Get to know your power users and reach out to them via Twitter Harvard: uses to encourage students to explore campus UNC: Campus Dining shares into via Foursquare
FOURSQUARE METRICS
SMS NOTIFICATIONS Must be OPT-IN News Events New books by subject When a hold is available for pickup Due dates/overdue notices
Questions? Find me at meredith.wolfwater.com/wordpress mgfarkas (at) gmail.com flickr, twitter: librarianmer facebook: meredithfarkas Slides and links at http://meredithfarkas.wetpaint.com http://www.flickr.com/photos/trucolorsfly/2401196653/

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Delivering Innovative Mobile Services through Your Library - Part 2

  • 1. DEVELOPING INNOVATIVE MOBILE SERVICES THROUGH YOUR LIBRARY MEREDITH FARKAS http://www.flickr.com/photos/williambrawley/4310319103/
  • 2. QUESTIONS TO ASK BEFORE DOING ANYTHING How many of my patrons access the Web via a mobile device? What mobile technologies do my patrons use? What social technologies do my patrons use? Are any organizations my library is aligned with (municipality, University, etc.) looking to create mobile services? What library services and collections might be most appropriate and possible to serve up via a mobile device?
  • 4. LIBRARY WEBSITE Questions to Ask Do you create a separate mobile version of your site or just serve up a different stylesheet based on the device? Do you design for the most commonly-used smartphones or also design for feature phones? Do you use a detection algorithm to redirect users to the mobile site or make them go to a separate URL?
  • 5. DESIGN TIPS Break info down into tasks Put most-used content at top Minimize scrolling and clicks Icons and text are better than either alone Shorten text to minimal amount needed Minimize need to type whenever possible
  • 6. WHAT TO INCLUDE ON MOBILE WEBSITES Depends on library (look at your usage stats!) Catalog search Databases/federated search/discovery layer Circ info (due dates, holds, etc.) Room/computer reservations Reference info/widgets/forms Hours Links to useful mobile content
  • 12. SERVICES TO MOBIFY YOUR SITE Creates device-specific or universal mobile versions of your library website Mobile Site Generator Mobile Micro (Mosio) Mobilizer from dotMobi Unity Mobile Usablenet Assistive
  • 13. EMULATORS/SIMULATORS Allows you to view your page in various mobile browsers Some are web-based; others you must install on your computer See my wiki http://meredithfarkas.wetpaint.com for a list of emulators
  • 14. LIBRARY APPS Users can install and easily access specific functions of the website without relying on the Web For smart phones Must be designed for the individual operating system (iOS, Android, etc.)
  • 18.  
  • 19. MOBILE CATALOG SEARCH WorldCat Local (Boopsie) SirsiDynix (BookMyne) III (AirPac) Polaris (MobilePac) LibraryThing (Library Anywhere) Serials Solutions (Summon) Open source solution (MobileCat) Build it yourself (plain-text translation)
  • 20. LICENSED CONTENT EBSCOhost (mobile app and mobile web interface) Hoover’s Mobile IEEE XPlore Lexis Nexis (Get Cases, Shepardize) PubMed for handhelds Refworks Mobile Westlaw EBL (EBook Library) Overdrive SAGE Safari Books Online and many more (growing by the day!)
  • 23. SPECIAL COLLECTIONS MATERIALS: DUKE MOBILE DIGITAL COLLECTIONS
  • 25. LOCATION-AWARE TOOLS Smart Library (Oulu University, Finland) Map-based tool that helps users find a specific bookshelf in the library Mobile Oxford Portal (UK) Can find the nearest copy of a particular book Durham (UK) Technology-Enhanced Campus Provides students with location-specific personalized information on-campus.
  • 26. QR CODES Provide additional information on physical resources Historical objects, buildings, etc. Read-alikes of popular books (Contra Costa County Library) QR codes in the stacks to take users to the mobile catalog (Columbus Metropolitan Library) Pull up or bookmark a website with more info
  • 27.  
  • 28. AUGMENTED REALITY AND RFID Shows you what subjects are contained on a shelf. Shelf-reading (shows when books are out of order) Overlaying historical images of a place on reality Scanning over a device will pull up instructional content Going up to a journal will pull up the e-version Scanning over a book takes you to a page with descriptions and reviews
  • 29. TXT A CALL NUMBER
  • 30. SEND A CALL NUMBER
  • 31. RSS SMS ALERTS RSS feeds can be converted into SMS messages (txt message alerts) Library news Events New books
  • 32. MOBILE REFERENCE AND INSTRUCTION
  • 33. SMS REFERENCE Point-of-need Messages need to be short (150 characters or less) Patrons may be charged for messages they send/receive Only useful for really brief transactions
  • 34.  
  • 35.  
  • 36.  
  • 37.  
  • 38.  
  • 39.  
  • 42. SCREENCASTS Movie taken of your desktop Good for demonstrating library website, databases, etc. Audio narration, captioning, spotlighting, interactive components Various export options (dependent on software) Example: http://library2.norwich.edu/guide/index.php/How_to_Use_Academic_Search_Premier
  • 43. PODCASTS MP3 + RSS Uses Research instruction Library/university/community news Book reviews Events Library tours Children’s stories
  • 44. LIBRARY TOURS UIUC Undergraduate Library Tour (iphone app)
  • 46. INSTRUCTIONAL VIDEOS Library orientation How-to’s Use the library equipment Get on the wireless Find things Readers’ advisory
  • 47. MOBILE DEVICE AS PERSONAL RESPONSE SYSTEM
  • 49.  
  • 50.  
  • 51.  
  • 52.  
  • 53. OTHER USES FOR QR CODES Send a txt to a reference librarian Library tours Library scavenger hunts
  • 60. INFO FOR SPECIFIC POPULATIONS
  • 63. LIBRARIANS ON TWITTER Twitter is a great professional development and networking tool Build relationships with bright, tech-savvy librarian Learn about new resources Query the hive
  • 68.  
  • 69. FOURSQUARE Add an entry for your library Tips To-do lists Offer prizes for the most library visits (the mayor of your library)
  • 70.  
  • 71. FOURSQUARE Add an entry for your library Tips To-do lists Offer prizes for the most library visits (the mayor of your library) Get to know your power users and reach out to them via Twitter Harvard: uses to encourage students to explore campus UNC: Campus Dining shares into via Foursquare
  • 73. SMS NOTIFICATIONS Must be OPT-IN News Events New books by subject When a hold is available for pickup Due dates/overdue notices
  • 74. Questions? Find me at meredith.wolfwater.com/wordpress mgfarkas (at) gmail.com flickr, twitter: librarianmer facebook: meredithfarkas Slides and links at http://meredithfarkas.wetpaint.com http://www.flickr.com/photos/trucolorsfly/2401196653/