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Can’t Get There From Here Achieving Organization 2.0 Meredith Farkas Norwich University
How many of you are using 2.0 technologies in your library?
How many of you don’t feel like you’re quite getting the ROI you’d hoped for with the 2.0 tools you’re using?
So what is library 2.0?
Web 1.0: Democratized Access to Information
Web 2.0: Democratized Participation
Revolutionary or evolutionary? http://www.davidleeking.com/2007/08/24/library-20-ripples-another-go-at-the-graph/
What is different now?
Technology has enabled us to do so much more
but we’re no longer the only game in town.
Library 2.0 is a  state of mind Working to meet changing user needs Trusting our users (radical trust) Getting rid of the culture of perfect Aware of emerging technologies and opportunities Looking outside of the library world for applications, opportunities, inspiration
We really need  to do these Web  2.0 things all the  other libraries are  doing
I think our library really needs a blog to be relevant to our patrons. Don’t worry, I’ll handle everything.
This will be the best library blog ever!
So what’s the problem?
 
 
 
 
Why does it fail? Use of social software is not seen as furthering the library’s mission Social software is treated as someone’s  “pet project” Social software is not planned for strategically like other technologies Once the newness wears off, people are less motivated to contribute Staff are not given time to work on social software
Building  Organization 2.0
Know your users
Develop a Learning Culture
Question Everything
Integrate 2.0 philosophy and tech into library planning
 
Use technology to solve problems
Improve communication with our users
 
 
Highlight our Collections
 
 
 
 
Make our services more visible
 
Improve internal knowledge sharing
 
Develop a Risk-Tolerant Culture
Be Agile
Good Ideas can Come from Anyone and Anywhere
Give Staff Time for Creative Endeavors
Nurture Talent
Encourage Network-Building
 
Be transparent with staff
Be transparent with patrons
 
Involve Staff from All Levels in Planning I can haz your cooperation?
Understand Staff Needs and Limitations
Plan for the Continued use and Maintenance of Tech
How many of you are assessing the impact of  your 2.0 technologies?
Assess, Assess, Assess!
Time Must be Devoted to all This
Is your organization (as it is currently structured) able to make all this happen?
Thanks! [email_address] AIM: librarianmer Links and presentation at http://meredithfarkas.wetpaint.com
Photo Credits Library 2.0 Meme Map  http://flickr.com/photos/gbierens/178568449/  by Gerard Bierens Digitage Web 2.0  http://flickr.com/photos/oceanflynn/315385916/  by ocean.flynn Long Range Plan Discussion  http://flickr.com/photos/maubrowncow/2763362494/  by Nebraska Library Commission TBLC Annual Meeting  http://flickr.com/photos/sylvar/287940515/  by Sylvar Amazing PowerPoint Presentation  http://flickr.com/photos/maubrowncow/2763362494/  by maubrowncow Dewey or don't we?  http://flickr.com/photos/scampion/1500054745/  By scampion RISK #2  http://flickr.com/photos/tollaksen/967960/  by Bjornar IMG_2016.JPG  http://flickr.com/photos/stevenjude/848723658/  by stevenjude Wait: I’ll fix it.  http://flickr.com/photos/stshores24/488419188/  by sshores24 Farm Cat Group  http://flickr.com/photos/weesmalldoll/432578986/  by weesmalldoll The Spongebob Square, Er, Roundpants Juggle  http://flickr.com/photos/cayusa/2574029855/  by Cayusa Rapid Shuffle  http://flickr.com/photos/latitudes/66424863/   by Johnny Blood sunny day  http://flickr.com/photos/iamthebestartist/2226165685/  by jessamyn

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ACRL - Can't Get There From Here: Achieving Organization 2.0