2. 内 容
Content
s
l GUI protection in CNIPA
l Issues in VR/AR design
protection
国家知识产权局
China National Intellectual Property
Administration
3. 国家知识产权局
China National Intellectual Property
Administration
History
Previous
For the pattern shown when the
product is electrified, for example, a pattern
on the electronic watch dial, a pattern on
the cell phone screen, and a software
interface, no patent right shall be granted
for the application.
Current
For the pattern displayed in video game
interfaces and display devices irrelevant to
human-computer interaction (HCI), for
example, an electronic screen wallpaper, a
startup/shutdown screen, and an image-text
layout of a webpage irrelevant to HCI, no
patent right shall be granted for the
application.
GUI protection was included in a revision to the Patent Examination Guidelines
(May 1, 2014)
4. 国家知识产权局
China National Intellectual Property
Administration
GUI as partial design
■Since June 1, 2021, when the newly revised Patent Law came into effect, an application
for partial design may be filed if the design essentials only pertain to a GUI design or a
design of GUI nature that is applicable to multiple products.( According to the draft of the
Guidelines for Examination )
5. 国家知识产权局
China National Intellectual Property
Administration
Requirements
Virtualization of
physical buttons
■Only GUIs with human-computer interaction (HCI) may be protected.
■The GUI must be attached to its physical medium if the design
application is for the product as a whole.
6. 国家知识产权局
China National Intellectual Property
Administration
Examples
A desk phone with
GUI call control
A printer with
GUI OS
(operating
system)
A media player
with GUI playback
control
A laptop computer
with GUI OS
(operating system)
A desktop
computer with
GUI instant
messaging
software
7. 国家知识产权局
China National Intellectual Property
Administration
Examples
Electronic screen wallpaper Startup/shutdown screen Video game
interface
8. 国家知识产权局
China National Intellectual Property
Administration
A phone with GUI communication
feature
Right view Front view Left view
Top view
Back
view
Bottom view
Drawings or photos
Front view
GUI of Smartphone OS
Brief explanation
The design essentials only pertain
to the GUI (on an existing design
of the smartphone).
Front view
GUI of the notetaking
feature
Brief explanation
The design essentials only
pertain to the GUI
9. 国家知识产权局
China National Intellectual Property
Administration
Issues in
design protection
AR-Education VR-Social
VR-Art
VR-Tourism
l VR/AR become the major display apparatus in Web3.0
The pictures from internet are only used for this
10. 国家知识产权局
China National Intellectual Property
Administration
l The issue in the object of protection
Projection AR Display Devices Projection AR Display Devices
The pictures from internet are only used for this
Issues in
design protection
11. 国家知识产权局
China National Intellectual Property
Administration
l The issue in clear expression
Vroom -real estate business VR
application GUI design
GUI design of VR virtual concert held by
Travis Scott in Fortnite
The pictures from internet are only used for this
Issues in
design protection