Designing mobile experience
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This document discusses designing mobile experiences. It emphasizes defining the user experience by understanding who the user is, why and how they will use the mobile application or site, as well as when and where. It notes the typical user is a tech savvy male aged 18-35 from the US. The document also covers learning mobile technologies like native apps versus HTML5, considering money versus reach, and recognizing mobile as part of a larger ecosystem of devices and communication methods. It advocates for simplicity in mobile design and using all available sensors and trends while accommodating smaller screens and bigger fingers.
Designing mobile experience
- 1. Designing Mobile Experience Tech Academy - Made in JLM
- 3. What do we want to achieve ?
- 4. Actions !
- 8. The User
- 10. VS. White male Age18-35 years old tech savvy from the US Dan Halpern 24 years old PC engineer Phoenix, AZ
- 12. Why
- 13. When
- 15. Where is the user coming from
- 18. How
- 21. Native vs. Html 5
- 24. Vs.
- 25. Money Vs. Spread
- 26. Mobile last Mobile first Mobile best
- 27. It's still part of an eco system
- 31. Notifications
- 32. Auto Awesome
- 33. Email
- 36. SMS
- 38. The number 1 way customers prefer to get offers ? Text messages ! source:YouGov
- 39. The new mobile
- 40. Simplicity
- 44. Use the all sensors Also on Html5
- 47. Adopt trends
- 52. The day the PC died
- 53. Thank you !